Olugbenga Olasode

Olugbenga Olasode Email and Phone Number

Marketing Consultant @ GOSCAN Media and Marketing
Lagos, Nigeria
Olugbenga Olasode's Location
Lagos State, Nigeria, Nigeria
Olugbenga Olasode's Contact Details

Olugbenga Olasode personal email

About Olugbenga Olasode

To provide professional and quality service, leveraging on human resource imperatives and cutting-edge technological platforms, to achieve organizational goals delivered with strong commitment, integrity and high ethical standards.•Strategic Business Leader. An un-usual diversity of experience at very senior levels in the consumer goods, manufacturing, and financial service industries, enabling a deep wealth of innovative, cross-industry perspectives in solving business problems.•Strong experience in leading teams to build commercial insights for product innovation and commercializing those innovations to sustainable product and market businesses. •I have personally consistently demonstrated ability to cross into new territories and industries and deliver excellent results. I am a true general manager with strong competencies in dissecting business models, reconfiguring them to exploit opportunities for business growth. • I am also have a well rounded senior level experience in sales, channel management, marketing, advertising and general management as it were. • I am a thought-leader in Strategy, Marketing and Management with publications that are highly-sought in the consumer business community while a member of the Advertising Practitioners of Nigeria. AIN. • I am a quintessential leader and organization builder with proficiency in Software like microsoft windows, Excel, Page-Maker, Word and Data analysis. My Specialties include Marketing, communications and media. Advertising, Brand Management and Business development I am readily open for any opportunity to enable me demonstrate my skills to the growth of the industry I am opportune to work with.

Olugbenga Olasode's Current Company Details
GOSCAN Media and Marketing

Goscan Media And Marketing

View
Marketing Consultant
Lagos, Nigeria
Employees:
18
Olugbenga Olasode Work Experience Details
  • Goscan Media And Marketing
    Marketing Consultant
    Goscan Media And Marketing
    Lagos, Nigeria
  • Tom Associates Training
    Training Facilitator
    Tom Associates Training Jan 2016 - Present
    Anthony Village Lagos
    Facilitating/Training of working professionals in Marketing, Media, Brand Management Advertising, PR and Sales Management. Providing relant examples and case studies and using test exercises to drive the points home, while encouraging them to use learning in their various organisations and getting feedbacks.
  • Goscan Media And Marketing
    Marketing Consultant
    Goscan Media And Marketing Oct 2022 - Present
    Lagos State, Nigeria
    Managing and creating top opportunities for various companies including b startups. Building and maintaining productivity and profitability for companies that deaires growth. Profiling scaling up global brands like Unilever and Nigeria breweries. Measuring growth of budgets from millions to multi billions fortunes. e.g. NB now 800b. Creating growth opportunities for global service brands like First Bank of Nigeria. Identifying areas of change (Change Management) that will engender growth. Facilitating research to pin point any areas that requires attention. Constant evalauation of activities. Training were necessary. We work with organisations and government to establish and maintain relationships that brings growth. We identify various areas of collaboration.
  • Warom Electric Middle East Trading
    Nigeria Representative Consultant
    Warom Electric Middle East Trading 2018 - Nov 2023
    Lagos Nigeria
    New representative of warom group in Nigeria for distribution and sales of explosion proof electrical appliances like loghtings led switched aircondition system and Appliances used on volatile imfflamable environments like petrochemical plants refineries ships boats that carry oil and the likes.I have understanding of how volatile and dangerous to have such appliances in such environment to prevent fire explosions The job is highly technical and specialised.
  • Scan Mediaimc
    Consultant Marketing And Business Development
    Scan Mediaimc Oct 2013 - Nov 2023
    Ikeja, Lagos.
    -Brand Development, Advertising BTL and ATL. Marketing Communications and Corporate Online digital Communications. Channel Communications and management. Working with online and offline companies to make revenues.-Business development and managing organisations specific corporate needs.-I work for a small size strategy company with experience in qualitative research and strategy with a creative background. We love moderating creative and strategic workshops to facilitate problem solving and brand building.-I act as a bridge between the Client and the Creative team. I act as the voice of the consumer within the Agency, trying to understand consumers’ needs and desires and interpreting it. I am responsible for matching the clients’ objective with consumers needs and writing creative brief. -I work on a wide variety of accounts. Each project I have worked on required a unique mix of creativity and innovation . I believe that successful strategies are built on a brand’s rich heritage•Develop and implement appropriate marketing strategies •Set marketing plans for the achievement of annual sales budget •Identify new market opportunities and develop appropriate products•Manage, motivate and train subordinate marketing team •Develop a proactive strategy for branding and promotion activities in line with the brand’s overall strategy. •Liaising with Media, Advertising & Research Agencies.-I combine strategic insight and story telling to achieve my objective with critical and creative thoughts. I am a fast learner and I am willing to learn new things. I am a team player. I am also a combination of Marketing, Psychology and creativity.
  • Marcoms Limited
    Partner Professional
    Marcoms Limited Apr 2017 - Nov 2019
    Gbagada, Lagos.
    Freelance Partner with Marcomss as Director Business Development.
  • Tl First Group
    Head Of Programmes, Marketing And Coporate Communications Tl First Integrated Management Group Uk
    Tl First Group Oct 2011 - Nov 2018
    London, Uk, Ikeja Lagos And Abuja
    Brand development,Media and Communication adviser, web site UI and projecting advertising revenue. Developing brand strategy and statistics systems.Media parleys and conferences. Issuing press releases.Strategic Consulting, including business plan & sales strategy development.Advising new businesses on formation of corporations and business structures, drafting privacy policies and structuring commercial transactions.Generated new development deals for leadership training and development.Instruction on workstation settings Give onsite and offsite classes
  • Dangote Group
    Brand Specialist/Head Of Marketing
    Dangote Group Dec 2009 - Nov 2011
    Ikorodu
    To upgrade Dangote noodles subsidiary to a market leader in the noodles market. Create adequate branding and TOM awarenes for the category noodle and the snacks market. Leveraging on the market to build the category.Developing high equity for the brand and making it a household meal and snacks beyond the local coast.Working as team to create and maintain the brand at a peak. •Brand development, web site traffic growth, web site UI and advertising revenue. Developed brand strategy and statistics systems.•Strategic Consulting, including business plan & sales strategy development.•Advising new businesses on formation of corporations and business structures, drafting privacy policies and structuring commercial transactions.
  • 247 Comms
    Group Account Director/Head Business Development
    247 Comms Jan 2008 - Dec 2009
    Provide strategic business develpment for agency and drive the business to a profitable level. Created out of the box concept and ideas from concept to finish and executinon. Make conclusive evaluation on projects and research on consumer demands and satisfactions.Created the strategic win of choice accounts for agency like Flour mills and Golden pasta company worth 1 million dollars at intitial entry. Igi insurance plc worth 5million dollars annually in billings.
  • Lowe Lintas
    Senior Manager Client Services
    Lowe Lintas Jan 2001 - Nov 2008
    Key Responsibilities Appraise, develop and implement clients’ briefs. Client profiled include Unilever Nigeria Plc, Nigeria Breweries Plc, Coca Cola Nigeria Limited, Vmobile now Celtel, WAMCO etc Develop communication objectives, strategies and tactics to increase brand share and volume. Brands handled include Omo, Pears Range, Key Soap, Shield Rexona, Schweppes, Maltina, Peak Milk Vmobile Corporate and friendly centres etc. Monitor and evaluate brand performances and advise clients accordingly. Assist clients to penetrate new market segments through well-documented marketing communication strategies and tactics. Study and leverage on clients’ capabilities, portfolios and values to enhance marketing communications strategies and tactics. Monitor competitive activities, create competitive advantage and enhance value. Formulate all brand building activities including brand campaign/signage presence and awareness in trade. Conduct surveys for clients on brand availability, market share, price compliance etc. Advise clients on strategies to optimize use of trade/marketing equipment to enhance brand performance. Provide clients with framework for running consumer and dealer promotions for specified brands. Coordinate clients’ out door promotional activities including musical concerts and contests, road shows etc. Evaluate macro-economics environment and provide clients with market intelligence reports as relevant to specific brand/industry. Bid for corporate accounts Coordinate account/brand activities of all client companies and report to top management on performances at the client services level. Manage key accounts Handle clients complaints Interface with media and creative blocks of the communication paradigm to provide cutting-edge solutions to client’ marketing problems. Liaise with various government agencies/professional body e.g. NAFDAC, APCON etc
  • Ogilvy & Mather
    Temporal
    Ogilvy & Mather Mar 2001 - Aug 2001
    Just to learn the ropes as to how advertising is being practices using best practices and 360 communications.
  • Chevron
    Public Affairs Rep
    Chevron Jan 1990 - Nov 1992
    Lekki
     Preparing of scholarship awards and monetary donations to deserving student of the community as part of the community development project (Community Relations). Creating new community development projects. Working as a team to bring out good internal and external public relation for the company i.e. managing crisis in and outside of the company. Advising management on press matters and informing the public about going on in the company. Editing of materials for publication in the Chevron news journal and the midweek bulletin.

Olugbenga Olasode Skills

Marketing Communications Brand Management Marketing Strategy Integrated Marketing Brand Development Advertising Business Strategy Public Relations Social Media Management Leadership Corporate Communications Marketing Management Business Planning Strategy Marketing Online Marketing Business Development New Business Development Social Media Marketing Digital Marketing Media Relations Promotions Marketing Research Product Development Media Advertising Blogging Direct Marketing Event Management Online Advertising Event Planning Mobile Marketing Product Marketing Event Marketing Strategic Communications Corporate Branding Market Planning Fmcg Trade Marketing Segmentation Strategic Planning Market Research Email Marketing Copywriting Internal Communications Writing Sales Crm Negotiation

Olugbenga Olasode Education Details

Frequently Asked Questions about Olugbenga Olasode

What company does Olugbenga Olasode work for?

Olugbenga Olasode works for Goscan Media And Marketing

What is Olugbenga Olasode's role at the current company?

Olugbenga Olasode's current role is Marketing Consultant.

What is Olugbenga Olasode's email address?

Olugbenga Olasode's email address is gb****@****hoo.com

What schools did Olugbenga Olasode attend?

Olugbenga Olasode attended Tl First Leadership Academy Uk, University Of Uyo, Ogun State Polytechnic, Abeokuta., London Business School, Google Mobile Academy, Google Mobile Academy.

What are some of Olugbenga Olasode's interests?

Olugbenga Olasode has interest in Social Services, Children, Economic Empowerment, Education, Environment, Poverty Alleviation, Science And Technology, Love To Relax With Playing Ball, Disaster And Humanitarian Relief, Human Rights.

What skills is Olugbenga Olasode known for?

Olugbenga Olasode has skills like Marketing Communications, Brand Management, Marketing Strategy, Integrated Marketing, Brand Development, Advertising, Business Strategy, Public Relations, Social Media, Management, Leadership, Corporate Communications.

Who are Olugbenga Olasode's colleagues?

Olugbenga Olasode's colleagues are Tolu Jegede, Azeez Yetunde, Florence Omolola Adewoyin, Temitope Jegede, Olaonipekun Olanrewaju, Adesegun Azeezat, Hafizur Rahman.

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.