Genesh Kuriakose

Genesh Kuriakose Email and Phone Number

Head of Marketing @ Bonvoice
Kochi, KL, IN
Genesh Kuriakose's Location
Kochi, Kerala, India, India
Genesh Kuriakose's Contact Details

Genesh Kuriakose work email

Genesh Kuriakose personal email

About Genesh Kuriakose

Genesh Kuriakose is a passionate digital transformation leader, brand management consultant, trainer (brand management, digital marketing-google certified) and international business with a career spanning more than 19 years crossing entry-level, middle management and senior management in healthcare, information technology, manufacturing, real estate and consumer electronics industry.He has an unquenchable thirst for acquiring knowledge and an innate curiosity to learn and know anything that's new. That explains the domain expertise he has in brand management and the creative and innovative ways in which he is exploring and charting at the same time his path and that is more than just a career. What is more, he is generous in sharing what he has and what he knows. That makes him a very fine human being. He is always restless with innumerable improvisations; his presentations depict a reason, purpose and a result in a simple manner. His in-depth understanding and analysis always provide a solution instantly. (quote from recommendations) He launched/managed brands like Dilex, Sizopride, Enoxel, Vit D Cal, Adbona, Cissbona, Platwin, X-Roz, etc. He has advised and developed business in Asia-Pac regions. He is one of the brand managers mentored by Mr. Subba Rao Chaganti, Mr. Porous Antia and Mrs. Rekha Pragath, who are the veterans in pharmaceutical brand management. Today he advises business enterprises on digital transformation, brand management, CRM, business scaling and new product innovation. His passion for training and interactive way of presentation has helped to gain acceptance as an outstanding speaker on brand management, health awareness and medico-marketing. He has trained more than 1200 healthcare professionals under in-house training programs and inspired many at marketing events on topics related to brand management, social awareness (alcohol, tobacco and drug abuse), self-medication, healthy lifestyle, etc. He is currently serving as an author for Indian CEO, MedicineMan, Your Story, Bizztor and B positiv. His current stint was his dream which he dreamed of long back.

Genesh Kuriakose's Current Company Details
Bonvoice

Bonvoice

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Head of Marketing
Kochi, KL, IN
Website:
bonvoice.com
Employees:
38
Genesh Kuriakose Work Experience Details
  • Bonvoice
    Head Of Marketing
    Bonvoice
    Kochi, Kl, In
  • Bonvoice
    Senior Marketing Manager
    Bonvoice Jun 2023 - Present
    Kochi, Kerala, India
    Develop creative briefs and guide to meet objectives for all advertising and public-facing communications, including print, digital, and video assets.Conceptualize and execute multichannel campaigns across the suspect, prospect and customer lifecycle, ensuring the alignment of brand communications and guidelines.Manage content and updates for customer and internal touch points, establish budget guidelines, participate in events, document business processes, and provide sales support.Gather customer and market insights to form outreach strategies, increase customer conversions, and generate more qualified leads.Identify the effectiveness and impact of marketing initiatives with tracking and analysis, followed by optimization.Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets.
  • Transight
    Senior Marketing Manager
    Transight Jun 2023 - Present
    Kochi, Kerala, India
    Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments.Lead the execution of marketing programs, leveraging internal support and driving collaboration.Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies.Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics.Partner with email, performance marketing, and web teams to design, test, and evolve lead-nurturing tactics.
  • Biomed Ingredients
    Head Of Marketing
    Biomed Ingredients Feb 2022 - Mar 2023
    Goa, India
    Plan, direct, coordinate, and oversee activities ensuring the development and implementation of efficient processes and cost-effective systems to meet the current and future needs of the organization.
  • Excelledia Ventures
    Head Of Marketing
    Excelledia Ventures Mar 2021 - Dec 2021
    India
    Work collaboratively with senior management, partners, business development, technology, and live events teams to execute impactful projects, design deliverables for our events business.Lead the Brand Management team, Design team, Content team, Web development team, Digital marketing team to maintain our high caliber of content and creativity.Guide, mentor, and cultivate a team culture to grow, empower them to take ownership of their brands, and equip them with the resources to deliver to a high level.Data Marketing, Demand Marketing, Web & App Analytics, AI Data Labs, Attribution models, and growth labs management.Customer acquisition, Lead generation, growing partnerships with new clients, and technology partners.Developing a compelling reflection of identified core value among target customers both internal and externalCorporate positioning, brand positioning, personal branding, and pitch message that describes how EV digital innovation generate value in a unique wayDrive execution of integrated marketing activity that delivers acquisition pipeline, retention, and growth of the company's customers and partnersContribute to the growth of the brand through customer experiences and eventsBuild the entire marketing strategy that delivers value and builds relationships and engages with potential clientsA key contributor to the company's leadership team to define, refine and deliver the company's go-to-market strategyDeveloping fully integrated marketing plans that leverage all marketing opportunities, including advertising, digital marketing, offline marketing, and industry-specific events.Marketing automation, lead generation, digital customer acquisition, customer development, and retention programsCollaborated with the global Sales team to ensure they are equipped with the necessary marketing inventory to succeedEmbed the culture of innovation across the organization that encourages everyone to drive successful outcomes for our customers
  • Smarkus Solutions Private Limited
    Head Of Operations
    Smarkus Solutions Private Limited Jan 2015 - Feb 2021
    Kochi, Kerala
    1. Consulting - Business analysis and scaling2. Customer development and retention programs3. Performance and productivity analysis (quantitative and qualitative analysis)4. Brand management - Corporate, product, personal branding5. Advertising - Concept, content, creation and deployment6. Media planning and buying7. Digital transformation - ERP implementation and MIS development8. Digital marketing - Web development, SEO, SEM, Social media marketing, web analytics, etc9. Training - Sales, marketing, soft skills, corporate, etc
  • Akesiss Pharma Pvt Limited
    Deputy General Manager (Megasys Biotek) - Consultant
    Akesiss Pharma Pvt Limited Feb 2018 - Oct 2019
    Cochin Area, India
    1. Business development - B2B in South-East Asian countries2. Digital transformation - Complete digital transformation to Progen3. MIS development - Quantitative analysis across all departments and individual process4. Operations - Procurement, effluent treatment, SOP development, etc5. Training - Brand management, soft skills, business development, etc
  • Anta Builders And Developers Pvt Ltd
    General Manager - Consultant
    Anta Builders And Developers Pvt Ltd Oct 2016 - Jan 2018
    Kochi, Kerala
    1.Financial management, sales projection, cash in-flow and outflow.2. Procurement management - direct procurement, cost-analysis, value for money propositions, etc.3. MIS development - Quantitative project, work, team, process analysis.4. Project management - Metrics integrated implementation, design, and cost optimization.5. Sales management - Sales strategy development and metrics integrated deployment. 6. Integrated marketing management that couples traditional, new-age, and digital platforms.7. Customer relationship management
  • Plant Lipids
    Senior Manager
    Plant Lipids Apr 2010 - Jul 2014
    Cochin
    1. Global business development - B2B development in China, B2C development in Thailand, Key account management.2. Strategy planning - Marketing strategy, penetration strategy, customer development, and retention strategy. 3. Sales analysis - Projections, MIS development, market share analysis, etc.4. Brand management - Corporate branding and product branding.5. Custom product development - Formulation research and development based on specific customer or market requirement
  • Celon Laboratories Limited
    Brand Manager
    Celon Laboratories Limited Mar 2009 - Feb 2010
    Hyderabad, Telangana
    1. Growth strategy - Business development, customer acquisition, customer retention, new product launches, market penetration, retail strategy, quantitative analysis, MIS, etc2. Product strategy - Brand management, brand development, brand strategy, packaging development, product information, regulatory compliance, etc.3. Corporate strategy - Investor relationship, corporate branding, new business launches, strategic alliances, events, and conference participation.4. Marketing collaterals - Creation of standalone content, concept, creative graphics and metrics integrated implementation.5. Training - Medico-marketing, new product launches, soft-skill training, sales training, activity training, new induction training, etc.
  • Crescent Therapeutics
    Brand Manager
    Crescent Therapeutics Jul 2007 - Jan 2009
    Hyderabad, Telangana
    1. Corporate branding - Conference participation, corporate tie-ups, event participation, corporate identity, etc2. Product branding - Product marketing strategy, packaging development, product campaigns, product penetration strategy, product schemes, product incentives, etc 3. Sales management - Customer development and retention strategies, sales schemes, retail schemes, regional strategies, KOL management, Key account management, etc 4. New product launches - based on the product life cycle, market share increase, etc 5. Training - Medico-marketing, sales training, soft skills training, quantitative analysis, MIS, etc
  • Usv Private Limited
    Area Manager
    Usv Private Limited Aug 2006 - Jun 2007
    Thrissur, Kerala
    1. Manage, train, and develop a team of sales professionals in 3 different districts. The team become highly productive within a span of 3 months and continued the consistent performance (yearly international trip and highest incentive earners). 2. Provide product knowledge training, metrics integrated strategy implementation, and train the teammates to have a better in-clinic performance that enhances business. 3. Instrumental in conducting customer development programs, customer retention programs, new product launches, distributor relationship management, retail chemist, relationship management, etc.4. Management of primary and secondary sales across the region.5. Quantitative and qualitative analysis of sales, marketing activities, new product launches, retail availability, and customer relationship
  • Wockhardt Ltd.
    Sales Executive
    Wockhardt Ltd. Oct 2004 - Nov 2005
    Trivandrum, Kerala
    1. Execute the organizational strategies that increase product revenue and customer penetration in 3 districts. 2. Responsible for providing market feedback, competitor information, and customer behavioral parameters to the marketing team. 3. Maintain the key opinion leaders’ relationship with creative strategies and inputs. 4. All India performer for Dilex and Escytop and created an octagonal way of marketing.5. Distributor management, retail chemist relationship management, events and conference participation.

Genesh Kuriakose Skills

Pharmaceutical Industry Market Research Business Development Business Strategy Management Brand Management Pharmaceutical Sales Marketing Strategy Marketing Management Product Management Marketing Key Account Management Product Launch Product Development Pharmaceutics Business Development Consultancy Brand Consultancy Strategic Brand Consulting Account Management Global Business Development Team Management Business Planning Sales Management Competitive Analysis International Business Development Strategic Planning

Genesh Kuriakose Education Details

  • J.S.S. College
    J.S.S. College
    Pharmaceuticals
  • St Peters Senior Secondary School, Kadayiruppu
    St Peters Senior Secondary School, Kadayiruppu
    Senior Secondary

Frequently Asked Questions about Genesh Kuriakose

What company does Genesh Kuriakose work for?

Genesh Kuriakose works for Bonvoice

What is Genesh Kuriakose's role at the current company?

Genesh Kuriakose's current role is Head of Marketing.

What is Genesh Kuriakose's email address?

Genesh Kuriakose's email address is ge****@****ail.com

What schools did Genesh Kuriakose attend?

Genesh Kuriakose attended J.s.s. College, St Peters Senior Secondary School, Kadayiruppu.

What are some of Genesh Kuriakose's interests?

Genesh Kuriakose has interest in Business Development, Health, Environment, Socio Economic Activities Etc.

What skills is Genesh Kuriakose known for?

Genesh Kuriakose has skills like Pharmaceutical Industry, Market Research, Business Development, Business Strategy, Management, Brand Management, Pharmaceutical Sales, Marketing Strategy, Marketing Management, Product Management, Marketing, Key Account Management.

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