Gemma Harte Email & Phone Number

Ireland

Dublin, County Dublin, Ireland

As Junior Account Manager, I manage the day-to-day client queries, identifying new client outreach opportunities, and developing proposals for future projects.Below are further details on my relevant experience and industry interests:• Creating editorial content for industry publications - Curating content for press releases, advertorials, editorial pieces, and online website copy for an array of clients across the non-profit, food and drink, hospitality, and technology industry. • Media Monitoring – Using Barcelona Principles to monitor media landscape by analysing intangible variants such as tone and perspective to deliver intelligent reporting.• Planning, campaign management & evaluation – Pitching briefs and strategic concepts to clients, managing campaigns from start to finish including media relations, influencer marketing strategy, media partnerships, and media monitoring and coverage analysis. • Problem solving & decision making – Assess, challenge, and troubleshoot potential challenges or difficulties.• Market research & commercial awareness – Monitor market trends and consumer behaviour to drive a competitive advantage.• Event Management – Planning, promoting, and leading virtual and in-person events, displaying meticulous attention to detail, adaptability to high-pressure scenarios, and reliability to deliver projected KPIs.• Influencer Marketing & Social Media Strategy – Adapting to the fluid social media landscape to develop strategic influencer marketing campaigns which directly target client market segments.

Dublin, County Dublin, Ireland

In my role as PR account Executive I had responsibility over the following work:- Researching new clients and developing proposals- Managing client activations from start to finish which includes media relations, advertorials, media drops, influencer partnerships, and broadcast partnerships. - Curating content for press releases, advertorials, editorial pieces, and online website copy. - Managing influencer relations on behalf of the client - Developing and maintaining internal communications projects such as the VBPR website, VBPR Instagram, and the Marketing Network podcast. - Developing, recording, editing, and publishing the 'Are You For Real' podcast series on behalf of Marketing Network along with co-hosts Andy Forsythe and Yasmeen Sinan

County Dublin, Ireland

Master'S Degree, Public Relations, 2.1 Honours

Dissertation topic: Examining the Key Issues of Communicating Sexual Consent to University Students Grade: A

Bachelor Of Arts - Ba, English And History, 2.1

Activities and Societies: UCD Trampoline Club UCD Peer Mentor