Gary Simpson Email & Phone Number

G L Simpson & Associates is a consulting firm specializing in training, implementation, and database development of Sage Timberline Estimating software and related products

• Provided strategic planning and direction for the Sage Timberline Office product line, an ERP suite of 45 accounting, estimating and project management software modules generating $66 million in annual sales. As the.
• Used quantitative and qualitative market research to craft the Consolidated Product Roadmap and product strategy that increased the contribution margin by 5%.
• Ensured the tactical plans supported the strategic direction and maximized customer value resulting in an increase in Satmetrix customer satisfaction scores of 17%.
• Provided market insight and domain expertise into the product management process by ensuring the right solutions for each of the target market(s) resulting in deeper market penetration.
• Directed cross functional teams to collaboratively manage the product line’s Pragmatic Marketing Four P’s: Product, Promotion, Pricing and Place (i.e., Distribution).
• Developed market and competitive analysis that identified market trends and opportunities. Collaborated on market specific and product specific marketing messaging, product data sheets and white papers.

• Responsible for the development of the strategic product plan and 3 year roadmap for the Sage Timberline Estimating product line, the market leading suite of 12 construction estimating software modules generating $17.
• Performed customer research and market analysis to identify new product offerings and product enhancements that generated year over year increases in sales and service revenue.
• Developed the strategic and tactical release road map to support the increased revenue and contribution margin in the company’s annual operating plan.
• Managed product managers to ensure the tactical product delivery aligned with strategic objectives.
• Coordinated in product launch and deployment activities, trained sales channel to effectively sell new features and modules.
• Negotiated and managed OEM relationships to provide additional software products for the sales channel.

• Responsible for the tactical implementation of the strategic product plan for the construction estimating software product suite by delivering all software releases on time, within budget and with specified scope.
• Partnered with vertical managers to monitor, guide, direct and manage the development process to maximize the customer value stream.
• Provided leadership for multi-disciplined project teams in a multiple project environment encompassing up to 60 contributors.
• Primary interface for cross product line integration and release management.
• Developed and ensured best practices to support the development process model.
• Hired, trained, motivated and managed seven product managers covering two product lines through the feasibility, pre-define and define phases of the product life cycle.

Various positions at Timberline Software includingProject Manager,Product Manager,Support ManagerTraining DirectorCustomer Support Representative