• Acted as the de facto marketing manager, overseeing the development oftargeted mailings, email campaigns, and branded merchandise to enhanceoutreach and engagement.• Designed and executed email marketing campaigns using Mailchimp, managing a comprehensive subscriber list. Responsibilities included promoting events, supporting sponsors, producing newsletters, and providing updates for the Kahtoola Uphill race (an annual family-friendly mountain race and fundraiser for Friends of Camp Colton).• Played a key role in the 2023 capital fundraising campaign, developing strategies and marketing communications, facilitating and running meetings, ultimately contributing to raising over $3 Million.• Developed strategic talking points for large donor meetings, utilizing thorough research to ensure effective and meaningful interactions that advanced fundraising goals.• Assisted in drafting grant proposals and thoroughly revising them before submission, ensuring accuracy and alignment with the organization’s goals to maximize funding opportunities.• Managed event operations for the Kahtoola Uphill fundraiser, serving as a point of contact for participants and stakeholders, before escalating matters to senior management when necessary.• Fostered and nurtured relationships with sponsors and donors, ensuring strong, ongoing partnerships that benefited both the organization and its supporters.• Provided comprehensive administrative support to executive staff, ensuring smooth and efficient daily operations across all departments.• Collected and input data from camp participants over a 7-week period, conducted detailed analysis, and compiled reports to inform program improvements and strategic decisions.

•Collaborating with a team of students to complete a business analysis for expansion of the client’s current food & beverage and catering business.•Analysis includes real estate investment, organizational structure, financing, marketing, operations, and future cash flows.•Analysis and recommendations will be presented to client President in both an oral presentation and business paper.

• Collaborating with a team of students to develop a strategic marketing plan for this government agency.• Recommendations to be presented to client in both an oral presentation and business paper.

• Assisted in merchandising the website, including product set-up (500+ items), content QA, and daily site maintenance using Salesforce.• Performed competitive research analysis on linking strategies and UX/UI design to enhance site performance and user experience.• Collaborated with cross-functional marketing teams to track and report on site performance KPIs, contributing to strategic decisions for site improvements.• Worked closely with creative teams to communicate and implement web updates, ensuring alignment with overall business goals.• Identified new categories and collections, following web assortment guidelines and selling timelines to support total business objectives.• Assisted in coordinating the execution of site promotion messaging, collaborating with pricing and merchant teams to optimize marketing efforts.• Developed campaigns via Adobe Target, including A/B Testing, personalization, and customized site messaging to drive engagement and conversions.• Presented internship project findings to executive board, delivering actionable insights and comprehensive reports to inform strategic decisions.

• Collaborated with a team of students to develop a marketing research plan, including designing, and fielding a Qualtrics® survey to understand future beverage preferences among young adults.• Findings and recommendations presented to client in an oral presentation and business paper.