Gee Fiege Email & Phone Number

Westminster, CA, US

• Leveraged expertise to guide companies with comprehensive creative and marketing strategies, spanning brand identity, market positioning, go-to-market approaches, new product development, campaign conceptualization and.
• Crafted comprehensive brand strategies to resonate with target audiences, enhancing brand identityand recognition.
• Strategically positioned products for maximum visibility and sales, contributing to substantialrevenue growth.
• Conceptualized and executed highly effective marketing campaigns, consistently driving engagementand increasing conversion rates.
• Orchestrated successful events to create brand awareness and foster strong client relationships.
• Enhanced website performance through data-driven optimization techniques, delivering improveduser experiences and increased online conversions.

Irvine, California, US

• I lead and mentor a team of 15+ multidisciplinary designers. From creative ideation to the final execution of the concept and final approval, I deliver world-class creativity for all global market needs.Working with.
• Visual merchandising - end caps, gondolas, window graphics, POS, pop-up store conceptsDigital content
• Closely partnered with the North American e-commerce team in the content and execution of the brand site refresh in 2018-2019.
• The localization of assets and created processes to launch five global brand sites.
• Continue to work with E-comm to develop wireframes and content for consumer communication touch points, site refreshes, and further optimizations as needed, annually and seasonally.
• Work closely with the US, UK, Japan, Brazil, and EMEA (brand) E-comm teams on promotional calendars and campaigns that integrate brand sales and marketing initiatives globally.

Irvine, California, US

New York, NY, US

Denver, Colorado, US

• Oversaw all marketing and brand creative direction for the (A.I.) tech start-up.
• Partnered with product design, development and marketing, sales/acquisition, customer service and data-science teams to formulate marketing tools that showcased the product in varying technicality to inform buyers from.
• Oversaw content direction, copy and overall UX/UI for the marketing site, working with an external design agency to develop the look and feel.
• Creative strategy, direction and design for print and digital campaigns across the brand including emails and landing pages.
• Sourced a new inbound marketing tool for better tracking of ROI and data management.
• Collaborated with the VP of marketing on the annual marketing calendar, developing and managing the budget across events and ad spend.

Long Beach, CA, US

• An integral member of the creative department at this data driven, conversion marketing, creative agency. Responsible for the creative, content strategy, and execution of integrated marketing initiatives for brands.
• Working closely with the Creative Director to assist in the overseeing of the creative department, and acting as project manager.
• Senior lead on projects, working with Junior Art Directors and Designers to execute great, award winning, creative
• Designs taken from concept to final execution, using strategy and rationale to build a strong brand story
• Collaborating with Copywriters, at times writing copy, for creative campaigns on both print and digital campaigns and presentations
• Closely partnered with the digital marketing teams at both O.P.I. and CND Nails (Revlon) to create calendars promoting new product launches and seasonal campaigns. - Worked with the data and strategy teams to create.

• Took on the role of Art Director/Senior Designer and Creative Services Manager of this full-service brand activation agency. Overlooking and managing all creative projects that came through the company, from graphic.
• Scheduling all projects that went through the department, as well as the creative team and their daily tasks
• In charge of creative personnel hire, from full-time to freelance
• Wrote winning proposals and worked closely with the account management and new business teams
• Ensured all print and digital projects were completed to the highest quality
• Concepts of creative ideas from initial sketch/rendering to final print and installed execution

Worked with a range of B2B, B2C, advertising, online and print media markets–designed layouts, multi-functioning user templates, emails, digital ad campaigns, and websites. Worked on new business concepts and presentations.The design and advertising agencies I worked with included: Saatchi & Saatchi, JWT, Mother London, BMB, Grey London, Mind Share.

As a freelance designer I was placed into various roles around London, to work with Creative Directors, Studio Managers, Marketing Managers and directly with clients to create and conceptualize, as well as execute, artwork ready for print or online campaigns. I worked with a variety of industries and markets, from below and above the line to experiential.

London, London, GB

Worked with the Freelance team, placed at various roles with clients in Advertising, Branding and Marketing sectors. Some of my roles included Creative Artwork support for companies such as Saatchi & Saatchi, Grey London, Publicis and Hogarth. I worked on concepts and designs, presentations and template documents.

Soho, London, GB

• Worked as part of the creative team, closely with new business and brand development.
• Produced website designs, presentation documents and interactive PDFs for in-house and client use.
• As part of the main creative team launched the new Jo Malone, 'Jo Loves' brand, including branding, marketing materials, concepts and visuals of pop-up store, promotional collateral and packaging.
• Skills required varied daily; brochure, catalogue and packaging design; ad set-up and resize, front-end website and email creation, image retouching and 3D visuals including illustration.

London, England, GB

• Developed creative concepts through to final print and digital use for branding, marketing and in-house support needs.
• Worked with account managers and senior strategists to deliver deadline driven creative.
• Created in-house proposal, credential and pitch documents.
• Worked across a spectrum of commercial, financial, educational, hospitality and property clients.
• Always worked to guidelines to produce branded materials.
• Retouched sourced and commissioned photography, ready for print.

London, GB

Freelance work with various clients in and around London

Hampshire, GB

• Freelanced on-site and at home for this print house.
• Dealing with clients and production team staff to get print ready material set up and printed on schedule.
• Worked with external design agencies to coordinate designs relating to site materials for property firms, from brochure to marketing suite and display materials.

• Worked within a small design team to conceptualize and design new business material, local and national press ads, experiential marketing and POS, large format print, catalogue design, DVD and product packaging.
• Worked closely with the Creative Director and accounts team and at times with the clients directly.
• Clients mainly included Property and Entertainment industries.

• Worked with a small team, who specialized in print ready artwork for large format, local and national press advertising campaigns and direct marketing initiatives.
• Involved ad layout and resize and some retouching.

• Worked within a small, family owned, print company dealing mainly with clients one-on-one and designing print ready designs.
• Window displays, brochures, leaflets, postcards, business cards and stationary, catalogues and various print items
• Use of large format printers, book binding, die-cutting, foiling and emboss/deboss techniques as well as spot UV and knowledge of other print production techniques were required of me.

GB

• Came on board as a creative consultant during an internal re-brand after a major take over.
• Assisted in the merger of marketing material to new, corporate, branding standards.
• Designed all new business pitch documents, visual guidelines, templates and internal and external communications.

New York, NY, US

• An initial work placement after graduation, led to 7 months of on-going work within two creative departments inside the international advertising agency.
• Designed concepts and visuals for advertising campaigns, for both above and through the line brand work.
• Art directed a website, promotional, and marketing materials.
• Worked with Creative Directors, Art Directors, Accounts teams and Traffic to execute projects to deadline.This was my first real experience within this environment and I was commended for my professionalism and ability.

Bachelor Of Arts - Ba, Graphic Design

Ba, Design Studies