Gary Appleyard Email & Phone Number

London, United Kingdom

At STL, we seek to provide an unrivalled value and quality service, enabled by our strong working culture. Our 500+ courses span Microsoft Office (365, 2016 and earlier) training (including a comprehensive portfolio of Excel training), Professional and Management courses (Time Management to Leadership & Development), Technical to e-Learning services. We have instructor led London training centres and also deliver across the UK, EEC/Abroad.We help improve the performance of individuals and organisations with appropriate learning solutions (including public schedule, closed group, onsite, virtual classroom to IT rollouts, Training Needs Analysis, bespoke Personal & Professional Development programmes and consultancy).Over the years STL have been first to market with several innovations. We offer as standard fully automated online systems to support the customer lifecycle from enquiry, booking, delivery and feedback to post training support.

London, United Kingdom

London, United Kingdom

Business Development Manager Academy Class Academy Class is the digital and on-line media training company of choice for creative developers in UK and beyond. We are passionate about fostering creativity, building on-line communities, and driving innovation for digital channels. Whether you hope to become a film or TV editor, graphic designer, computer game developer, an architect using the latest CAD and 3D, or an expert web developer—our digital media courses and project-based approach can get you there. We are the only UK training partner authorised by Adobe, Apple, Autodesk, and Quark the leaders in on-line and digital new media. We are also fully accreditation by the Institute of IT Training.My role as Business Development Manager has me wearing many hats. I closely manage and develop the Partner Channel (resellers and strategic partners), as well as oversee key accounts and other initiatives involving social selling and customer acquisition via LinkedIn, Facebook, and Twitter .

Sutton, United Kingdom

Director, Business Development Institute of Hospitality Leading a team responsible for design, development and delivery of new membership experience programs as well as creating sustainable revenue streams.• Reorganising business development team functions to improve revenue generating campaigns• Creating strategic company business plan• Contributing to tactical activities• Earning a place on the Senior Management Team • Implementing marketing on-line and media campaigns, gaining 600+ new members• Redesigning the Business Partner program to improve partner opportunities and gain high profile organisations as members• Developing new educational service to capture educational institutes as 'company' members, as well as introducing incentives for student registration • Instigating the reorganisation and streamlining of branch structure, with measurable improvements to marketing activity• Working with the Executive Council to create a new and modern marketing direction• Renegotiating commercial contracts to reduce financial exposure• Reducing magazine expenditure by 66% with no compromise in production or content

Managing and developing the sales force at Mekon Creatives, as well as re-invigorating major account management activity.• Reviewing sales force performance and introducing new working practices, leading to an increase in proactive sales activity and revenue• Identifying major accounts for development, and implementing business plans for each account, resulting in dormant accounts to becoming revenue active• Researching business partner programs and identifying potential partners with whom to develop relationships with industry-leading membership organisations• Implementing a freelance trainer reseller program to establish loyalty amongst untapped revenue streams, resulting in a self generating lead generation program

London, United Kingdom

Service Development Manager GS1 UK May 2005 – July 2007 (2 years 3 months) Reviewing organisational training services, increasing delegate numbers and revenue, as well as improving delegate satisfaction across the board.Additional Achievements• Restructuring training services• Creating regional training centres • Improving marketing communications via on-line and digital channels• Increasing training revenue by 55% • Redesigning course content• Incorporating practical sessions to compliment theoretical supply-chain input• Increasing delegate satisfaction ratings to 92%• Creating and implementing new and engaging marketing campaigns • Utilizing direct and indirect sales channels for an increase of 250+ new delegates• Introducing telesales operation • Improving business process which directly contributed to increases revenue

Surrey

Business Manager, Training Mekon Creatives Reviewing training services, developing staff, and introducing new training services to our target market.Additional Achievements• Working with the Operations Director to review the Training Business as a whole• Implementing new business process that enhance training operations, resulting in increased sales revenue of 35% over a two year period• Implementing new services including training needs analysis, a training partner program, and training auditing• Providing unique services to clients resulting in more corporate clients and revenueIdentifying skill gaps within the sales team and working to solve problems effectively• Addressing individual sales team member requirements to assist sales growth and provide continual professional development• Achieving Authorised Training Partner status with Macromedia, opening up new markets and realizing revenue increases of 25%

London, United Kingdom

Business Development Manager Appropriate Learning Reviewing business operations, increasing sales performance, improving marketing operations.Additional Achievements• Reviewing company sales and marketing operations • Implementing major sales operations and marketing communication program changes• Restructuring sales team as part of overall reorganisation, creating a leaner team operating at a higher efficiency• Addressing complex relationship with training partners to review sales and marketing support• Improving marketing support and lead generation activity by leading software vendors• Utilizing internal expertise to create essential electronic marketing communication programs for delivery to client base • Increasing company profile within client base and capturing new business from targeted industries• Improving revenue by 75% via sustained sales and marketing campaigns

Hersham, Surrey

Sales and Marketing Manager Comsol Communications March 1998 – December 2000 (2 years 10 months) Recruiting and developing of new sales team, assisting with development of business services, and increasing partnership opportunities.Additional Achievements• Recruiting new sales team to improve sales growth, leading to revenue increase of £1,500,000 sales over two years• Introducing third party partnerships, complementing core competencies and ensuring successful development of new service delivery to major accounts• Strengthening existing vendor relationships • Increasing sales opportunities for vendors, offering access to major clients, improved operations, better product pricing and faster delivery.• Implementing new marketing communication plan, to reflect company's new services Delivering strong marketing messages using direct and indirect avenues• Aiding the company in creating a sustainable lead generation program