Ever since I was 6 years old working at my Father's factory, I have always loved watching a pile of material turn into a beautiful product. In 2004 I received my Contractors License and focused on home remodeling until the housing crash happened in 2010. Since then I have been educating myself to serve the growing baby boomers because the market does not have enough reliable contractors willing to do the work. I launched In-Home-Safely to serve the underserved aging-in-place community, the disabled community, and Veterans. Clients choose us, because we understand what they need, do not try to upsell them just to make money, and love how we educate our team on aging-in-place. They also love how we are willing to work on smaller upgrades whereas the typical contractor only wants the larger projects, and also love how we can help with funding resources, often getting the upgrades or modifications for free.Watching clients' faces when we reveal the final project, and helping clients achieve more freedom, is our favorite thing to experience when servicing Seniors, People with special needs, and Veterans. Currently, we have a small team servicing Los Angeles, and Ventura country. Not everyone knows how to respect other people's space, and we pride ourselves on that, and working closely with each other teaching and learning more about home modifications for Seniors, and universal design. We have been successful by following through with written communication, being on time, and proving over time we work together how trustworthy we are. We love follow-up pictures and love to know how our modifications have impacted their lives. Yes, I love working with wood, and a lot of our designs and solutions get inspiration from my woodworking hobby.

• Responsibilities include prospecting for new contractors. • We help create targeted Marketing messages and strategies for each vertical • Review all Sales and Marketing strategies and create go to market processes designed to win.• Work with contractors to expand their ROI and help understand their key metrics for scale.

• Managed sales team and led business development by online lead generation• Managed my pipeline and outreach to acquire new sales and prospects• Implemented sales funnels and appointment follow up automation. Increased appointment commitments by 27%• Realized 60% revenue growth in 12 months

• Led the sales team achieving growth of 33% in one year • Managed new product strategies to address changing consumer dynamics and emerging technologies • As a leader of the executive team, worked closely with the CEO to create and execute core sales strategy and marketing plans • Expand the online reach of Shopify platform with the growth of 43% over 6 months

• Established online marketing for generating leads • Managed all lead-generating campaigns that included Google PPC, Yahoo Bing Ads, Retargeting, Email Marketing, and SEO. • Managed 2 crews of installers • Grew business to over $4 Million in 3 years

• Responsible for all sales leads for contracting company in Los Angeles • Targeted residential and commercial projects ranging from $35,000 - $2,000,000• Developed co-op marketing with national suppliers including Bomanite, Elete-Crete, and Concrete Solutions• Established license and trained staff in the Bomanite topping and decorative concrete system• Consulted with clients for design and complete implementation of hardscape plans

• Grew business through networking to $1.5 million in sales within 3 years.• Performed the marketing activities including forecasts, new products launched, advertisement and promotion• Became the vendor for leading brands including Sketchers, Nike, Electronic Arts, Namco and THQ• Responsible for business policies and overall management.