Gary Busch
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Gary Busch Email & Phone Number

Vice President, Channel Development at VinFast U.S. at VinFast U.S.
Location: Newnan, Georgia, United States 13 work roles 1 school
2 work emails found @liugongna.com LinkedIn matched
✓ Verified August 2026 4 data sources Profile completeness 100%

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Current company
VinFast U.S.
Role
Vice President, Channel Development at VinFast U.S.
Location
Newnan, Georgia, United States

Who is Gary Busch? Overview

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Quick answer

Gary Busch is listed as Vice President, Channel Development at VinFast U.S. at VinFast U.S., based in Newnan, Georgia, United States. AeroLeads shows a work email signal at liugongna.com and a matched LinkedIn profile for Gary Busch.

Gary Busch previously worked as Vice President, Channel Development at Vinfast U.S. and Director, Dealer Development at Liugong North America. Gary Busch holds General Motors Institute - Dealership Management from General Motors Institute.

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{first_initial}{last}@liugongna.com
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Profile bio

About Gary Busch

Twenty-eight years of experience in the automotive and motorcycle industries, including eighteen years in mid-level and upper management wholesale positions at regional, corporate and international assignments. Thoroughly familiar with all aspects of the retail sales and service management of dealerships. Extensive experience with automobile distributor/importer organizations in sales, service, business management and market representation. Highly developed management, analytical, technical, negotiation and organizational skills. Fully engaged and detail oriented professional, with well rounded experience in all facets of the industry and ready for any challenge.Specialties: Mr. Busch specializes in franchising, market representation, and retail development. Past associations include, Nanjing Automobile Company (MG), Triumph Motorcycles, KIA Motors America, Indian Motorcycle Company, Mazda North American Operations, Mr. Busch is thoroughly familiar with all aspects of the retail sales and service management of dealerships and has successfully structured dealer networks for several manufacturers while increasing sales per outlet and dealer profitability.

Listed skills include Vehicles, Automotive, Automobile, Dealers, and 46 others.

Current workplace

Gary Busch's current company

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VinFast U.S.
Vinfast U.S.
Vice President, Channel Development at VinFast U.S.
13 roles · 22 years

Gary Busch work experience

A career timeline built from the work history available for this profile.

Vice President, Channel Development

Current
Vinfast U.S.

United States

EV Manufacturer

Oct 2023 - Present

Director, Dealer Development - Americas

Peachtree City, Georgia

• Responsible for the development and ongoing management of the Sany dealer network in the United states and Canada• Coordinated all legal activities for sales, marketing and Dealer Network with the hiring of outside counsel for numerous initiatives.• Developed and implemented a new Dealer Agreement using a contemporary framework providing flexibility for all product types and dealer models.• Completed and implemented a national market study resulting in 88 market actions to expand the dealer network to over 100 dealers, while eliminating poor performing dealers and increasing Sany Market share.• Initiated new dealer application and vetting process designed to bring on board the right dealer candidates.• Developed a financial Pro Forma to quickly qualify prospective dealer candidates.• Appointed 8 new dealers in 2019 resulting in incremental revenue to the company of $5.5 million on initial orders of product• Terminated 7 dealers 2018-2019, clearing valuable markets for high performing dealers.• Developed and launched the Sany Dealer Exterior Sign program in cooperation with the Anchor Sign Company.• Managed the Sany Dealer Co-op advertising program, tracking all accruals, expenses, and dealer ad creative.• Developed, wrote and initiated the Sany Minimum Advertised Price (MAP) program.• Created the Sany Dealer Customer Satisfaction index program in cooperation with software platform Qualtrics International. Successfully commenced the survey of Sany customers to ascertain their level of satisfaction with Sany, Sany products and their dealer, using a net promoter scoring system.• Worked closely with executive management and Chinese colleagues to develop Sany America’s five-year business strategy• Attended Board of Directors meetings and was responsible for publishing all meeting minutes and signoffs.• Traveled to China on numerous occasions and extensively in the U.S. and Canada.• Reported to the VP of Sales and the CEO.

Apr 2018 - Sep 2019

Dealer Development Manager

Bmw North America, Llc. Bmw Motorrad Usa

• Responsible for the signing and operational effectiveness of new Motorrad dealers.• Prospected targeted markets to identify potential dealer candidates.• Reviewed all candidates’ financial position, determining viability as qualified candidate.• Presented comprehensive market studies to candidate and executive management.• Revised and implemented new dealer financial and facility standards.• Interface with vendors to provide signage, showroom design, and retail fixtures.• Implemented initial training programs with new dealer candidates.• Assisted in the drafting of Letters of Intent (LOI’s) for new incoming dealers.

Mar 2009 - Apr 2018

Director, Dealer Development

Indian Motorcycle Company

• Developed dealer network strategy for this new start up company engaged in bringing this iconic brand back to the commercial market.• Designed and implemented web based dealer prospecting system• Formulated dealer standards for financial investment, facilities, flooring, inventory levels and branding• Drafted new dealer agreement and responsible for writing all Letters of Intent and Dealer Agreements• Cultivated and contracted the inaugural 15 dealers for the brand• Identified vendors and built dealership branding programs• Developed dealer order system for vehicles and parts• Completed all state DMV licensing and resolved all legal issues related to doing business in 50 states

Sep 2007 - Mar 2009

Director, International Dealer Network

Nanjing Automobile Corporation Uk, Limited (Nac) & Oklahoma Global Motors, Llc (Ogm)

NAC and OGM formed a joint venture agreement to bring the MG brand of automobiles back to Europe and North America, following the purchase of MG from the defunct MG Rover Group in April of 2005. OGM negotiated to be the exclusive distributor of MG vehicles for North America, with a manufacturing base in Oklahoma for the production of a high-line MG sports car, and distribution point for future NAC homologated vehicles. OGM provided consultancy services to NAC in Longbridge, England, and to assist with the re-launch of the brand in Europe and North America. NAC previously had no experience in the European and North American markets. Chinese governmental mandates prevented the JV from being fully consummated. OGM continues to negotiate for license rights for the MG brand in North America.

Sep 2006 - Jun 2007

Manager, Dealer Development

Triumph Motorcycles
2005 - 2007 ~2 yrs

Retail Network Manager

Triumph Motorcycles (America), Limited

• National level position for U.S. distributor, supervising 3 staff members• Reported to COO• Responsible for all dealer development activities and dealer transactions for North and South America.• Directed all company technical and commercial training programs• Implemented national market studies to determine optimal dealer placement• Directed all company CSI programs• Responsible for dealership branding programs, signs and showroom fittings• Coordinated all company legal activities• Travel abroad to consult/advise with other country distributors and manufacturer

May 2005 - Oct 2006

Manager, Dealer Development

Kia Motors America, Inc

• Supervised 2 individuals on the Regional Dealer Development staff.• Reported to the Vice-President, Eastern Region• Processed all dealership transactions including buy/sells, relocations, majority and minority interest changes, corporate officer changes, and new dealer appointments.• Implemented Business Management and Market Development programs within the Region.• Prepared all dealer applications for regional and corporate management approval.• Performed financial analysis, Pro Forma and Operating Forecasts in conjunction with dealer applications.• Rehabilitated/Terminated dealers on Kia implemented performance cure programs• Directed all aspects of Dealer ID and facility image programs• Coordinated legal activities with company attorneys and state governments.

Mar 2003 - May 2005

Director, Dealer Development

Indian Motorcycle Corporation

• Directed 5 field and office staff in all Market representation activities. Reported to the VP of sales• Managed lead activities for the identification of dealer prospects.• Implemented national market representation plan to fill open points in the top 50 markets.• Responsible for all franchising and dealer agreement issues.• Contracted 26 new dealers in 2003 YTD.• Responsible for dealer sign program and dealership branding programs.

Mar 2003 - Oct 2003

Executive Manager, Dealer Network Planning

American Isuzu Motors, Inc

• Supervised and directed all national Market Representation activities. Reported to the President and COO• Supervised a staff of 11 managers including 4 regional Market Representation Managers• Developed and drafted a new Dealer Sales and Service agreement in conjunction with dealer advisory committee• Implemented new policies and procedures related to market representation, business management, market area definitions, sales planning guides, dealer applications and online process, public ownership, market studies, dealer brand sign program and minority dealer program.• Initiated and implemented a comprehensive dealer business evaluation and analysis which received national recognition in the automotive press.• Managed 8 million dollar operating budget.

Feb 2001 - Mar 2003

National Dealer Development Manager

Mazda Motor Of America, Inc.

•Promoted to this corporate staff position from Regional Dealer Development Manager.• Supervised 7 people on Mazda’s National Dealer Development Staff, including 4 managers.• Developed and implemented all policies related to market representation, business management, market areas, dealer applications, dealer development programs, public ownership, market studies, minority dealer program, and dealer brand sign program.• Managed 54 million-dollar discretionary and operating budgets.• Participated in all legal proceedings related to market representation issues.• Implemented a national market study process to revitalize the dealer network.• Studied and implemented alternative distribution channels (PAG) in conjunction with Ford Motor Company.• Prepared presentations for executive management and various public forums.• Employee Development Committee• Member – Corporate Diversity Council• Six Sigma Project Champion• Reported to the Vice President of sales and the COO.

Jan 1991 - Feb 2001

Area Field Specialist Manager, Regional Sales Manager

Volvo Cars Of North America, Inc

• Supervisor of 8 specialists in sales, service, parts, business management, warranty and service training.• Implemented extensive dealer development projects in sales, service, parts, and market representation.• District responsibility encompassed 62 dealers in 8 states.• Developed an information management system in conjunction with a company wide redeployment of field staff.• Managed the wholesale operations of 16 Volvo dealerships in the mid-Atlantic area.• Oversaw the distribution of over 3000 units annually.• Formed a local dealer-advertising group in 2 metro markets.• Major responsibilities: sales, market penetration objectives, financial health of dealers, new dealers, buy/sell packages, business management, and sales force training.• Achieved 100% of sales objectives for 2 consecutive years.• Promoted to Area Field Specialist Manager.

Apr 1983 - Sep 1988
1 education record

Gary Busch education

  • General Motors Institute
    General Motors Institute
    General Motors Institute - Dealership Management
FAQ

Frequently asked questions about Gary Busch

Quick answers generated from the profile data available on this page.

What company does Gary Busch work for?

Gary Busch works for VinFast U.S..

What is Gary Busch's role at VinFast U.S.?

Gary Busch is listed as Vice President, Channel Development at VinFast U.S. at VinFast U.S..

What is Gary Busch's email address?

AeroLeads has found 2 work email signals at @liugongna.com for Gary Busch at VinFast U.S..

Where is Gary Busch based?

Gary Busch is based in Newnan, Georgia, United States while working with VinFast U.S..

What companies has Gary Busch worked for?

Gary Busch has worked for Vinfast U.S., Liugong North America, Sany America, Bmw North America, Llc. Bmw Motorrad Usa, and Indian Motorcycle Company.

How can I contact Gary Busch?

You can use AeroLeads to view verified contact signals for Gary Busch at VinFast U.S., including work email, phone, and LinkedIn data when available.

What schools did Gary Busch attend?

Gary Busch holds General Motors Institute - Dealership Management from General Motors Institute.

What skills is Gary Busch known for?

Gary Busch is listed with skills including Vehicles, Automotive, Automobile, Dealers, Sales Management, Parts, Profit, and Negotiation.

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