Geir Harstad

Geir Harstad Email and Phone Number

Non Executive Director of the Board @ Carbiotix AB
Malmö, SE
Geir Harstad's Location
Greater Malmö Metropolitan Area, Sweden
Geir Harstad's Contact Details
About Geir Harstad

Experienced Senior Executive with international experience in the FMCG, life science and nutrition industry of which the last 20 years in Senior Executive positions in companies ranging from start-ups (Smartfish) to global industry leaders (Nestle, Novartis, P&G). Proven expertise in general management, leadership, strategic planning, transformation, turn around, marketing, sales, business development and M&A. Unique blend of HQ (matrix) and operational line management with solid P&L and balance sheet track record. Strong leadership and change management skills, results & customer/consumer focused with a passion for winning. Worked in 3 continents, 9 countries. Certified in Board Governance through The Swedish Board Academy.Specialties: General Management, Marketing, sales, strategic planning, business development, turn around

Geir Harstad's Current Company Details
Carbiotix AB

Carbiotix Ab

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Non Executive Director of the Board
Malmö, SE
Website:
carbiotix.com
Employees:
19
Geir Harstad Work Experience Details
  • Carbiotix Ab
    Non Executive Director Of The Board
    Carbiotix Ab
    Malmö, Se
  • Carbiotix Ab
    Member Board Of Directors
    Carbiotix Ab Jun 2023 - Present
    Lund, Skåne County, Sweden
  • Smartfish As
    Advisor To The Board & Mgt Team
    Smartfish As Mar 2022 - Mar 2023
    Lund, Sweden & Oslo, Norway
  • Smartfish As
    Ceo
    Smartfish As Aug 2018 - Feb 2022
    Oslo, Norway & Lund, Sweden
    Smartfish AS is active in the research, development, production and marketing of advanced and clinically documented nutritional drinks within medical nutrition and consumer health including sports nutrition. All Smartfish products are produced on its proprietary juice-based emulsion technology platform with the marine DHA and EPA fatty acids as important ingredients. Smartfish has a number of ongoing clinical development projects and studies in close collaboration with researchers and institutions around the world. The company was founded in 2001 and is located in Oslo, Norway and Lund, Sweden. Smartfish’s main shareholders are Investinor (Norway) and Industrifonden (Sweden). Learn more on www.smartfishnutrition.com
  • Caldic Ingredients Sweden Ab & Caldic Food Services & Reatail Sweden Ab
    Managing Director
    Caldic Ingredients Sweden Ab & Caldic Food Services & Reatail Sweden Ab Dec 2015 - Jul 2018
    Malmo, Sweden
    Caldic Ingredients AB is the Nordic food industry's leading business partner in the area of ingredients, food solutions and raw materials. We supply products and knowledge too develop our customer's businesses. Caldic´s expansion in the field of recipe development, blending, production and packing has further strengthened Caldic's ability to offer one stop shop solutions for our customers. Caldic Sweden has two manufactuing sites and one development center at disposal for our customers. Caldic Food Services & Retail AB is a leading supplier to the Nordic food services and retail channel meeting the needs of our customers for – sourcing, product development, processing, packaging, warehousing and distribution. That full range of services is something we think is unique in the food industry and together with our commitment to customer service excellence is what we like to call the Distribution Plus model. We provide our Principals with an excellent route to market and our customers with access to the highest quality colonial and other food products under our own brands Orkide and Naturens Energi and as private label.
  • The Nature'S Bounty Co. - The Bountyful Company/Nestle
    President International
    The Nature'S Bounty Co. - The Bountyful Company/Nestle Apr 2013 - Sep 2015
    London, United Kingdom
    President International - Full strategic, operational and P&L (sales >$250 million) responsibilityLeading the International OTC & consumer products Division across >100 countries. NBTY is the global leader in vitamin, mineral, herb, sports, active nutrition and supplement product category. Key accomplishments:• Double digit sales and EBITDA growth • Developed global growth strategy and annual business plans to drive sales & EBITDA • Aligned org-structure with new business strategy, moved International HQ from NY to London (Oct 2013) and recruited new mgt team. • Consolidated 3 separate international business entities into one• Transferred part of product sourcing from the US to Europe• Set-up tax efficient legal entity principle structure in the UK for all International• Leading several M&A projects• Merged all back office operations of two legal entities (USN and Solgar) in the UK • Addressed internal audit issues for three legal entities• Evaluated and secure agreement for new cloud based ERP system for International
  • Weight Watchers
    General Manager
    Weight Watchers Sep 2012 - Mar 2013
    Geneva Area, Switzerland
    Turnaround assignment
  • Tetra Pak
    Global Product Group Director
    Tetra Pak Apr 2009 - Jan 2012
    Lund, Sweden
    Head of the Carton Bottle Division within Tetra Pak. Full strategic and P&L responsibility.
  • Nestle Nutrition Ex. Novartis Consumer Health 2000-2009
    Managing Director
    Nestle Nutrition Ex. Novartis Consumer Health 2000-2009 Jul 2007 - Mar 2009
    Munich Area, Germany
    When Nestle acquired Novartis Medical Nutrition in July 2007 I was appointed Managing Director for the two businesses.Led the integration of Novartis Nutrition into Nestlé Nutrition:• Merged two organisations and office locations into one realising 30% headcount and function costs reductions (excl factory).• Negotiated with the chemical & food workers councils with no labour disruption while building a true performance culture in the new organisation • Transferred Novartis SAP platform to Nestlé globe system (project costs € 3.2 mio) in 9 months compared to standard 18 monthsDevelopment of sales & product strategies for the combined businesses:• Channel, customer & user segmentation for hospital, nursing home, pharmacies, food services and weight management clinics and patients• Branding, product portfolio and pricing optimisation. Alignment of commercial terms.
  • Novartis Consumer Health 2000-2007
    Managing Director
    Novartis Consumer Health 2000-2007 Apr 2005 - Jun 2007
    Munich Area, Germany
    Managing Director for Novartis Medical Nutrition Germany & Austria• Developed and executed strategy to secure profitable growth outside traditional homecare channel following a change in reimbursement policy. • Set-up Key Account Management resulting in double digit growth among top 10 • Established a strategic alliance with a multinational healthcare provider for hospital & home care patients to extend the value chain and the customer base• Delivered double digit growth in targeted channels; pharmacy, weight management clinics & food services
  • Novartis Consumer Health 2000-2007
    Vp International
    Novartis Consumer Health 2000-2007 Apr 2002 - Mar 2005
    Nyon, Switzerland
    Vice President Novartis Medical Nutrition International: Full P&L and people responsibility for Europe (excl. Germany, Spain and France), Middle East Africa, Asia, Latam,• Established business unit dedicated country organisations (from cross BU country organisation) and grouped 25 countries into 7 country clusters• Led the acquisition and successfully integrated the Semper MN business (US$ 12m sales) across the Nordic region; in-licensed Sustagen (US $ 10m) business from Mead Johnson in Australia• Key player of the due diligence and integration team of the Mead Johnson Healthcare Nutrition acquisition • Increased sales by > 30%/year
  • Novartis Consumer Health
    Global Business Unit Head
    Novartis Consumer Health Jun 2000 - Mar 2002
    Nyon. Switzerland
    Global Business Unit Head Medical Nutrition responsible for world-wide strategy, marketing, sales development, business development and licensing (M&A), R&D as well as overall co-ordinator of other HQ shared services functions.
  • Burger King Emea
    Managing Director
    Burger King Emea 1998 - 2000
    London, United Kingdom
    Vice President, General Manager Franchise Markets Central & Eastern Europe, MEA• Led and developed the Burger King franchise business throughout the region consisting of 300 restaurants and system sales of US $ 220m • Opened 110 new restaurants and successfully negotiated regional contract for 6 new countries in the Middle East (opened first restaurants in Lebanon and Jordan)
  • Procter & Gamble
    Marketing Manager
    Procter & Gamble 1992 - 1998
    Geneva Area, Switzerland
  • Tetra Pak
    Country Manager
    Tetra Pak Sep 1987 - Feb 1992
    Country Head Romania, Bulgaria and Albania

Geir Harstad Skills

Strategy Business Development Strategic Planning Change Management Business Strategy P&l Management Management Fmcg Leadership Cross Functional Team Leadership International Sales Marketing Mergers And Acquisitions Business Planning Product Launch Marketing Management Competitive Analysis Sales Brand Management Product Development Key Account Management B2b Product Management General Management

Geir Harstad Education Details

Frequently Asked Questions about Geir Harstad

What company does Geir Harstad work for?

Geir Harstad works for Carbiotix Ab

What is Geir Harstad's role at the current company?

Geir Harstad's current role is Non Executive Director of the Board.

What is Geir Harstad's email address?

Geir Harstad's email address is gh****@****bty.com

What schools did Geir Harstad attend?

Geir Harstad attended Stanford University Graduate School Of Business, Board Academy - Sweden, Harvard Business School, Fundação Getulio Vargas, Stockholm School Of Economics.

What skills is Geir Harstad known for?

Geir Harstad has skills like Strategy, Business Development, Strategic Planning, Change Management, Business Strategy, P&l Management, Management, Fmcg, Leadership, Cross Functional Team Leadership, International Sales, Marketing.

Who are Geir Harstad's colleagues?

Geir Harstad's colleagues are Peter Falck, Jesus Christ, Erik Fältman, Linnea Stridh, Agnieszka Safian.

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