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Gustavo Braid Email & Phone Number

Digital Director LATAM | Media Planning and Buying Expert | Data Insights at UM Worldwide
Location: São Paulo, São Paulo, Brazil 8 work roles 2 schools
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✓ Verified May 2026 3 data sources Profile completeness 100%

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Current company
UM Worldwide
Role
Digital Director LATAM | Media Planning and Buying Expert | Data Insights
Location
São Paulo, São Paulo, Brazil
Company size
2514 employees

Who is Gustavo Braid? Overview

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Gustavo Braid is listed as Digital Director LATAM | Media Planning and Buying Expert | Data Insights at UM Worldwide, a company with 2514 employees, based in São Paulo, São Paulo, Brazil. AeroLeads shows a matched LinkedIn profile for Gustavo Braid.

Gustavo Braid previously worked as OneVue LATAM Business Lead at Um Worldwide and OneVue Digital Lead LATAM at Um Worldwide. Gustavo Braid holds Bacharelado Em Engenharia, Engenharia Ambiental E Sanitária from Escola Politécnica Da Usp.

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UM Worldwide

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Profile bio

About Gustavo Braid

With a background in engineering and marketing, I'm passionate about how data can help marketers to be more effective and efficient in their actions. For the past 9 years have been managing cross-functional initiatives in comms, digital marketing, media buying, business intelligence, data solutions and social media.Strong client service skills and experience working with global brands to grow market share, drive ROI and improve customer loyalty through data insights. My job has always been to help businesses best optimize their investments and drive decisions by measuring their true value from advertising.Creative, data-driven, dynamic, strategic and self-motivated, with intellectual stamina and attitude to thrive. Appraised as hands-on, curious, fast learner, and a real team player.Key technical areas of work include Cross Channel Planning and Measurement focused on ROI, Forecasting, 1P/2P/3P Data Strategy, Media Analytics, Attribution, Client Management and Partnerships, Data Storytelling and Insights.

Listed skills include Microsoft Office, Microsoft Excel, Microsoft Powerpoint, Microsoft Word, and 2 others.

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Gustavo Braid's current company

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UM Worldwide
Um Worldwide
Digital Director LATAM | Media Planning and Buying Expert | Data Insights
new york, new york, united states
Website
umww.com
Employees
2514
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8 roles

Gustavo Braid work experience

A career timeline built from the work history available for this profile.

Onevue Latam Business Lead

Current
Um Worldwide

São Paulo, Brazil

Jul 2024 - Present

Onevue Digital Lead Latam

Um Worldwide

São Paulo, Brazil

Integrate and adapt Global digital strategies to the LATAM region for all Kenvue Brands.Lead and delegate the implementation of innovation initiatives on Media Planning, Data collection, Media guidelines, and Performance cases in each country.

Dec 2021 - Jul 2024

Account Director, Hbo Max Brasil

Um Worldwide

São Paulo, São Paulo, Brazil

Lead media buying strategies for online and offline channelsCoordination of local and centralized teams to output the optimal campaign implementation and results.Launched titiles: Space Jam A New Legacy, Champions League, The Suicide Squad, Matrix and Paulistão.Cases:- Subscribers projection for a year beaten in the first 3 months after launch.

Aug 2021 - Nov 2021

Data & Ad Ops Manager

Dojo

São Paulo, Brazil

Clients: L’Oréal, Amazon Prime Video, Orthopride, Warner Channel, TNT, ASICS, Taco Bell, Johnson & Johnson, Lady DriverLeader of data team, comms planning and media;Coordination of data collection methodologies and processes;Generating insights to review strategies and new initiatives;Daily monitoring of campaign results for optimization and results.

Apr 2019 - Aug 2021

Data Manager

Dojo

São Paulo

Jan 2019 - Mar 2019

Data Manager

Crane.

São Paulo E Região, Brasil

Clients: HBO LATAM, Warner Channel, TNT, Drinkfinity PepsiCo, Mary Kay, Gaúcha ZH, Royal Prestige e Johnson & Johnson LATAM, Netflix, A+E Group, SamsoniteBeginning a data-driven culture within the agency.Hiring consultancy to help in the process of educating the use of data.Development of proprietary tools to empower other teams of human disciplines with.

Jun 2017 - Dec 2018

Business Intelligence

Crane.

São Paulo E Região, Brasil

Responsible for starting a Business Intelligence area at the agency.Establishing processes and standardizing the delivery of reports for digital campaigns and social media.Planning, configuring and monitoring performance of media campaigns (Google Ads, Facebook Ads and Twitter Ads).Creating KPIs and success metrics to measure campaign.

Jan 2015 - Jan 2017

Estagiário

Odebrecht Engenharia E Construção

Rio De Janeiro E Região, Brasil

Participation in a program to develop guidelines and procedures for reducing losses and increasing productivity in infrastructure works - PROSUB / EBN in order to identify procedures where there is a greater waste of inputs from the work; data was collected on various activities regarding the amount of inputs consumed and the amount of inputs discarded..

Jul 2014 - Dec 2014
Team & coworkers

Colleagues at UM Worldwide

Other employees you can reach at umww.com. View company contacts for 2514 employees →

KC Kevin Chen Kevin Chen Colleague at Um Worldwide United States, United States View → SC Shirley Chan Shirley Chan Colleague at Um Worldwide Selangor, Malaysia, Malaysia View → SF Samantha Farfan Samantha Farfan Colleague at Um Worldwide New York City Metropolitan Area, United States View → YN Yolanda Newson Yolanda Newson Colleague at Um Worldwide New York City Metropolitan Area, United States View → RA Ronnie Alderoty Ronnie Alderoty Colleague at Um Worldwide Israel, Israel View → PI Pavel Ignatov Pavel Ignatov Colleague at Um Worldwide Russia, Russian Federation View → YO Yogi Ogi Yogi Ogi Colleague at Um Worldwide Makassar, South Sulawesi, Indonesia, Indonesia View → SA Sabrina Aumuller Sabrina Aumuller Colleague at Um Worldwide New York City Metropolitan Area, United States View → AB Alissa Broderdorf Alissa Broderdorf Colleague at Um Worldwide Austin, Texas Metropolitan Area, United States View → DK Diana Karen Ramirez Diana Karen Ramirez Colleague at Um Worldwide Naucalpan De Juárez, México, Mexico, Mexico View →
2 education records

Gustavo Braid education

Bacharelado Em Engenharia, Engenharia Ambiental E Sanitária

Escola Politécnica Da Usp

Activities and Societies: Diretor de modalidade e atleta da equipe de Handebol e Presidente da Atlética Poli-USPAdiquri valiosas.

General Business Program

Business Training Company

SoftSkills - Comunicação Empresaria e Negociação e Gestão de Conflitos Análise Financeira Análise de Investimentos Finanças Corporativas e.

FAQ

Frequently asked questions about Gustavo Braid

Quick answers generated from the profile data available on this page.

What company does Gustavo Braid work for?

Gustavo Braid works for UM Worldwide.

What is Gustavo Braid's role at UM Worldwide?

Gustavo Braid is listed as Digital Director LATAM | Media Planning and Buying Expert | Data Insights at UM Worldwide.

Where is Gustavo Braid based?

Gustavo Braid is based in São Paulo, São Paulo, Brazil while working with UM Worldwide.

What companies has Gustavo Braid worked for?

Gustavo Braid has worked for Um Worldwide, Dojo, Crane., and Odebrecht Engenharia E Construção.

Who are Gustavo Braid's colleagues at UM Worldwide?

Gustavo Braid's colleagues at UM Worldwide include Kevin Chen, Shirley Chan, Samantha Farfan, Yolanda Newson, and Ronnie Alderoty.

How can I contact Gustavo Braid?

You can use AeroLeads to view verified contact signals for Gustavo Braid at UM Worldwide, including work email, phone, and LinkedIn data when available.

What schools did Gustavo Braid attend?

Gustavo Braid holds Bacharelado Em Engenharia, Engenharia Ambiental E Sanitária from Escola Politécnica Da Usp.

What skills is Gustavo Braid known for?

Gustavo Braid is listed with skills including Microsoft Office, Microsoft Excel, Microsoft Powerpoint, Microsoft Word, Keynote, and Marketing Digital.

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