Gemma Ferrer Email & Phone Number

Barcelona, Ct, Es

Barcelona, Ct, Es

Barcelona Area, Spain

NOBA is an innovation agency that supports companies in designing, validating and launching new products, services and business models. We design new business customers care about. I am responsible for Delivery of innovation projects. Also leading the areas of Operations, People and Growth Marketing.Clients: Danone, Nestlé, Henkel, Boehringer Ingelheim, Kraft Heinz, Zurich, Generali, Mahou, HP, AXA, Lavazza, Girbau, Affinity Petcare, Suez, Ferrer, Fluidra, Perelada, etc.

Barcelona, Catalonia, Spain

Professor in innovation techniques & experimentation.- Digital Marketing for experimentation.- Value proposition- Mentoring

Barcelona, Catalonia, Spain

Social Media and Digital Marketing Professor.

Remote

IMPACT EdTech is a programme co-funded by the European Commission to boost innovation in education throughout Europe. The ultimate goal is to support European startups to move from promising prototypes towards viable products. I support and mentor some startups in their digital marketing efforts.

Sydney, Australia

Reprise Digital is a global digital marketing agency part of IPG Mediabrands that provides audience-first, end-to-end solutions that creatively break through. I work with key clients across FMCG, Tech, Telco and Retail and partner with other IPG agencies to deliver results and growth for our clients and the business. I managed a team of 10 digital experts and together we deliver growth for our clients and for the business. Clients: Johnson&Johnson, Nestlé, Amazon, nbn, Seiko and Revlon. Specialities: Consulting, Strategy, Creative, Innovation, Data, SEM, SEO, Social, Content, Native, E-Commerce, Data, CRO and UX/UI.

Barcelona Area, Spain

Responsible for Danacol, Actimel and Light&Free digital strategy as well as leading search and ecommerce strategy across all brands @ Danone Dairy Spain.- Strategic partner for Marketing teams working on brand growth and CX.- Responsible for the entire digital ecosystem, covering programmatic (Google Full Stack), PPC, social media, influencer marketing, content, organic search and all sorts of brand activations.- Scouting and introduction of innovation partners (agencies, technologies andothers) to find the best solution to achieve the company’s goals- Responsible for Search (PPC & SEO) strategy across Danone Spain.- Marketing lead for e-commerce strategy working with leading pure players and brick&mortar- Data-powered Precision Marketing strategy and implementation, changing the way we do digital media in Danone: from intuition-based to data-based.

Barcelona Area, Spain

Digital change maker within Danone Waters Spain pushing Marketing, Business and Culture Transformation, as well as supporting brands (Font Vella, Font Vella Levité and Lanjarón) in their digital activations and platforms.Marketing Manager for www.fontvellaencasa.es, the first owned e-commerce platform of Danone Spain which delivers water direct to consumer in Barcelona. Responsible for ideation, development and launch of the service as well as responsible for ongoing growth including acquisition, retention, customer service and innovation. Brand Marketing:- Responsible for all things digital at Danone Waters Spain, covering paid, owned and earned media.Managing Font Vella, Font Vella Levité & Lanjarón brands in the digital sphere.- Responsible for web and social media ecosystems - Co-responsible for developing brands territories in the social sphere- Best Practices training to all brand teams- Coordinate with Danone Dairy CRM activityE-commerce:- Responsible for Font Vella en Casa (Marketing) achieving great success in the Barcelona launch- Support Sales teams on optimizing and improving our presence in third party e-commerce platforms (Amazon, Ulabox, etc.) - Support Sales teams in new RTM strategiesInnovation:- Spain Top Line leader for IoT and innovation projects lead by Danone Global Innovation Team following Design Thinking methodologies- In constant contact with stakeholders to develop innovation culture within Danone Waters Spain

Barcelona Area, Spain

Responsible for all things digital at Danone Waters Spain, covering paid, owned and earned media.Managing Font Vella, Font Vella Levité & Lanjarón brands in the digital sphere.- Responsible for web and social media assets - Co-responsible for developing brands territories in the social sphere- Best Practices training to all brand teams- Coordinate with Danone Dairy CRM activity

Barcelona

Professor at Instituto Europeo di Design in Barcelona. Subject: Campaign Management.

Barcelona Area, Spain

Wavemaker (formerly MEC) is one of the world's leading media agency networks. Working in the Barcelona office and focused on digital, some of the tasks I was responsible for were:- Pre campaign analysis with analytics tools (i.e. ComScore)- Deliver accurate digital media plans and post campaign performance documents- Point of contact between publishers and the client - Coordinate buyers, ad serving and search teams- Implement online disciplines, mainly display and search- Present results to the clientClients: Henkel, Calzedonia, Ladival and New Business.

London, United Kingdom

As a Social Analytics Consultant at Latitude I had a dual responsibility: Analytics Projects (70%):- Use web tracking solutions like Google Analytics to identify the pages which needed further analysis.- Use website usability testing tools to understand users behaviour on the clients websites.- Analyse the results and write a report with recommendations for the client, leading to web optimisation ideas and design of wireframes.- Path to Conversion Analysis using Multi Channel attribution data- Tools used: Google Analytics, ClickTale, CrazyEgg, TagMan, Visual Website Optimizer, GA Content Experiments.Social Media Projects (30%):- Social Media campaigns proposals and strategy implementation especially focused on Facebook optimisation.- Social Media Monitoring using tools such as UberVU, Radian6 and Brandwatch.Clients: Post Office, Tesco, BrewDog, Anglian Home Improvements, BraveNewTalent.

London, United Kingdom

Latitude is a leading Digital Marketing Agency specialised in PPC, SEO, Analytics, Social Media, Display and Affiliate Marketing.As an Account Executive, my main tasks were:- Manage two medium sized clients with a monthly paid search budget of £2k-£4k. - Give support to the Senior Account Manager with three other accounts with budgets ranging from £60k-£200k per month.- Organise meetings, handling budgets, planning campaigns and invoicing clients. - Presenting campaigns performance to the clients.

London, United Kingdom

The Faction Collective was formed in 2006 by a group of friends with the aim of creating the best designed & built freeride & freestyle skis you can buy, with a world-class manufacturing base in the heart of the European Alps and a strong commitment to social and environmental sustainability. As a Marketing intern I helped Faction develop their Social Media strategy and plan a more functional website design.

London, United Kingdom

Teddy Tennis is a fantastic new FUN way to encourage children aged 2½ – 6 years to get active and learn to play tennis. It works by combining music, pictures and teddy bear stories into a totally interactive learning adventure that children love.I was a Teddy Tennis Coach in various London locations and helped promote the program among parents and nurseries.

Manresa, Catalonia, Spain

Tennis Coach for the kids tennis school

Barcelona, Catalonia, Spain

Master’S Degree, Internet Business, Ranked 1

Activities and Societies: • Internet Business Strategy • Online Marketing, Advertising and Media • Innovation & Design Thinking • Data &.

Bachelor'S Degree, Advertising And Public Relations, Honors

Lcci, Advertising

Honors Degree