Gary Carbon

Gary Carbon Email and Phone Number

Co-Founder and EVP and Creative Director | Brand Strategist @ Carbon3Sixty, Inc.
Chicago, IL, US
Gary Carbon's Location
Chicago, Illinois, United States, United States
Gary Carbon's Contact Details

Gary Carbon personal email

n/a
About Gary Carbon

I’m a creative director who leads breakthrough projects for companies from Fortune 50 to entrepreneurs. But I don’t neatly fall into one category. I’m also an: • Orchestrator of interdisciplinary projects, using my deep knowledge of marketing.• Business developer who expands scopes of work, helping clients see new possibilities. • Team leader and catalyst for creating award-winning work—while having fun. • Troubleshooter who works closely with clients and diffuses tense situations. • Sales reps’ best friend, who creates really useful sales tools.ABBVIE -- Created President’s Award-winning interactive brand book that resulted in $1.8M in new work and clients. Streamlined approvals and transformed complex processes by developing comprehensive source for customizable, pre-approved sales materials spanning legal, compliance, scientific research, and marketing. The brand book became a best practice for all brands. ELITE COMMUNICATIONS — Brought stability and trust to a stressed creative department. Broke down barriers, creating open communication and teamwork within the company while building understanding and camaraderie—led the team in creating award-winning deliverables and building a positive relationship with major accounts. The catalyst for complete company rebranding and repositioning to align with the company’s innovative product focus. The company renamed Whitney Medical Solutions with the launch of the new website.Published Book Cover Illustrator.Contact me with your Creative Marketing/Business development needs: gary@carbon3sixty.com Brand/Identity | Messaging | Team Leadership | App Development | Concepting | Typography | UX Interactive | Internal/External Campaigns | Light Copywriting (Headlines, Taglines, Presentation Copy) | Web Design | Speaking and Presentation Skills | Logos | Adobe Suites | Video | Infographics | Digital | Print | Integrated Marketing | Microsoft 365 | Strong Written & Spoken Communications Skills | Art Direction | Graphic DesignMAJOR CLIENTS INCLUDE • Abbott Labs (multiple divisions) • Mead Johnson • Ford Motor Co. • AbbVie (multiple brands) • Caterpillar • International Trucks • Astellas Pharma • Courvoisier (Allied Domecq) • Federal Express • Baxter • Bunn Coffee • Swingline

Gary Carbon's Current Company Details
Carbon3Sixty, Inc.

Carbon3Sixty, Inc.

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Co-Founder and EVP and Creative Director | Brand Strategist
Chicago, IL, US
Website:
carbon3sixty.com
Employees:
3
Gary Carbon Work Experience Details
  • Carbon3Sixty, Inc.
    Co-Founder And Evp And Creative Director | Brand Strategist
    Carbon3Sixty, Inc.
    Chicago, Il, Us
  • Carbon3Sixty, Inc.
    Co-Founder & Evp/Creative Director | Brand Strategist
    Carbon3Sixty, Inc. Oct 2003 - Present
    • Built and managed creative teams: Co-founded and nurtured a full-service traditional and digital firm catering to a diverse client base, including Fortune 500 firms such as Baxter, FedEx, and Swingline. • Senior-level creative leader, integrating strategy, concept, messaging, and design. • Manage all aspects of creative development, including client meetings, creative briefs, concepts and design, presentation, and approval process to final execution.• Ideation to delivery - from client input and creative kickoff to the design of print and digital marketing campaigns supporting clients’ goals and brands, including websites, collateral, signage, and apps.•Mobile first design philosophy for website designs for corporate and e-commerce sites. o Experience with wireframe development, UI, and design comps o Clean, simple designs focused on end-user experience. o Performed cross-browser compatibility and testing for fail faster approach.ACCOMPLISHMENTSWon industry award (Bell Award) for a product launch at Leonardo da Vinci Museum in Milan, Italy. Produced compelling collateral materials in synch with the museum’s style and da Vinci’s creativity. —Caterpillar, Inc.Upsold account and spearheaded complete company rebranding and market repositioning of Whitney Products after pointing out that the company name and logo were generic and inconsistent with the company’s innovative focus. The company became Whitney Medical Solutions.Transformed Entrepreneurial Personal Organizing Business—Catalyst for the rapid growth of the business; developed cohesive and powerful rebranding that galvanized her focus, attracted many new customers, and built the owner’s confidence in her mission that she became a successful motivational speaker. —All About Time
  • Elite Communications Group
    Creative Director
    Elite Communications Group May 2012 - Oct 2018
    Chicago, Illinois, Us
    • Secured Fortune 50 clients: Closed projects with typical budgets of $40-125K, maintaining a Fortune 50 client base and acting as the main presenter for capabilities presentations.• Led creative team and process, working directly with clients, and presenting creative ideas and options.• Acted as the main presenter for capabilities presentations and led or co-led on all sales calls and meetings. • Managed and led creative development with internal team and outside vendors, including writers photographers, videographers, programmers, designers, illustrators, and printers with multiple projects and timelinesACCOMPLISHMENTSCreated President’s Award-winning interactive brand book that resulted in $1.8M in new work and clients. Streamlined approvals and transformed complex processes by developing comprehensive source for customizable, pre-approved sales materials spanning legal, compliance, scientific research, and marketing. The brand book became a best practice for all brands. – AbbVieLed creative team in creating a pilot interactive selling tool for a breakthrough test that told the story of the patient’s journey to identify a heart attack marker. The target audience (doctors) requested an adapted selling tool to train interns. This resulted in expanded scope of work to five additional tools. – Abbott Diagnostics Increased awareness of 100% of available sales tools by leading dashboard creation, giving sales reps fast access to the current and new sales assets and educational materials. Expanded rep’s knowledge base of tools beyond limited go-to material. - Abbott Nutrition Brought stability and trust to a stressed creative department. Broke down barriers creating an environment of open communication and teamwork within the team and company, while building understanding and camaraderie. Led team in creating award-winning deliverables and building a positive relationship with major accounts. —Elite Communications, Inc.
  • Gary Carbon Art
    Owner
    Gary Carbon Art 2004 - 2011
    Gary’s art is primarily focused on the graphic novel/comic book genre with a realistic style that incorporates strong elements of chiaroscuro (the strong contrasts between light and dark) and influences from German expressionists, Film Noir, and the long history of illustrators before him. His main goal is to leverage his strong conceptual background to produce engaging dynamic cover work, as well as interior and commission pieces.
  • Mrp, Inc. – Award-Winning Integrated Marketing Agency
    Creative Director
    Mrp, Inc. – Award-Winning Integrated Marketing Agency 1995 - 2003
  • Learning Resources – Award-Winning Manufacturer Of Educational Toys And Games
    Art Director
    Learning Resources – Award-Winning Manufacturer Of Educational Toys And Games 1994 - 1995
  • Mall Advocate Award-Winning National Direct Marketing Company
    Art Drector
    Mall Advocate Award-Winning National Direct Marketing Company 1992 - 1993
  • Rockett Burkhead & Winslow Award-Winning Ad Agency
    Associate Art Director
    Rockett Burkhead & Winslow Award-Winning Ad Agency 1990 - 1992
  • Williams & Simpson Publishing
    Art Director
    Williams & Simpson Publishing 1988 - 1990

Gary Carbon Skills

Creative Direction Art Direction Graphic Design Logo Design Brochures Web Design Indesign Photoshop Illustration Creative Development Creative Problem Solving Corporate Identity Packaging Adobe Creative Suite Layout Brand Development Illustrator Painting Concept Development Posters Book Design Copywriting Integrated Marketing User Interface Design Adobe Acrobat Advertising Creative Strategy

Gary Carbon Education Details

  • The Art Institutes
    The Art Institutes
    Minor In Illustration

Frequently Asked Questions about Gary Carbon

What company does Gary Carbon work for?

Gary Carbon works for Carbon3sixty, Inc.

What is Gary Carbon's role at the current company?

Gary Carbon's current role is Co-Founder and EVP and Creative Director | Brand Strategist.

What is Gary Carbon's email address?

Gary Carbon's email address is ga****@****ing.com

What schools did Gary Carbon attend?

Gary Carbon attended The Art Institutes.

What are some of Gary Carbon's interests?

Gary Carbon has interest in Satans Seven Swordsman, The The Spider, Civil Rights And Social Action, Politics, Science And Technology, Health, Arts And Culture, Published By Moonstone Books.

What skills is Gary Carbon known for?

Gary Carbon has skills like Creative Direction, Art Direction, Graphic Design, Logo Design, Brochures, Web Design, Indesign, Photoshop, Illustration, Creative Development, Creative Problem Solving, Corporate Identity.

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