Business Development Manager, Sales And Marketing For Asia Pacific, Multi-Market Products Group
Greensboro/Winston-Salem, North Carolina Area
Reporting to the VP of Corporate Sales, responsible for overall account development and sales revenue growth in Asia Pacific (APAC: mainly China, Taiwan, S.Korea, Japan and India,) for the Product Group, which include the following Business Units: Wireless Connectivity (WLAN, WiMax), Aerospace and Defense, Broadband Consumer (Head-End to Set Top Box), Wireless Infrastructure (BTS TX and RX), and Standard Products. Exceeded revenue and order targets, growing overall APAC Business from $35M to $90M in 2 years. Directed all Sales Managers in APAC, and worked with Resellers; set sales quotas, quarterly and annually with Team.Set up, developed and directed all Sales and Product Trainings for both our Direct and Reseller Teams.Overall responsibility for the APAC Sales Forecast and Benchmark Plan; reported to GM and VP level Monthly and Quarterly Business Reports including sales revenue updates, product updates and highlights.Managed all Key Business directly, including Wireless Infrastructure OEMs, Wireless Connectivity OEMs and Channel Partners.Developed sales and marketing benchmark plans, product strategies, worked with Business Unit Staff to develop product specifications, proposals, and product presentations, as well as sales/business presentations targeting our APAC Region.Engaged and supported sales process for key business including but not limited to Motorola Infrastructure, Huawei and ZTE Wireless Infrastructure, Samsung Infrastructure, Sony, Mitsubishi, Uniden, Mediatek, and many others.Assisted in the development of channel strategy in Taiwan for Key Wireless Connectivity business (working with ODMs Foxconn and Gemtek).Interacted with Product Management from each Business Unit to drive customer requirements into future products and development of product roadmaps.Worked with Corporate Communications Team on Marketing Flyers and Tech Show materials; attended appropriate Tech Shows and Symposiums.Key wins in China, Taiwan, S. Korea, Japan and India.