Gauri Bhatnagar Email and Phone Number

Leading the Consumer Experience at Gourmet Garden. The Aim is to create an expectational Consumer Experience at GG within the D2C Demand platform and Offline Platform Channels. Creation of an seamless experience from Order Placement to Delivery at Consumer Premises, post Sales Support to lead to better Repeat User Behaviour. Analyzing the Product Funnel, User Journeys and Optimizing them to improve the Target NPS and Other CS MetricsLaunching new platforms and channels to get better Customer Service Delivery and Performance Like Logistics Tracking, Agent Performance Tracker and Chatbots and more. Leading Consumer Success & Engagement Teams for better resolution and support. Leading the Demand Planning and Generation from the Repeat Consumer Base to achieve Company TargetsOwn Execution of Aligned Initiatives to achieve Improvement Metrics across the company like packaging and support platforms for better consumer experience. Digital Strategy - Formulation & Management Collaborate with Cross Functional Teams to ensure end to end Improved Delivery on Ground

Currently Leading the Consumer Experience (CX) for the F&B Vertical at StanzaLiving.For any business in the growth stages, it is imperative to understand what their consumer is looking for. Consumer Experience is all about discovering the needs, designing solutions and delivering of impacting products, journeys, services and Business Models. • Defining and Consolidating the Food Proposition • Roadmap Defining for Food Transformation Projects across zones, cities and demographics.• Scaling of Tech Solutions to provide product visibility and management across verticals.• Develop collaboration platforms to drive continuous cross-functional innovation.• Setting up platforms and Omni-Channels Strategy for growth

EarthyTales is a great step towards getting work consolidated on all legs of Organic Farming and creating a better eco-system for all of us. Infront is a mammoth task to create more awareness and make people aware of all effects of chemical-based farming and that which can harm us. The work -a task at hand is to develop an eCommerce platform to cater to this special Market which is not a commodity and is unique. Scaling this platform with Technology - integration, and automation at all possible steps is the need of the hour.- Developing an Online Platform as a Discovery Platform, to provide E-Commerce Sales and Customer Ordering Platforms- Working to increase visibility and discoverability if the Brand across Segments -Integration of machine intelligence to lock with the user demand and create a unique system which benefits us the company.

CalorieSmart- A Food-Tech venture by ByteNinjas Services Pvt Limited, serving currently 400+ meals across Gurgaon.Currently working to enhance the idea that Healthy and Nutritional food can be tasty and Saleable. Developing the core proposition of food sales along with service assurance and delivery as the key pillars to drive Consumer satisfaction in this Industry.Crafting Experiences for the consumer and solving problems as they come• Designing the Consumer journeys• Crafted Food Menus and Experience for a well balanced meal served to CalorieSmart Consumers• Working on New Retail Initiatives and Third Party partnerships to garner more consumers• Market enhancement via B2B deals across Gurgaon• Developing Unique concepts for Logistics and Billing Models• Streamlining Operations to handle food deliveries and logistics across Gurgaon• Inventory Management Process and Control Mechanisms introduced• Feedback Mechanism Design loop with the understand Consumer needs better• Running Loyalty and Incentive programs

Business Development, Product Design and Implementation, Core OperationsUndertook and completed four projects during stint as an entrepreneur. Acted as a principal designer for projects undertaken with additional responsibility for:• Go-to market strategy for the specific product(s) and initiatives• Product conceptualization and feature design to meet client requirements• Designed Consumer journeys using organic and viral mediums of communicationsOverall program management through:• Conceptualisation of product design concepts, leading to conversion into specific UI/UX and consumer stories • Management of end-to-end product lifecycle development• Content ingestion and management across portals• Agile execution through multiple sprints

• Commercial launch of airtelnow service & post operations Responsible for defining the operational models for Airtel as a client on launch.• Lead the Program Management team at Celltick for Business Units of Livescreen Launch – airtelnow• Worked with IT, SCM , network and billing charging gateway teams in solutioning the product and service.• Acceptance Testing across 23 Telecom zones.• Managing Timelines for launch and go-to strategy.• Running extensive Operations post service launch • Responsible for identifying the gap within the operator environment, push internal product sales, optimize the product to show sustained growth month on month.• Managing client relationships to ensure long-term strategic partnerships.• Building Partner Alliances for regional and vernacular flavour across the portals.• Managed P&L Responsibility for the India Region• Experience in managing large teams across offices & geographies. Coordinated multiple work streams to produce high-quality results.Results demonstrated: • Launch of airtelnow Subscription Platform. Post a initial soft launch period , reached a revenue of 5.5 Cr per month between Nov 2014 to March 2015. Service was launched on 28th Oct 2014.• Increase in Pay as you go service to twice the revenue using vernacular content mechanisms. Improvement from almost 50K a month in Orissa to almost 1 lac/month using vernacular content.

REVE Systems started in 2003 deals mainly with the Mobile VoIP communications Industry. Project was to develop VoIP Based VAS platform to be accessed by NRI’s in different locations so that they can feel more connected to Home. Lead and developed an entire platform -approach for implementation of VAS services to go live on this new platform accessed via Voice Dialer

• Responsible for managing multiple product lines for a Virgin Mobile• From P2A products for consumers community portals. • Launched the Data Card for VMI and also Interactive IVR systems across telecom circle’s• Worked to successfully launch the WAP & DATA platforms for Virgin Mobile and designed market strategies to increase traffic and eyeballs from the users.• Supported the projects through their full life cycle from the conceptualization, requirement gathering, project planning, scheduling, development and launch. • Building Partner Alliances for engaging content to be delivered via the platforms launched.• P&L Responsibility for the India Region• Post Launch activities & operationalization of products, Go-To-Market, Marketing collaterals & acquisition and customer process roll outs• Managed the program management of the entire Postpaid platform at Virgin Mobile. • Worked with cross functional teams across the Telecom Operator to successfully launch products and platforms.Key Achievements• Successfully launched the Data business for VMI. • Successfully launched the P2A Messaging portal which witnessed >1million hits• Successfully launched subscription services & Community services like chat and party lines which was one of the most innovative services to get launched within the Indian Market.

Operations @ 5888Launch of Subscription Platform• Responsible for launching subscription services as new revenue stream for Times VAS services @ 58888 for a sustained revenue business growth. • Responsibilities included identifying new opportunities in the mobile VAS market space. • Product planning, development, launch and promotions to deliver planned figures. • Revenue budgeting & costing for business profitability.• Conceptualization & evolve various product for service bouquet of services• Content Alliances and Partnerships• Partnering with international partners for customization and rolling out their products in India. • Run pre-sales operations with Telecom operators in order to validate ideas & operationalize themKey Achievements• Successfully launched the Subscription Business, took from start to 1.0 lacs a month • Successfully launched B! platform in India• Successfully launched contests and other community services @ 58888

• Part of the core group to launch TVS and TVH across India for Tata Teleservices. • Responsible for store readiness and launch.• Designing the infrastructure in accordance to all IT heads present in the circle, working with Finance teams for procurement, working with CS teams for Training and process rollouts. • Coordinating the presence if all requirements IT process and software for the stores, accessibility and training for people.• Worked as part of the team working on the Intranet knowledge portal launch to ensure process documentation across departments and business units for TTSL.Key Achievements• Successfully launched 18 TVH the large store formats across India for Tata • >128 stores across the country for TVS – small retail formats

Worked to set up the Retail venture for TTSL. The TVS and TVH ( True Value Shops and Hubs) were set up to cater as a one stop solution for all Tata Indicom Consumers. Par of the main team to run and complete this activity.