In my prior role as Marketing Manager at a prominent kids' theatre company, I spearheaded successful promotional campaigns by collaborating cross-functionally to tailor strategies that highlighted both educational and entertaining aspects. I championed our brand through the utilization of diverse channels and by fostering relationships with schools, thereby amplifying visibility. Crafting captivating content and coordinating events, I engaged diverse audiences via digital platforms. Through diligent analysis of performance metrics, I refined initiatives, fostering imagination and leaving a lasting impact on young theatre-goers.

In my previous role, I successfully led a rebranding campaign, overseeing content creation and developing a tailored communication strategy to engage prospective clients. This included implementing effective SEO and SEM campaigns to enhance brand visibility, informed by comprehensive competitive analysis.A key focus was leveraging newly established social networks to communicate achievements, build trust, and highlight our business's unique value proposition. Additionally, I was responsible for nurturing and managing relationships with both existing clients and potential leads, ensuring high levels of service excellence and fostering strong brand loyalty.Continuously, I developed and monitored client relationships to maintain service quality, drive brand engagement, and attract new business opportunities

In this role, I managed an extensive portfolio of clients, overseeing domains such as graphic design, copywriting, digital marketing, and public relations. I provided crucial support to the social media team, setting up impactful Facebook ad campaigns and executing Google Ads initiatives seamlessly.My active engagement extended to fostering innovation and generating new business opportunities for the agency. As a supervisor, I guided the design, planning, and execution of multifaceted marketing strategies for prominent clients including Canon, Nivea, Radisson, Knorr, Samsung, Nissan, Jim Beam, Carefree, and others.A critical aspect of my role was ensuring the attainment of performance benchmarks in digital marketing campaigns, optimizing results and returns on investment. Negotiating with media partners to secure favorable contracts aligned with our client's objectives was also a significant responsibility.In addition, I managed the training and development of the marketing team, meticulously organizing workloads, schedules, and deadlines to ensure seamless project execution.

In this role, I conducted meticulous reviews and audits of various digital marketing strategies, including in-depth analyses of websites and social media accounts. I delved into the intricacies of pay-per-click ads, ROI metrics, and cost per lead to optimize performance. My commitment extended to refining digital processes and aligning them with goals for enhanced efficacy.I devised a comprehensive re-branding strategy for 'HPC Builders - Real Estate,' orchestrating an entirely new digital approach to propel the brand to new heights of recognition and resonance within the digital landscape.Integral to my role was the planning, execution, and meticulous oversight of SEO and SEM strategies across diverse search engines and social media platforms. My efforts culminated in establishing a targeted conversion funnel, fortified by a rigorous tracking system that rendered results quantifiable. Notably, this initiative led to a remarkable 25% surge in sales figures and a tangible enhancement in the brand's reputation and standing within the industry.

As part of Emmi Gruppe, a transnational corporation specialising in dairy products, I led a comprehensive market research study focused on the Peruvian dairy market.My role involved overseeing and conducting in-depth market research, gathering extensive Marketing Intelligence data spanning the past decade. This included collecting insights on production, distribution, import-export processes, regulatory frameworks, and competitor strategies within Peru.Utilising this intelligence, I developed strategic recommendations tailored to the unique dynamics of the Peruvian market. These recommendations aimed to facilitate the optimal introduction of Emmi products into the competitive Peruvian market

In my role, I orchestrated and oversaw a variety of initiatives including academic, cultural, social, advertising, marketing, and public relations efforts to promote the cultural essence of our agency's clients.I evaluated both direct and indirect content associated with our client's brands and composed communications, press releases, informative notes, and other essential documents as required by the agency and its clientele.Additionally, I managed communication efforts with media outlets, implementing strategies to enhance client image and brand recognition within various communities.

In this role, I was responsible for the following:Executing and supervising the implementation of the Business Marketing Plan.Leading the development of the corporate image, including branding initiatives.Generating promotional communication materials such as catalogues, brochures, and related content.Strategising and executing relationship management strategies with stakeholders and targeted interest groups.Overseeing the analysis of benchmarking data and conducting market studies.Supervising the execution of customer focus groups to enhance our value proposition.Monitoring communications and providing oversight to the graphic design department.Director: Marc Durst (m.durst@sushimania.ch) - Telf : 0041 792877883http://www.sushimania.ch

In my role as a Teacher in Public Relations, I oversaw the educational journey of tenth-semester students, refining their skills and knowledge in the field.My duties included:Overseeing the final training of students in their tenth semester to contribute to their comprehensive education.Spearheading the innovation and implementation of the annual curriculum to ensure its relevance and up-to-date content.Orchestrating corporate communication events and strategies targeting various audiences.Offering guidance and insights in workshops focused on public relations projects tailored for micro, small, and medium enterprises, with the objective of achieving business goals and accomplishments.Facilitating the creation of strategic plans, communication tools, and management manuals during these workshop sessions.Providing external guidance to students on their thesis projects, offering counsel on career plans and various academic aspects.