Geetika R. Email & Phone Number

Noida Area, India

Noida Area, India

Leading content marketing efforts for TTN's government clients, which includes Invest India, India Investment Grid, One District One Product and Department of Animal HusbandryResponsible for leading a team of content marketers focused on delivering high-quality social media content which is error-free, engaging and well researchedContent strategy for campaigns like National Handloom Day, Vocal 4 Local, Union Budget 2023, National Infrastructure Pipeline, Azadi ka Amrit Mahotsav,… Show more Leading content marketing efforts for TTN's government clients, which includes Invest India, India Investment Grid, One District One Product and Department of Animal HusbandryResponsible for leading a team of content marketers focused on delivering high-quality social media content which is error-free, engaging and well researchedContent strategy for campaigns like National Handloom Day, Vocal 4 Local, Union Budget 2023, National Infrastructure Pipeline, Azadi ka Amrit Mahotsav, Women's Day, World Heritage Day and moreExtensive experience of working with business, economic and financial content to create over 30 unique social media posts every day Show less

Gurgaon, India

Working with newsrooms, independent journalists and journalism schools for training in Google News Products likes Search, Trends, trust and verification, digital safety and security, data journalism, data visualisation, Google Earth Studio, YouTube etc.

New Delhi Area, India

Developed social media strategy for www.hindustantimes.com to increase audience engagement and increased website traffic from social by over 100%Planned and executed social media strategy for special projects like Leadership Summits, Most Stylish Awards, HT Gurugram relaunch, Let's Talk About Series, Union Budgets, State Elections and Weekend FeaturesSet up trending curation desk and developed mobile & browser notification strategy and a social media… Show more Developed social media strategy for www.hindustantimes.com to increase audience engagement and increased website traffic from social by over 100%Planned and executed social media strategy for special projects like Leadership Summits, Most Stylish Awards, HT Gurugram relaunch, Let's Talk About Series, Union Budgets, State Elections and Weekend FeaturesSet up trending curation desk and developed mobile & browser notification strategy and a social media policyCross-functional collaboration with various teams including print, marketing and HT Brand StudiosStrong understanding of analytic and social media tools like Google Analytics, Chartbeat, Sprout Social, Facebook Ads, Facebook Insights and CrowdTangle Show less

New Delhi

Handled all social media profiles for ndtv.com to apply new strategies for better reader engagementExecuted special social media promos for NDTV events like Cleanathon and CancerthonDevised social media plans for special news projects like Delhi State Elections, Budget 2015, and Barack Obama Republic Day visit

New Delhi Area, India

Developed social media strategy and handled video production for livemint.com, a leading financial daily in IndiaExperienced in writing video packages, conceptualising and producing news & feature videos and reporting on social media, mobile technology and VAS related topicsSpecial assignments include mBillionth Awards, Manthan Awards, Commonwealth Games 2010, World Economic Forum 2009, 2012 (India Chapter), Union Budget 201013 and Auto Expo 2010Attended 'Digital… Show more Developed social media strategy and handled video production for livemint.com, a leading financial daily in IndiaExperienced in writing video packages, conceptualising and producing news & feature videos and reporting on social media, mobile technology and VAS related topicsSpecial assignments include mBillionth Awards, Manthan Awards, Commonwealth Games 2010, World Economic Forum 2009, 2012 (India Chapter), Union Budget 201013 and Auto Expo 2010Attended 'Digital Journalism at Dow Jones' training program at The Wall Street Journal New York to learn the basics of online journalism, video production, social media and web content Show less

New Delhi Area, India

Doing reporting assignments on the lifestyle beat for the newspaper. Fashion shows, food reviews, feature interviews etc done and published in the paper.

Creating content for websites with a target of 3,700 words everyday.Covering variety of topics like health, finance, real estate and products.

Pg Certificate In Digital Marketing (Upgrad), Branding & Communication And Social Media & Content Marketing

Activities and Societies: Live case studies on Protinex, Loreal, Axis Bank, McGraw-Hill and The Quint

Post Graduate Diploma; A Diploma, Journalism; Journalism; New Media Stream

Completed various learning modules in reporting and writing for web, multimedia creation, building and maintaining a lab ezine called.

B.A. (H), Journalism; Journalism

Completed various learning modules in basics of editing, reporting and writing, newspaper management, new media, advertising and PR, law.

B.A. (H) Journalism, Journalism

I studied basics of journalism at Delhi University.

Senior Secondary, Commerce With Mathematics