Towards providing solutions of superior information design resulting in a superlative web experience for enterprise business applications. Collaboratively designing with clients in the following industries:- Banking & Financial Services, - Life Sciences,- Healthcare, - Insurance, - Information, Media & Entertainment, - Retail,- Workforce Management,- Travel & Hospitality- Government- Communication & TechnologyNature of work includes:- Collaboration w/ clients, stakeholders and teams- Requirement gathering and analysis- Heuristic evaluation, Identify design opps, concept ideas and structuring interfaces- Envision and design experiences for the Web & Mobile for the enterprise- Design recommendations & Strategy- Organizing data w/ an information architecture- Data Visualization- Rapid Interactive Prototyping- Documentation- Mentor for Cognizant Career Mentorship- Design for Print- Business estimations & proposals- Recruitment drives- Managing designers- Business Development initiatives- Design hackathons- Outreach social support

Designed the Gandhinagar Green Map of ecological resources for a sustainable lifestyle.A map not like any usual one which lists only transportation routes but rather, one that highlights and propagates ways for environment friendly living.Environment related issues are being discussed everywhere, today.My love towards nature, coupled with people’s abstract notion of the environment, led me to seehow information design can play an important role, in making people understand why we mustprotect, preserve and contribute towards the environment. Based on two phases:- Phase I: How to make people aware regarding environment friendly aspects?- Phase II: What can they do to live sustainable lifestyles?The Gandhinagar green map became India's first publicly available map.The project's activity involved:- Considering the Need for Design- Ideating, conceptualizing and collaborating on the social platform- Conducting extensive field study and domain research- Research in Print media- Visualizing data- Building an effective information architecture- Considering User Centered Design factors- Transforming ideas into a tangible map- Integrating accessibility with Google Maps- Documentation- Press Presentation

Designed a web strategy for Bajaj Auto.Bajaj Auto, the Indian automotive giant for manufacturing and designing motorbikes wanted a cleardirection in identifying new business possibilities over the web. A strategic solution was required forconnecting the offline and online world into a more engaging and interactive world.The web is an effective medium to project ideas and communicate information.Bajaj Auto, the Indian two wheeler manufacturing giant wanted to stay ahead ofthe competition in the online world.Leading presence existed in areas of print, television and radio. What wasmissing, was a hand on the World Wide Web.. They wanted a clear directionin identifying new business possibilities over the web. Eventually, leading tonew experiences for biking fans, irrespective of them being from the online oroffline world.Project activities included:- Market & User Research- Visioning Strategic solutions for the Web- Conceptualization through Information Visualization- Information Graphics for supporting content- Designing Visual MockupsAlso crafted a user-friendly interface for an unique portal system.And worked on other proposals for designing a corporate logo and brand identity.

The objective was to plan, create, develop and test a software system for managing the inventorystock of the publishing house. This was supposed to not only provide an user friendly front-endinterface but also an efficient back-end database where the actual data is stored.The project was that of a user interface and database system which would facilitate the user intracking, monitoring and managing an inventory of books stored. The user should be able to easily,efficiently and intuitively add new records, delete records and update existing records of books in the system. Additionally, one should have the facility to customize and publish reports for analysis & review purposes.Project activities included:- Collaboratively communicate and efficiently co-ordinate among our team,- Visualize and design a unique, efficient and robust software interface,- Connect and facilitate a backend database to store, retrieve, update and delete record,- Build an intuitive reporting feature for publishing customized reports and- Integrate all components, measure productivity, assure quality and provide the user with a an enhanced experience.