Founder of Geetha K Studio, I develop branding and websites that are strategic, cohesive and communicate a clear narrative. My interest lies in creating compelling stories through visual assets. Merging my experience as a data scientist and analyst with my creative skills, I curate meaningful, signature designs for my client’s audience; a fine-balance between data and art, I focus on creating work that is strong, aligned and beautiful.My skills lie at the intersection of graphic design, data science and analytics to solve real-world problems. Previously, I was a data scientist, experienced in data mining and manipulation. I am deeply passionate about translating quantitative insights to communicate analytics with stakeholders. I create meaningful websites and data visualisations with user-centred designs and dashboards. I enjoy utilising data-driven analytics for impactful UX designs and have prototyped multiple front-end GUI projects. Creative with a strong technical background, constantly ready to take on challenges and enjoys working closely with clients.Academic Background:I graduated with a Master's in Artificial Intelligence from King’s College London, with a focus on data science. My research involved constructing deep learning approach for time-series forecasting within the financial domain. During my Bachelor's in Computer Science with Intelligent Systems, I worked on deep neural networks to optimise communication channels. Previously, I interned with the Machine Learning Lab at the University of Trieste to research supervised learning methods to classify text patterns.