Gemma Berry Email & Phone Number

Glasgow City, Scotland, United Kingdom

Glasgow, United Kingdom

As Senior Marketing Manager at Dog Digital, I worked on global brands and national accounts including The Macallan, Heineken, L'Oréal Paris and many more across a variety of industries. Each of these brands required different skills across the digital space, including social media and content, paid social, SEO, community and content management, copywriting.

Glasgow

Specialising in market research, marketing consultancy and audience development for the arts sector, my role here focused on planning internal marketing campaigns, social media, membership and event marketing and external consultancy work for a wide variety of arts and cultural organisations. I provided insight and recommendations to marketers and senior.

Glasgow, United Kingdom

Involved from the outset in the creation of a digital platform for young people to get more involved and engaged with energy. From the beginning of the project, deciding how best this project would be delivered, branding, competitor research and focus groups, to the delivery creating, maintaining and managing both internal and external content including.

Glasgow, United Kingdom

Glasgow, United Kingdom

Main responsibilities include scheduling and forecasting NPD through measurement and analysis of sales, as well as interacting and communicating with consumers through a wide range of content and marketing across web, mobile and social media (Facebook, Twitter, Instagram). Undertaking of regular competitor analysis and industry best practice reviews..

Edinburgh, United Kingdom

As a senior member of a small but far reaching digital company, this position encompasses many skill sets needed in both a marketing and production role, from customer acquisition and NPD to sales and analysis. I have final decision and accountability over production processes and end-products. Management of a small team, as well as overseeing the actions.

Glasgow, United Kingdom

This role quickly expanded from quality testing virtual goods for weeworld.com, to sourcing and pricing these virtual goods for both the desktop site and related 5* mobile apps, marketing new products, and improving user engagement and retention through social media. Working with departments from Illustration and Design to Development, I gained insight.

In this role, I worked closely with the public providing high standards of customer service including extending a warm and friendly welcome, assisting patrons to their seats and managing potential conflict. Ensuring the smooth running of a performance relied heavily on communication and cooperation between each level of management and staff, which I.

This role involved assisting the Creative Learning Manager with aspects of several productions taking place throughout summer. Responsibilities included: the marketing of these productions through both traditional marketing media, as well as digital media through writing copy, press releases and content for programmes; liaising with stage staff, writers.

As an increasingly popular event within the comic book industry, this role involved further increasing the presence of both Glasgow Comic Con, as well as Black Hearted Press, the publishing company responsible for creating the event. A large focus was on social media and engagement with fans, along with providing press releases to relevant media channels.

As an invaluable summer internship, primary activities centred on reassessing the firm’s media site, bringing it up to date and ensuring ease of use. Also, writing brand toolkits for the company’s four largest brands and liaising with creative agencies, overseeing the development of the final document. Through these two central roles came numerous others.

Bachelor Of Arts (Ba) Hons, Marketing

Bachelor Of Science (Bsc), Mathematics