George Lanza Email and Phone Number
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As the Chief of Staff at Miami-Dade Beacon Council, my focus is on leadership that propels regional development through strategic partnerships, human resource maximization, excellence and innovation. Our team's expertise in new business development and customer relations has advanced the council's objectives, reflecting a strong commitment to impactful and sustainable economic growth and community engagement.Concurrently, leading MSA for over 18 years has honed my acumen in global business development, particularly in lifesciences, pharma, medical products, cancer care and chronic disease, growth management, recycling, circular economies, sustainability and specialty plastics sectors. We've fostered a robust network across Latin America, ensuring the delivery of top-tier supply-chain, sales, and marketing solutions. This dual role underscores my dedication to connecting businesses with robust opportunities while maximizing growth potential by maximizing human resources and talent retention in a sustainable manner.
Msa - Marketing Services Of America
View- Website:
- themsagroup.com
- Employees:
- 17
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Ceo And OwnerMsa - Marketing Services Of AmericaMiami, Fl, Us
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Chief Of StaffMiami-Dade Beacon Council Oct 2024 - PresentMiami, Florida, Us -
Ceo/OwnerMsa - Marketing Services Of America 2009 - PresentSurfside, Florida, UsDecision maker and leader of a network of vendors and exclusive long term representations of top suppliers in the industry of recycling and specialty plastics.. Overall 1200 key customers in the region, expert supply-chain, sales, marketing and logistics team servicing the Latin America region. Provides oversight, leadership, and client management for two divisions: Recycling Division including Harris, Genesis, NPK, Steinert, Hammel, Jaguar, Bonfiglioli,Mechatronic. Others in negociation. Specialty Plastics Division including Exxon Mobil, Dupont, Eastman Plastics, Kraiburg, Toray, Lubrizol, Chemours, Kuraray and others.
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International Consulting And Network DistributionMsa - Marketing Services Of America 2006 - 2009Surfside, Florida, UsFocused efforts to invigorate entire MSA client strategy, energize operations and execute turn-around performance. Directed services to key accounts and prospects in need of jump-starting business or maximizing Latin American opportunities. ● Within 12 months, developed a crucial network of well-established key distributors in 30 Latin American and Caribbean countries resulting in ⁓ $3M of business.
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PrincipalLanza Consulting Solutions-Lcs Inc 2017 - Oct 2024Solutions Provider and Facilitator for Global Business Development. Growth Maximization Consulting. Available for positions of Interim Leader, Special Project Contractor, Feasibility studies, brand Ambassador, Leadership Projects and/or Board Member roles.
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International AmbassadorCancer Treatment Centers Of America 2017 - 2020Boca Raton, Fl, UsGlobal Liaison with Cancer focused Medical Specialists, Associations, Institutions, Insurance organizations, contracts, new business development. Maximized 30+ years of multicultural experience and relationships to improve cancer care and awareness throughout Latin America, focused on the Hispanic and Caribbean markets.● International consulting and best practice sharing. ● Developed & delivered direct-to-patient awareness ground-root programs including TV, Radio, and cultural events. -
Global Commercial DirectorHarris Equipment 2006 - 2009Cordele, Georgia, UsResponsable for overall international growth and Penetration of Harris line of recycling equipment, managed and streamlined the International Distributor network on a global basis, increased awareness of Harris brand throughout the world hence providing value for stockholders, customers and the sales and marketing organizations. Focused on Latin America, Brazil, China, UK/Europe and emerging markets. Involved in strategic alliances and marketing. -
Executive Vice President Sales & MarketingVictus, Inc. 2003 - 2006Miami, Florida, UsAccountable for Sales & Marketing, including P&L, for 2 divisions: Disease Specific Nutrition & Medical Products. Concentrated efforts on penetrating the US marketplace while maximizing profit throughout Latin American operations. Provided oversight of the operations of affiliate offices in Venezuela, Panama, Puerto Rico, as well as a network of distributors in 35 countries throughout the Americas.● Launched and grew the flagship product Enterex Diabetic, to become the fastest growing diabetic meal replacement product in the US market in 2004. ● Increased company sales from $3M to $30M in the three years through US growth as well as introducing the product to the network of 35 country distributors. -
Director, Marketing And Business Development (Cuernavaca , Mexico)Novo Nordisk 2002 - 2003Bagsværd, DkEvaluate purchase and acquisition opportunities in order to broaden operations in Latin American region. Develop and effectively implement sales and marketing strategies in order to establish a cutting edge full fledge affiliate for Novo Nordisk in Mexico. Business development responsibilities. -
Corporate FacilitatorNovo Nordisk 2002 - 2003Bagsværd, DkAssigned accountability for reorganization projects ( 3 month each) in Novo Nordisk afiliate offices in Russia, Romania, and Brazil over an 9 month period. Performed a thorough Accenture-model audit resulting in aligning affiliate business models with corporate expectations resulting in overall maximization of efforts and short/ medium and long term future results.
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Commercial DirectorNovo Nordisk 2000 - 2002Bagsværd, DkDirect report to Vice President Latin American Operations, responsible for overall operations of the Brazilian affiliate composed by 70 employees representing overall sales of 30 million USD. Key player in the successful acquisition and ongoing integration of largest insulin competitor.
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Sales Director/ Project Leader New Business BrazilNovo Nordisk 1998 - 2000Bagsværd, DkDirect report to General Manager, responsible for all operational management of English and Spanish speaking Caribbean countries as well as Central America (19 countries). Also, project leader of New Business Development in Brazil, in charge of working with local Brazilian partner and ensuring successful launch, penetration and ongoing sales platform of Hormone replacement Therapy product line.
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Novo Nordisk Loaned ExecutiveNovo Nordisk 1996 - 2000Bagsværd, DkReported directly to Belgium International Headquarters. Served as the Loaned Executive for the International Diabetes Federation South, Central and North American Regions.
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Latin-American Sales And Marketing ManagerNovo Nordisk 1995 - 1998Bagsværd, DkDirect report to General Manager, responsible for heading all sales, marketing and business development for the Latin American Regional Office which oversees 34 distributor countries including Central, South America and the Caribbean.
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Latin-American International Product ManagerNovo Nordisk 1994 - 1995Bagsværd, DkResponsible for the product management of insulin preparations and delivery systems, Human Growth hormone and the pre-marketing and launch of a new line of Hormone Replacement therapies.
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Institutional Sales ManagerNovo Nordisk 1991 - 1994Bagsværd, DkResponsible for hospital and buying group contract negotiations, sales and service of key teaching and other major institutional accounts for the state of Florida.
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Territory Sales RepresentativeNovo Nordisk 1990 - 1991Bagsværd, DkPharmaceutical sales and territory management and effectiveness
George Lanza Skills
George Lanza Education Details
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University Of Miami Herbert Business SchoolLeadership And Entrepreneurial Odyssey -
Universidad 'Santa María'Pharmacy; Industrial Technology
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The Wharton SchoolStrategic Business Leadership
Frequently Asked Questions about George Lanza
What company does George Lanza work for?
George Lanza works for Msa - Marketing Services Of America
What is George Lanza's role at the current company?
George Lanza's current role is CEO and Owner.
What is George Lanza's email address?
George Lanza's email address is ge****@****aol.com
What is George Lanza's direct phone number?
George Lanza's direct phone number is +130529*****
What schools did George Lanza attend?
George Lanza attended University Of Miami Herbert Business School, Universidad 'santa María', The Wharton School.
What are some of George Lanza's interests?
George Lanza has interest in New Ventures, International Trade And Business, Networking Oportunities, Family And Quality Time, Watersports.
What skills is George Lanza known for?
George Lanza has skills like Strategy, New Business Development, Business Development, Start Ups, Strategic Planning, Business Strategy, Negotiation, Sales Management, Marketing Strategy, Latin America, Product Management, Contract Negotiation.
Who are George Lanza's colleagues?
George Lanza's colleagues are Santiago Cortes, Mireya Ramirez Guerrero, Ivan Rodriguez, Ans Dhameem, Mercia Joubert, Terie Seymour, Ivan Adolfo Rodriguez Rojas.
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