Garvin Lai

Garvin Lai Email and Phone Number

Key Account Management · C-Store Multi-Unit Leadership · Market Insights & Intelligence · Sales & Marketing Strategy · Business Development @ Safa Goods
Garvin Lai's Location
Wellington, Florida, United States, United States
About Garvin Lai

Accomplished leader with in-depth understanding of retail operations and marketing. Deliver innovative solutions with focus on increasing revenue and optimizing business operations. Persistent, detail-oriented multitasker with reputation for excelling in fast-paced environments to meet professional challenges and exceed corporate objectives. Areas of expertise include:Retail Operations & Management | Market Research & Analysis | P&L Analysis | Project / Account Management | Multi-Unit Management | Motivated Leadership | Strategic Planning | Budgeting / Forecasting | Compliance

Garvin Lai's Current Company Details
Safa Goods

Safa Goods

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Key Account Management · C-Store Multi-Unit Leadership · Market Insights & Intelligence · Sales & Marketing Strategy · Business Development
Garvin Lai Work Experience Details
  • Safa Goods
    Field Force Manager
    Safa Goods Oct 2023 - Present
    Florida, United States
    Field Force Manager – West Palm Beach, FLLead and manage the retail Field Force team to effectively drive marketing activities to achieve salestargets. Develop and execute work plans and roadmaps for the Field Force, ensuring comprehensivecoverage and efficient management within the market scope. Supervise the daily activities of the FieldForce, including customer relationship management, sales performance assessments, etc.- Collaborate with retail partners and channel… Show more Field Force Manager – West Palm Beach, FLLead and manage the retail Field Force team to effectively drive marketing activities to achieve salestargets. Develop and execute work plans and roadmaps for the Field Force, ensuring comprehensivecoverage and efficient management within the market scope. Supervise the daily activities of the FieldForce, including customer relationship management, sales performance assessments, etc.- Collaborate with retail partners and channel distributors to reduce OOS by 5% for Q4.- Worked with overseas Marketing team to develop point of sale & promotional assets toimprove visibility at retail locations.- Identified brand opportunities and developed marketing strategies for retail locations leadingto a 20% increase in same store volume compared to prior year.- Increased Safa exclusive brands in West Palm Beach, Boynton Beach and Boca Raton market by250% in Q4. Show less
  • Juul Labs
    Territory Manager
    Juul Labs Mar 2022 - Oct 2023
    Territory Manager – Middletown NJ -Develop distribution strategy for 193 doors in the South Jersey DMA -Sold in and executed 4P strategy for best-in-class approach in accounts-Focus on leadership growth by networking outside division to collaborate with region Chain RAMs and peers- Consistently improve business performance by analyzing systems and being a category advisor for middletown accounts
  • Reynolds American Inc.
    Lead Account Manager
    Reynolds American Inc. Feb 2021 - Oct 2021
    Virginia Beach, Virginia, United States
    Optimized sales and market share for regional and divisional accounts across a multistate territory.-Cultivated and maintained strong relationship with corporate stakeholders while ensuring alignment with regional and company-wide goals. -Created and managed viable sales pipelines for retail and wholesale partners while making data-driven decisions and evolving sales strategies. -Identified region training opportunities with Senior Management Team, coaching high performing Territory… Show more Optimized sales and market share for regional and divisional accounts across a multistate territory.-Cultivated and maintained strong relationship with corporate stakeholders while ensuring alignment with regional and company-wide goals. -Created and managed viable sales pipelines for retail and wholesale partners while making data-driven decisions and evolving sales strategies. -Identified region training opportunities with Senior Management Team, coaching high performing Territory Managers collaboratively, boosting account knowledge and professional development for succession purposes Show less
  • Reynolds American Inc.
    Local Account Manager
    Reynolds American Inc. 2020 - 2021
    Philadelphia, Pennsylvania, United States
    Aligned account targets with region and company objectives to achieve commercial goals in Philadelphia and New Jersey markets. Trained and developed entry territory managers to foster account knowledge and increase understanding of the industry.
  • Reynolds American Inc.
    Territory Manager
    Reynolds American Inc. 2014 - 2020
    Sold and executed national and local brand-building marketing programs for over 120 independent and chain outlets.-Conducted B2B top-down selling of company initiatives while increasing market share
  • Turkey Hill Minit Markets
    District Manager
    Turkey Hill Minit Markets Feb 2009 - Nov 2014
    Led 200+ employees in operations oversight of 12 convenience stores with $76M in annual sales. Hired, trained and motivated store managers to achieve maximum store profitability while forming marketing strategies to achieve sales targets.
  • Walgreens
    Store Manager
    Walgreens 2001 - 2008
    Huntington, Ny
    Directed daily operations for a 30+employee retail store with $8.7M in annual sales. Recruited and trained managers and sales staff. Led effective budget management to increase revenue generation while attaining monthly, quarterly and annual revenue forecasts.

Garvin Lai Education Details

Frequently Asked Questions about Garvin Lai

What company does Garvin Lai work for?

Garvin Lai works for Safa Goods

What is Garvin Lai's role at the current company?

Garvin Lai's current role is Key Account Management · C-Store Multi-Unit Leadership · Market Insights & Intelligence · Sales & Marketing Strategy · Business Development.

What schools did Garvin Lai attend?

Garvin Lai attended Florida Atlantic University.

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