Responsible for the creative output of WAA and the management of the design team.Working with clients including: Maplin; City & Guilds; Vaillant; 3M; Bowlplex; Searcys; Gibbs & Dandy; Southern Fried Chicken, developing cross channel creative from advertising to brand activation, social to digital applications.

Freelancing on branding and digital projects within the Midlands region. Providing forward thinking agencies with strategic, creative and art direction support; designing and developing powerful digital experiences; and delivering creative design.I'm focussed on defining what a brand means in today's digital, interconnected and highly social world.

As Art Director for award-winning digital creative agency Made, my responsibilities lay in the visual design and communication of key client experiences.Working in the Arts, Media and Advertising space, I developed visual creative for clients including: Glyndebourne; Peterborough Arts Festival at Vivacity and Town Hall Symphony Hall (Mobile). Worked on projects including: Melbourne Symphony Orchestra and Hampstead Theatre. And developed concept ideas, pitch work and presentations for a range of new and existing clients.

My role at DesignReligion was to lead the agencies brand and digital work, as well as managing client accounts. In this role I led several brand and digital workshops with key clients, helping them to define their business essence and shape their channel marketing strategies.Key projects at DesignReligion included: creating a new brand proposition for advanced engineering organisation MIRA, developing product launch collateral for Martini, producing digital media projects for INSEAD, creating a fresh new brand for experience days company Exhilaration, devising advertising concepts for Police Mutual Group and designing digital platforms for SmartWater.

Schmakk is a brand, design and digital agency with extensive experience in bringing brands to life. As one of the most successful design-led agencies in the Midlands, Schmakk has built up a highly reputable client base, working with the likes of Eversheds, Bentley, Birmingham International Airport and Sigma Kalon.My responsibilities at Schmakk are to strategically and creatively direct the team in all branding and digital projects.Focus areas include:• Brand strategy and development, encompassing client brand workshops, brand proposition creation and brand articulation programs.• Digital brand creation, website application scope and traffic growth, user interface design and experience management, digital applications scope and the delivery of effective digital communications that get results.• Strategy and creative consulting, including user persona development, content and functionality planning and media channel profiling. • Creative Direction

As one of the Midlands leading branding agencies Onbrand creates and manages client branding programs both on and offline. With a strong national and international client base Onbrand have developed brands for organisations including: Prodrive, British American Racing (Formula One Team), Schlumberger, Sema Group and Atos Origin.My responsibilities are two fold:Firstly - as Head of the Online Team - my focus is to scope, plan and design the client brand experience online. Developing eye catching, robust online solutions that talk to the end user and deliver on clear project objectives.Secondly - as Creative Lead - my focus is to create effective client brands. Through the evolution of client branding workshops, through the brand scope and proposition phase, to the creative direction and development of key marketing collateral.I also head the creation and development team of an online brand management and distribution solution - brandXchange.

The Design Advantage is a highly creative, award winning graphic design agency based in the Midlands. With a multi sector client base TDA work across many communication channels, delivering projects for organisations within the IT, Motorsport, Health and Entertainment industries.My responsibilities are the create, design and build effective online environments that reflect client brand objectives and get results.In 2000 The Design Advantage re-branded as Onbrand.

As Studio Manager my responsibilities were to create, implement and manage all studio processes within the small yet busy print focused design studio. I also manage the workflow of the design team as well as designing and creating client projects from conception to completion.