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At the helm of We Mail America for over three years, my expertise has been pivotal in revolutionizing direct mail marketing through innovative integration with behavioral data and mobile technology. Our team's approach has consistently delivered high-quality, cost-efficient campaigns, benefiting from my background in luxury media and advertising strategy.Leading 11 Street Media, my stewardship has been marked by providing indispensable business consultancy, shaping brand creation strategies that synergize mobile, social, video, and traditional media. With a commitment to mentoring staff and fostering marketing communications excellence, the impact is evident in enhanced client engagement and business growth.
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Founder / Chief Executive OfficerWe Mail America. Com Apr 2021 - PresentAtlanta, Ga, UsWe Mail America. com is a nationwide direct mail marketing company specializing in new methods of consumer engagement by bridging direct mail, behavioral data and mobile technology to all clients. Our company delivers high-quality, cost efficient direct mail campaigns through solo mail postcards, tri-folds and custom mailings for clients of all sizes across America. On the digital side, our owned and operated digital solutions help businesses with DTC (direct-to-consumer) initiatives through developed, proprietary IP and contextual intelligence targeting, premium ad formats, private marketplaces, and database attribution models. We Mail America .com is the innovative leader in partnering direct mail advertising and mobile behavioral learning . As part of this strategy, We Mail America. com also delivers a robust texting communication platform allowing clients to capture data and reach new customers direct to their mobile devices. -
Chief Executive Officer11 Street Media Jul 2019 - PresentAtlanta, Ga., UsAfter 12 years as Senior Vice President of Major Markets for Cumulus Media and then serving as President/Chief Revenue Officer for luxury publishing giant - Modern Luxury, Gary Pizzati formed 11 Street to meet the growing demand for trusted media guidance. During his career, he's been responsible for more than $400 million in annual ad revenue with oversight of over 500 sellers and 75 managers across 40 markets. Pizzati has extensive experience training executive leadership along with consulting hundreds of sales teams and business owners from coast to coast to break through the clutter and achieve higher levels of success. “More than ever, clients need trusted business advisors that will stand with them,” said Gary Pizzati, CEO of 11 Street. “With 30-years of advertising leadership and a dynamic team of industry experts, 11 Street is a trusted partner that provides breakthrough strategies for our clients. Our mission is success - one customer at a time.”Beyond media strategy, 11 Street offers business transformation services. Through his experience operating multi-million dollar business units, Pizzati helps companies develop performance principles, including: sales process and structure, margin expansion, synergy profiles, recruitment, productivity analysis, customer retention, and management / leadership coaching.“11 Street is culmination of three decades of media and leadership experience,” said Pizzati. "We are a firm that specializes in increasing our clients’ customer counts through meticulous data driven targeting. 11 Street will work tirelessly to assemble dynamic campaigns that serve precise impressions and improve traffic that converts prospects to customers.” -
President / Chief Revenue OfficerModern Luxury Dec 2017 - Jul 2019UsModern Luxury is the country’s largest local luxury media company with 84 titles in the top 22 markets in the United States. As President / Chief Revenue Officer, Gary oversaw their 100 million dollar local, national, event and digital revenue portfolio. Markets included - Aspen, Atlanta, Boston, Chicago, Dallas, The Hampton's, Hawaii, Houston, Las Vegas, Los Angeles, Miami, New York, Orange County, Palm Beach, Philadelphia, San Diego, San Francisco, Scottsdale, Silicon Valley, Washington, D.C., and South Florida & the Caribbean. -
Senior Vice President / Major MarketsCumulus Media Nov 2005 - Aug 2016Atlanta, Ga, UsFor over a decade, directed 500+-member team across 40 markets in developing relationships and opportunity on behalf of thousands of advertisers across 121 radio stations nationwide. Market oversight included San Francisco, Los Angeles, New York City, Minneapolis, Dallas, Salt Lake City, Chicago, Washington, DC and Detroit.Shaped and lead market policies and procedures, integrated sales strategy and cultural alignment, and market management / team optimization. Oversight over multi-market P&L modeling, forecasting, analysis, and reporting. Responsible for a 400 million dollar ad portfolio with 115 million in EBITDA annually.Activities include shepherding change and improvements across 65% of Cumulus’ national footprint, collectively; assisting with two acquisition integrations (Citadel ABC Broadcasting, Susquehanna Radio Corp); and serving on senior team advising development of in-house CRM.ATLANTA-BASED POSITIONS at CUMULUS:Senior Vice President, Atlanta, GA (11/05 - 8/16) -
Vice President / Market ManagerCumulus Media Oct 1998 - Nov 2005Atlanta, Ga, UsManaged 35+-member sales team on multimillion dollar revenue portfolio and advertising partnerships across two markets and seven stations.Won 2005 President’s Cup, recognizing top growth performance. Architected customer and account sales strategies and synergies, and trained teams across two broadcast platforms, maximizing client message to largest available audience in unique dual-market listening area. Authored operational recovery plan immediately following Hurricane Ivan (2004) and Hurricane Katrina (2005).EARLY MANAGEMENT ROLES:Market Manager | Pensacola, FL (11/00–1/02); Augusta, GA (10/98–11/00)Oversaw 15-member staff at each of two markets. Set sales strategy and led staff assessment, recruiting, hiring, and development. -
Vice PresidentBarnstable Broadcasting Jan 1995 - Oct 1998
Gary Pizzati Skills
Gary Pizzati Education Details
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St. John'S UniversityCriminal Justice/Police Science -
Dale Carnegie InstituteSales Advantage Master Graduate -
Google Analytics AcademyGoogle Analytics Certification
Frequently Asked Questions about Gary Pizzati
What company does Gary Pizzati work for?
Gary Pizzati works for We Mail America. Com
What is Gary Pizzati's role at the current company?
Gary Pizzati's current role is Founder / CEO - We Mail America.
What is Gary Pizzati's email address?
Gary Pizzati's email address is ga****@****dia.com
What is Gary Pizzati's direct phone number?
Gary Pizzati's direct phone number is +140426*****
What schools did Gary Pizzati attend?
Gary Pizzati attended St. John's University, Dale Carnegie Institute, Google Analytics Academy.
What are some of Gary Pizzati's interests?
Gary Pizzati has interest in Personal Coaching, Fitness, Management Training, Reading.
What skills is Gary Pizzati known for?
Gary Pizzati has skills like Radio, Advertising Sales, Broadcast, Digital Media, Social Media Marketing, New Media, Leadership, Sales, Radio Broadcasting, Online Advertising, Integrated Marketing, Management.
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