Department leader reporting directly to the CEO and responsible for extensive corporate communications, public relations, sales/marketing, and brand reputation/representation duties.Responsibilities included execution and management from concept to completion myriad communication strategies, external and internal, that represented, promoted, and protected the brand, its messaging, and services. Worked extensively with executive leadership’s c-level officers for corporate activity ranging from financial reports and investor relations to advertising, event sponsorships, and creating sales support documents. Created, executed, and managed media relations and external communications program that greatly expanded brand visibility and exposure to target audiences. Progressed from local media and chamber events to regional and national media and events that greatly increased Company brand reach to target audiences and general public including first national advertising campaign that culminated in a special section insert in USA Today.Led executive communications creation and support for CEO, COO and senior managementteam for internal and external audiences. This included driving a thought leadership publicity program that has secured earned major media and expanded visibility in the business community through sponsored events and related activities. Created a government relations and public affairs program that integrated thought leadership and community relations activities for high profile results including securing and coordinating CEO’s invite to brief Congressional committee which generated major media coverage. Played key role in assisting newly created Sales & Marketing department including providing support, both creative and written, for two new websites as well as major rebranding initiatives (logo, messaging, and brand identity) and created & managed company’s first social media pages & campaigns

(Clients include Online Resources Corp., EasyLink Services, A.L. Wilson Chemical.)Created E.W. King Communications, an interim private corporate and marketing communications practice serving large industry leaders to entrepreneurs with a broad portfolio of services including public, media and client relations, internal communications, marketing and advertising support and executive as well as business unit leader services, strategy and counsel.Served as trusted adviser and speechwriter for C-level executives. Successfully assisted in the creation, enhancement or management of organizational communication plans and programs. Provided creative, strategic and tactical support from concept to completion for a diverse set of projects including ghostwriting executive speeches, letters, or bylines, creating marketing documents; media relations and promotions, organizing or enhancing various marketing, branding and corporate communications plans, procedures and tools, assisting sales support and developing or executing corporate messaging to multiple targets—including creating or rewriting technical corporate, executive or marketing information for broader, more generic audiences.

(Clients include Nikon Instruments, Withum, Smith+Brown, Investors Savings Bank, Dunlop Sport, Princeton eCom, Online Resources Corp, Red Door Spa, Tekmark Global Solutions & EasyLink Services.)Successfully managed critical organizational and business unit responsibilities. Built and expanded general practice division to become the largest group at the agency. Directed, budgeted and mentored a staff while also successfully managed and retained clients while assisting in securing new business. Effectively secured media goals for clients.Served as trusted advisor to C-level executives and business unit leaders for formation, enhancement and execution of various aspects of corporate communications programs. Client responsibilities included media, public and client relations, internal communications, marketing communications, branding, advertising as well as extensive editorial services. Routinely achieved success in translating and securing exposure of highly technical or niche industry information for broader, more generic audiences.

(Clients include IBM and Gartner.)SAE at Golin-Harris/Interpublic subsidiary. Served as key player in developing and executing new strategies and tactics to increase and diversify exposure of IBM Server Division products/managers and Gartner analysts. Also given similar responsibility to assist other IBM products/managers at IBM Software and IBM Consulting Services. Responsibilities included writing various documents including speeches, bylines and memorandum and creating messages for IBM as well as Gartner executives for internal and external audiences. Successfully expanded media relations and marketing communications for IBM and Gartner that resulted in expanded and more frequent coverage by effectively broadening the audience for highly technical or niche industry information.

Served critical role in the creation and management of a comprehensive Public Affairs and Communications Office to serve the various internal and external needs of the university. Assisted in the creation of the university's media relations program that expanded and diversified its exposure to broader audiences. Served as key player in creating, integrating and executing plans and procedures for a new internal communications program that unified messaging, established protocols and centralized the creation and delivery of internal communications across all departments.Directed and led the creation of numerous institutional materials including the university's magazine, newsletters, president and cabinet reports, advertisements, press releases and event programs. Successfully obtained major media coverage for events including CBS News, ABC News, C-SPAN and The New York Times.

City Hall, political, police beat reporter assigned to Hoboken and Jersey City. Also performed general assignment duties.

Hoboken and Jersey City political reporter. General news reporter.

Served as Election Day Pollster/Reporter for local, state and national elections.