Gavin P. Smith, Mba, Mgm
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Gavin P. Smith, Mba, Mgm Email & Phone Number

Founder & Executive Director at Keta Foundation
Location: New Bern-Morehead City Area, United States, United States 21 work roles 3 schools
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Role
Founder & Executive Director
Location
New Bern-Morehead City Area, United States, United States

Who is Gavin P. Smith, Mba, Mgm? Overview

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Gavin P. Smith, Mba, Mgm is listed as Founder & Executive Director at Keta Foundation, based in New Bern-Morehead City Area, United States, United States. AeroLeads shows a matched LinkedIn profile for Gavin P. Smith, Mba, Mgm.

Gavin P. Smith, Mba, Mgm previously worked as Founder | Media and Marketing Consultant at Crystal Coast Media & Marketing and Founder | Executive Director | Editor-In-Chief at Civilian Exposure. Gavin P. Smith, Mba, Mgm holds Master Of Global Management (Mgm), International Business And Marketing from Thunderbird School Of Global Management.

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Email format at Keta Foundation

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Keta Foundation

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Profile bio

About Gavin P. Smith, Mba, Mgm

I’m an experienced media marketing consultant and social entrepreneur focused on building relationships. I specialize in connecting people, brands, and meaningful causes, building leadership teams and business ecosystems with a global mindset. With a diverse background in global media, digital marketing, startups, and nonprofit outreach, I create uniquely focused strategies to generate customers through integrating traditional and digital media marketing.My comprehensive consulting services use Integrated Marketing Communications Strategies to improve management processes and market reach, providing turnkey, omni-channel marketing solutions for micro businesses and nonprofits via Crystal Coast Media and fractional CMO services for small to medium sized businesses needing to solidify marketing processes and teams via SimplicityCMO. I learned the nuances of attracting audiences through my early work in radio and journalism, and I understand the challenges facing entrepreneurs first-hand. I launched several marketing and media businesses before returning to school. I earned an MBA from the College of William & Mary’s Mason School of Business and a Master of Global Management (MGM) from the Thunderbird School of Global Management, where I traveled the world studying global business practices, working with brands like Walmart-Chile, Solar Chile, COTY, CODELCO, Volkswagen, and the Argentina Stock Exchange. My marketing and media expertise includes product development, email, content, and affiliate marketing for digital marketing startups. As Director of Marketing for a trio of e-commerce platforms, I maintained a multi-million-dollar marketing budget, led rebranding projects, and managed activities driving 90% of company revenue. I’ve created e-books, online courses, teleconference coaching events, and at-home digital marketing courses, launched consulting and e-commerce businesses, built and managed hundreds of client websites, and given back by mentoring groups of aspiring web entrepreneurs. My career and consulting style center on serving other people: I invest in the success of my clients, and consistently dedicate time and energy to support causes that benefit others. After discovering my father’s death was due to military contamination, I served on a Community Panel at the CDC to help victims of exposures, then founded Civilian Exposure, a nonprofit news and outreach service for victims of toxic military contamination, where I serve as Editor-in-Chief.

Listed skills include Leadership, E Commerce, International Business, Social Media, and 45 others.

Current workplace

Gavin P. Smith, Mba, Mgm's current company

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Keta Foundation
Keta Foundation
Founder & Executive Director
Emerald Isle, North Carolina, United States
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21 roles · 32 years

Gavin P. Smith, Mba, Mgm work experience

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Founder & Executive Director

Emerald Isle, North Carolina, United States

Founder | Media And Marketing Consultant

Current
  • We provide management, media, marketing, and broadcast/podcast consulting services to global businesses and nonprofits. Current projects include work for clients in the US, Canada, Europe, Africa and the Caribbean.
  • Strategic consulting, including business plan & sales strategy development.
  • Advising new businesses on formation of corporations and business structures, drafting privacy policies and structuring commercial transactions.
  • Creating white papers, messaging, voice overs, web/social content design and distribution, writing, integrated marketing plans, artist representation, and other tactical marketing materials.
  • Drafting/reviewing business plans, proposals, pitches, financial strategies, operational analysis, business development, partnerships and negotiations
  • Develop omni-channel marketing plans, content management and custom marketing products Sample Client Projects/Results: Keta Foundation – Non-Profit – https://www.ketafoundation.org | https://www.freedomghana.org
2013 - Present ~13 yrs 5 mos

Founder | Executive Director | Editor-In-Chief

Current

., North Carolina, US

Civilian Exposure is a non-profit news and outreach organization dedicated to investigative reporting on the extent of US military contamination at hundreds of EPA Superfund sites around the country, as well as the generational health impacts to all people exposed. Our work honors and serves our nation's military veterans and civilian DOD personnel working.

2013 - Present ~13 yrs 5 mos

Founder & Executive Director

Current

NC, US

The Keta Foundation, a U.S. non-profit, sources funding for the benefit of a number of philanthropic and other institutions in Ghana, Africa. Projects of note include the new Freedom University in Keta, Ghana (a slave studies institute), the Freedom Corps Ghana Pioneer Program (immersive slave studies tours), and the Keta Global Slavery Summit (a confab to.

Feb 2015 - Present

Director Of Marketing

Scottsdale, AZ, US

Reporting directly to the President, I led a rapidly growing marketing team to develop and optimize multiple traditional and digital marketing channels, oversee marketing strategies for 2014 expansion, guide margin and pricing decisions while maintaining a multi-million dollar budget. I was also responsible for implementing cross-functional processes for.

2013 - 2014 ~1 yr

Web & Social Media Strategist

Williamsburg, VA, US

Driving their social media and marketing strategy forward, I developed a new integrated marketing/communications plan that included development of an entire new web presence (website, blog, social media, newsletters, traditional advertising, lead capture). I also managed an intern team & grew brand awareness (list building) 400% in 6 months.

2012 - 2013 ~1 yr

Business Journalist

Alexandria, Virginia, US

Writer of feature articles covering business news, markets, and individual stock analysis.

2012 - 2013 ~1 yr

Co-Founder | Vp Of Technology & New Media

D2Media Partners

Created internet radio station websites, social media strategy, revenue streams, sales strategies, programming/operations procedures and workflow processes for four (4) market channels.

2010 - 2012 ~2 yrs

Independent Marketing Consultant

Drg Media
  • DRG was my first solo entrepreneurial effort. With a knack for media and promotions already, I saw the growing market of web design and the needs of businesses to get online. I taught myself to design websites using.
  • Digital Project Management: Managed design, copy, email marketing, press releases, content for 70+ sites to drive brand awareness
  • Search Marketing: Improved Google Page Rank from page 20/30 to top 3 pages with newsletters, market updates, blogs & brochuresTriad Media & Marketing – Florida – Coaching/E-Learning
  • E-Commerce: Coached 20+ new web entrepreneurs weekly – strategic web/social/email marketing plans, design & analysis Williamsburg Faith in Action (WFIA) – Virginia – Non-Profit
  • Digital Marketing/Design: Created website and increased outreach / giving by 25%
2006 - 2011 ~5 yrs

The Griffin Report

Journalist

Writer of feature stories covering national brand and marketing news in the Food and Petroleum industries.

2008 - 2010 ~2 yrs

Orlando Tribune

Journalist

Investigative journalist covering key government, political and city stories for the Orlando metro and Orange County. Earned multiple cover stories and networked with key policymakers, including county commissioners, city council, and Governor Charlie Crist.

2007 - 2008 ~1 yr

Digital Creative Director

US

Responsible for product development, email marketing, content marketing, and affiliate marketing. I created eBooks, CD and online courses, videos, teleconferences and packages, email marketing campaigns, newsletters, digital content, phone sales scripts, and ad copy. I also grew daily development and partnerships to promote various products, conferences.

2006 - 2007 ~1 yr

Style 96.5 & Spectrum Promotions - General Manager

Tasked to lead change and stabilize financials, I streamlined staff, salary structures, music, branding, operations, budgeting, promotions, sales, & commercial lease / telecom license negotiations. Reduced budget 25-35%, grew revenues 300% monthly to positive gains within 6 months. Primed station for planned sale in 2006.

2005 - 2006 ~1 yr

106.5 Wsfl - Assistant Program Director

Responsible for music scheduling, staff scheduling, commercial production, live appearances. Also hosted successful afternoon drive show weekdays.

2004 - 2005 ~1 yr

Z99 & Rooster 101 - Program And Operations Director

Enhanced programming, operations, music, branding, & sales/promotional content responsible for annual revenues in excess of $3 million. Led transition from CD-based system to hard drive automation, implemented new content/music rotation structures & increased available ad inventory. To drive growth, I researched and created a brand new radio station/format.

2000 - 2004 ~4 yrs

Jammin 99.9 - Program Director

Aggressively grew new station in market to achieve #1 overall ratings (remained ranked in the top 3 for my entire two year tenure) in first ever management role. Created and managed programming, operations, music, staffing, promotions, branding. In addition, I excelled as on-air midday talent with #1 rating (25-54 primary demographic) and #2 (18-34.

1999 - 2000 ~1 yr

102.7 Wgni

On-air talent, news reporter, and developer of station's first ever website.

1997 - 1999 ~2 yrs

G-105 Wdcg & Sunny 93.9

Weeknight overnight on-air talent for G-105 and weekend host of the Delilah show on Sunny 93.9.

1996 - 1997 ~1 yr

Wunc Public Radio

Producer for The Linda Belans Show, a weekly public and cultural affairs program featuring issues, ideas and people who affect North Carolina.

1995 - 1997 ~2 yrs

94.5 Wxra

On-air talent for Triad's first alt rock station, including live appearances and events.

1994 - 1995 ~1 yr

88.5Fm Wfdd Public Radio

Weeknight host of 88.5 FM Jazz Place (self programmed playlists) and also served as a news reporter.

1994 - 1995 ~1 yr
3 education records

Gavin P. Smith, Mba, Mgm education

Master Of Global Management (Mgm), International Business And Marketing

Thunderbird School Of Global Management

Master Of Business Administration (Mba), Entrepreneurship/Management/Strategy

William & Mary – Raymond A. Mason School Of Business

Bachelor Of Arts (Ba), History, Minor In Entrepreneurship & Social Enterprise

Wake Forest University
FAQ

Frequently asked questions about Gavin P. Smith, Mba, Mgm

Quick answers generated from the profile data available on this page.

What company does Gavin P. Smith, Mba, Mgm work for?

Gavin P. Smith, Mba, Mgm works for Keta Foundation.

What is Gavin P. Smith, Mba, Mgm's role at Keta Foundation?

Gavin P. Smith, Mba, Mgm is listed as Founder & Executive Director at Keta Foundation.

Where is Gavin P. Smith, Mba, Mgm based?

Gavin P. Smith, Mba, Mgm is based in New Bern-Morehead City Area, United States, United States while working with Keta Foundation.

What companies has Gavin P. Smith, Mba, Mgm worked for?

Gavin P. Smith, Mba, Mgm has worked for Keta Foundation, Crystal Coast Media & Marketing, Civilian Exposure, Inteladerm, and Washington Area Alumni Business Alliance.

How can I contact Gavin P. Smith, Mba, Mgm?

You can use AeroLeads to view verified contact signals for Gavin P. Smith, Mba, Mgm at Keta Foundation, including work email, phone, and LinkedIn data when available.

What schools did Gavin P. Smith, Mba, Mgm attend?

Gavin P. Smith, Mba, Mgm holds Master Of Global Management (Mgm), International Business And Marketing from Thunderbird School Of Global Management.

What skills is Gavin P. Smith, Mba, Mgm known for?

Gavin P. Smith, Mba, Mgm is listed with skills including Leadership, E Commerce, International Business, Social Media, Public Speaking, Business Writing, Microsoft Powerpoint, and Start Ups.

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