Gavin Mcdonald Email & Phone Number

Hanover, Md, Us

Hanover, Md

Overseeing the development, creation and utilization of campaigns to champion the message of the union construction trades on the traditional and digital frontiers.

Directly reports to the general president of the union and manages internal and external audience outreach.Key Duties: Media relations, speechwriting, production of quarterly magazine, web strategy/content creation, audio/video editing, presentation development and writing  Responsible for drafting official correspondence and other communications for the office of the general president of the IUPAT Draft and distribute email messaging via an email marketing platform Oversee collateral production and ongoing social media campaigns Efficiently execute the IUPAT Mobile Messaging Network. A texting program that resulted in increased membership activism and job placement via mobile phone alerts. Program won national awards from the Mobile Messaging Association. Perform event planning for departmental and union events – speeches, video coverage and production, print production, scheduling and event logistics Created an in-house studio to produce video messages and projects Author, administrator and facilitator of the IUPAT Web site and social media campaigns – www.IUPAT.org, Facebook.com/GoIUPAT, @GoIUPAT on Twitter and www.YouTube.com/GoIUPAT Editor and writer of the IUPAT quarterly magazine, the Painters and Allied Trades Journal – www.IUPAT.org/Journal Implemented advertising initiative to offset production costs and bolstered content and online presence for the publication Project Manager for the groundbreaking implementation of the Pronto Smartphone App in over 30 IUPAT affiliates. Oversaw the training for over 500 users and directed the design and execution of a new, cutting edge international database project to collect and store field data for organizing efforts.

Managed company's key accounts and public affairs staff, providing hands-on leadership in the areas of media relations, development of collateral material, and legislative lobbying.Key Projects: Mainly accountable for duties including writing, pitching media and overseeing production in public affairs, video production and the art department for clients Served as a Project Manager on interactive CD-ROM for AFL-CIO's Union Privilege program Successfully taught union organizers how to use benefits in local organizing and member-retention efforts through the product Proficiently planned and implemented communication strategies for the Saginaw Chippewa Tribe of Michigan regarding its Washington, DC embassy and local casino initiatives Garnered significant media attention for The National Fallen Firefighters Foundation and The National Law Enforcement Officers Fund for annual events driving increased support for the nation’s first responders Ensured projects met deadline with quality products Led public affairs team for smooth project execution

Washington, Dc

Managed major accounts and served as executive producer for clients such as DaimlerBenz North America and the United States Postal Service.

Managed corporate and political accounts. Planned and implemented aggressive media relations campaigns and coordinated interviews with radio, television and newspaper reporters nationwide. Participated in client media training.Key Projects: Producer, creative director, location director, assistant editor and writer in political radio and television advertising for high-profile congressional and senatorial candidates nationwide. Managed Paper Recycling Advocates program for the American Forest & Paper Association, resulting in increased public awareness of local and national recycling programs. Served as a lead on public information campaign - Energy America - for the Nuclear Energy Institute. Campaign regularly booked nuclear energy experts on local media throughout the U.S. to successfully dispel inaccurate information spread by industry opposition.