Boosting clients’ growth by digital presence. Handling search, display & shopping and video campaigns to boost their awareness and conversions• Test & analyze the performance of PPC campaigns to determine efficiency & effectiveness• Media planning across search engine platforms as well as implementation, optimization and performance reporting of marketing campaigns such as Google Ads, Facebook Ads, Instagram Ads, LinkedIn and Twitter ads• Analyzing site and landing pages of… Show more Boosting clients’ growth by digital presence. Handling search, display & shopping and video campaigns to boost their awareness and conversions• Test & analyze the performance of PPC campaigns to determine efficiency & effectiveness• Media planning across search engine platforms as well as implementation, optimization and performance reporting of marketing campaigns such as Google Ads, Facebook Ads, Instagram Ads, LinkedIn and Twitter ads• Analyzing site and landing pages of campaigns and propose necessary changes from PPC perspective• Client Communication: Regular client communication through mail and phone calls• Extensive use of Google Analytics & Google Tag Manager for monitoring & tracking • Worked on Google Shopping Ads, Facebook Ads and Search Engine Optimization• Optimizing existing campaigns in terms of structure, bidding, etc while keeping in mind several factors as Spend (Cost), Returns (Return on Ad Spend), etc• Managing existing campaigns or designing new ones on Google Adwords• Boosting revenue of the website and keeping an eye on campaigns• Expertise in CMS handling like Prestashop, Magento, Wayfair, Houzz, Drupal Show less

Good Communication, interpersonal, problem solving skills & spearheading a team of executives to excel in performance and client deliverables for carrying out several SEO CampaignsMy job profile includes :On-Page Optimization • Website Analysis• Keyword Research• Checking Content For Duplication/Plagiarism• Checking Broken Links• Meta Tag Creation (Title, Description, Keywords, H1 Tag, Header & Footer Text)• Image Alt Tag Creation• Robots.Txt File… Show more Good Communication, interpersonal, problem solving skills & spearheading a team of executives to excel in performance and client deliverables for carrying out several SEO CampaignsMy job profile includes :On-Page Optimization • Website Analysis• Keyword Research• Checking Content For Duplication/Plagiarism• Checking Broken Links• Meta Tag Creation (Title, Description, Keywords, H1 Tag, Header & Footer Text)• Image Alt Tag Creation• Robots.Txt File Creation• XML & HTML Sitemap Creation• Fixation of Canonical Issue if required• Creating Error Page or Redirects• Setup Google & Bing Webmaster Tool• Google Analytics Account For Monitoring And Evaluating Website Performance• Internal Linking. Writing Keyword-Rich Anchor/Link Texts Off-Page OptimizationOff-Page Optimization • Article Writing, Submission and Marketing• PR Writing, Submission and Marketing• Blog Posting• Guest Blogging• Blog Commenting• Forum Posting• Social Bookmarking• Classifieds• Manual Search Engine Submission• Manual Directory Submission• Local Business Directory Submission• PPT , PDF, Youtube Video Creation and Submission & PromotionMy Roles & Responsibilities:Manage the team.Distribute work to team members.Create marketing & promotion plan for the project.Fix website errors (like Crawl, Html, Broken, Canonicalization, Sitemap, Robots etc)Set up and implement Google analytic and web master code on the website.Discuss with website designers and developers for better project implementation.Create proposal and plan for the projects.Generate Weekly/Monthly Reports to client project.Google certified Google Adwords expert Show less

Social Media Optimization & Promotion• Social Media Profile Creation (Facebook, Twitter, LinkedIn, Pinterest, Google+, Youtube, SlideShare company profile, etc)• Social Media Profile Handling and Management • Email marketing :Creating and Sending newsletters and measure the effectiveness in Google analytics.