Managed all trades for store layout, designed implemented & merchandised stores, purchased all supplies required for store lay out & all in store merchandising aids, managed company brand, coordinating the design and production of all print & marketing materials, radio media as well as providing support for other marketing initiatives, managed web site/ pos (point of sale) programs, implemented merchandising procedures to stores, implemented pos system, assisted in design/ functionality of loyalty program, manage customer loyalty program, established merchandising program, brought warehouse safety standards up to code involving sourced and implementation , sourced new fleet of trucks, established warehouse safety committee.

Managed inventory of 6200 ambient and perishable items, developed a team of category managers to deliver product mix, margin and sales for western Canada’s largest on line supermarket, developed merchandising procedures for web based technology, managed marketing for web, conventional media and trade shows

Managed the corporate marketing program for major retailers (10 buyers), managed sales department consisting of 2 sales representatives, obtaining new business, managed order entry, developed the theme and content for seasonal programs for retail grocery/drug industry, developed and communicated all major retail programs including advertising plans and analysis of core program performance, sourced all programs for retail grocery /drug/ hardware industry, negotiated rebate and co-op programs ,established and managed all pricing for product, meeting corporate gross margin expectations, managed purchasing department inventory, sourced domestic and import goods, initiated communication of programs to field of 55 merchandising representatives, managed a staff of five people – ensuring job expectations were met.

Conducted contract negotiations, hard goods purchasing and promotional opportunities for 18 stores, sourced maintained adequate hard goods inventory at Langley Distribution Centre, established all retail/ advertising for B.C. Division, directed the implementation of all national and divisional programs into the stores, selected all promotional activities for the division