A results-driven Digital Content Manager with 18+ years of marketing experience, I've grown through diverse marketing and PR roles, always with a story to tell and a goal to achieve. My passion lies in developing stories that capture attention and resonate deeply, blending engaging words with striking visuals. I'm always learning, always growing, driven by a genuine curiosity and a desire to do better.Using a combination of insight and data and utilising key communications channels to implement consistent and meaningful strategies for clients in the garden, horticulture, landscape, landscape architecture and health and wellbeing industries.My professional yet down-to-earth approach, sincerity, willingness to get stuck in and dedication to development have put me in excellent stead for working with innovative and forward-thinking businesses, some of which I have worked with for many years.My business, Tactic Communications Ltd, provides full comms support, including devising and implementing strategies covering content for SEO, email marketing, CRO, print and digital advertising, social media, print and digital PR, managing print and digital PR, ad planning and buying, social media, digital content and email marketing. I am driven by data and always focussing on the bigger picture to ensure communication is consistent and effective across all channels.To get in touch contact gemma@tacticcommunications.co.uk