Gavin Hansen Email & Phone Number

New York, New York, United States

• Developed and led US & global primary market research plans in support of global marketing launch & commercialization for Paxlovid anti-viral franchise. Responsible for managing Paxlovid PMR plans with budget >$8M.• Represented BAI team to partner with Paxlovid marketing leaders and develop franchise operating plans, forecasting, secondary analytics plans and brand strategy• Led BAI global launch strategy for novel diagnostics device, Lucira by Pfizer

New York, New York, United States

• Overseeing Paxlovid and Cresemba anti-infective launch brand PMR, performing secondary analytics and assisting with financial forecasting in support of annual operating plans• Partnering with data science teams to design and oversee complex data analytics projects including strategic portfolio optimization and global strategy refresh for hospital portfolio brands • Overseeing creation of and upgrades to Tableau dashboards to present clear analytics insights for global and local marketing teams

New York, New York, United States

Greater New York City Area

Healthcare and Pharmaceutical Management Program

Harrison, Ny

• Launched the first line extension for a consumer packaged goods product. Oversaw R&D, conducted market research, and coordinated product launch with an initial production run of 80,000 units.• Grew retail presence by over 300% by forging relationships with brokers and buyers, and cultivating distribution networks. • Established novel sales channels to sell nutritional products into nation-wide government programs. Increased sales by 100% the first year and 130% the following year.• Partnered with U.S. Army Natick Laboratories to create long shelf-life packaging solution for submarines. • Diversified Marron’s core ingredients processing business by investigating emerging trends in the marketplace and overseeing the innovation of manufacturing techniques to improve upon existing market standards. Managed a team of four to source clients in the U.S., Canada and China.

Harrison, Ny

• Relaunched the recently acquired Milkman Milk brand in REI, Whole Foods and Amazon.com after a 7-year hiatus.• Supervised a team of three tasked with identifying Milkman’s product demographics using a social media listening strategy. • Managed a six-figure marketing budget to reacquaint with existing customer base and drive traffic to stores.• Founded Milkman Cares hurricane-relief program. Donated milk to 250K victims of Odile, Harvey, Irma and Maria.

Harrison, Ny

• Prepared financial ROI analysis for manufacturing equipment; based on projections, installed $400K upgrade that increased throughput by 25% and self-amortized in two years.• Assisted with Safe Quality Food (SQF) compliance upgrades to 40,000 square foot manufacturing facility. • Ensured FDA manufacturing compliance of food ingredients for sale to multinational food companies.

Edmonton, Alberta

Alberta Innovates Health Solutions (AIHS) Summer Studentship Award for scientific research to carry out a four month independent cell biology research project• Responsible for setting up and managing all levels of the research assignment• Conducted a genetic study of aging in single-celled eukaryote models. Used genetic knock-in and knock-out editing techniques to elucidate the roles of various candidate genes in the aging process.

Edmonton, Alberta

•Conducted 12-month study on the role of stress induced premature senescence (SIPS) as an outcome to radiation treatment in numerous cancer cell lines. Ran immunofluorescence assays to identify markers of SIPS with the goal of assessing and visualizing responses to radiation treatment at a cellular level in vitro.• Wrote scientific reports and gave presentations based on lab results

Master Of Business Administration - Mba, Healthcare And Pharmaceutical Management Program

Activities and Societies: Healthcare Industry Association, General Management Association, Wine Society

Master Of Science (M.Sc.), Cancer Therapeutics - St Barts And The London School Of Medicine, 2:1

• Thesis Project: Independently designed a Phase II clinical trial for a novel anti-cancer drug. As a potent PI3K inhibitor and apoptosis.

Bachelor Of Science (B.Sc.), Biology And Psychology