George Adaimi Email & Phone Number

Oakville, On, Ca

Toronto, Ontario, Canada

Greater Toronto Area, Canada

• Deliver strategic marketing and brand development services to diverse local businesses, showcasing adaptability and creativity in meeting unique needs, while also designing and administering rewards strategies for clients, ensuring the creation of relevant content and assets.• Collaborate closely with clients to craft distinctive brand identities, including logo design, color schemes, and brand messaging.• Oversee dynamic social media strategies, managing content creation, analytics, and budgets for paid social advertising, resulting in boosted brand awareness, engagement, and lead generation.

Toronto, Ontario, Canada

• Created annual marketing and communication plans and managed marketing campaigns, communication flow and account planning throughout the agency and with clients, fostering robust relationships with both internal and external stakeholders. Creation of annual marketing and communication plans.• Demonstrated expertise in project management in a fast-paced environment, meticulously planned, tracked project timelines, allocated resources, and achieved milestones.• Collaborated with senior management to address critical strategic issues and their implications for client and agency objectives.• Executed annual brand strategy, communication and digital plans, refining value propositions including personas and journeys. • Led the launch of Mobile Klinik's (TELUS) brand campaign and digital platform; Conducted comprehensive market research and analysis to identify emerging trends, consumer preferences, competitive landscapes, and post-campaign evaluation leading to data-driven insights that informed strategic brand decisions.• Managed a budget of $1.4 million+ and consistently delivered projects ahead of schedule while maximizing ROI.

Doha, Qatar

HMC is a healthcare provider and a leading hospital network managing 12 hospitals across the Middle East.• Supervised and developed national campaigns and community engagement initiatives exceeding $9 million, in coordination with executives and senior leadership. Reported directly to the VP of Marketing. • Served as a lead advisor at the Ministry of Public Health, contributing to strategic development, integrated marketing campaigns, and tender negotiations with external vendors. • Ensured alignment of communication strategies with departmental objectives and corporate guidelines across various marketing deliverables, digital channels, and events.• Led and mentored a team of 20 employees across marketing, events, and design departments, driving the development of corporate communication business plans and ensuring on-brand design for various marketing and communication materials.• Amplified team performance via adept coaching, strategic training, and astute identification of avenues for advancement.

• Directed end-to-end coordination of branding campaigns, optimizing cost-effectiveness, implementing business development best practices, managing budgets, and cultivating client relationships, with a focus on industries including education and a convention center.

• Led the daily operations of one of the largest Real Estate accounts by implementing major campaigns, marketing strategies, creative development, social media, and public relations, including product promotions, project launches, and events. Conducted market analysis for a diverse client portfolio spanning numerous countries.

• Guided holistic marketing initiatives for a prominent telecom company, driving substantial improvements in brand recognition and customer loyalty through effective collaboration with internal teams, clients, and vendors. Worked closely with Wunderman (digital agency) to deliver diverse digital briefs, encompassing website and mobile application development, and successfully implemented a new digital identity.

• Developed and implemented a "customers' habits and nightlife experience" project for the client Philip Morris. This involved monitoring bars and nightclubs trends, leading to the creation of customized assets, Point of Sale tools, and a design language. The targeted approach resulted in significant achievements in brand recognition, sales, and meeting our KPIs.

Project Management

Digital Marketing Management

Ba, Advertising And Marketing

Activities and Societies: Member in the committee of the IAA Advertising Club at NDU for the 2003 and 2004 academic years.

Baccalaureate Degree, Computer Programming