I'm the Marketing Coordinator for Connect Appointments, a multi-sector recruitment agency operating across the UK. With a degree in Marketing and Business Law from Strathclyde Business School, I have a strong educational background and extensive experience in managing digital platforms, executing promotional campaigns, and building brand awareness.At Connect Appointments, I have developed and implemented recruitment marketing strategies, focusing on KPIs and ROI. I have created and managed job postings on various job boards and social media platforms, and identified and targeted key audiences, creating personalised messaging and content for each group. I have also collaborated with internal stakeholders to identify hiring needs and develop effective recruitment plans.I have a talent for recognising and evaluating new technologies and leveraging web analytics tools to measure site traffic and optimise marketing campaigns and social media advertising for maximum impact. I have also obtained certifications in Google Analytics, Inbound Marketing, Email Marketing, and Social Media Management, and I am constantly expanding my knowledge and skills to stay ahead of the curve.I pride myself on my excellent communication and interpersonal skills, which enable me to build key relationships and collaborate effectively with cross-functional teams to achieve our objectives. I am able to turn research insights into actionable recommendations, and I am committed to customer growth and retention. I bring a creative and proactive approach to every project I work on, and I am always focused on delivering results that exceed expectations.