Genia Garrity Email & Phone Number

Cheltenham, Gb

Cheltenham, England, United Kingdom

Cheltenham

Cheltenham, Gloucestershire, United Kingdom

Cheltenham

This role involved supporting an extensive programme of internal and external development, management and engagement. Including responsibility for the strategic development and implementation of marketing communications plans to drive engagement of new and existing products and services. Key responsibilities included: ~ Development of marketing strategies and communications ~ Development and coordination of marketing and operations based plans~ Execution of marketing campaigns… Show more This role involved supporting an extensive programme of internal and external development, management and engagement. Including responsibility for the strategic development and implementation of marketing communications plans to drive engagement of new and existing products and services. Key responsibilities included: ~ Development of marketing strategies and communications ~ Development and coordination of marketing and operations based plans~ Execution of marketing campaigns, on and off line~ Working with product management to develop and execute product launch campaigns, and monitor their success~ Acting as an internal account manager for all marketing requirements ~ Development of written and face to face creative briefs, project delivery plans and management of delivery teams to ensure activity remains on track and on budget~ Ensuring timely and accurate reporting so all activity is monitored, tracked and shared with the client~ Developing and maintaining relationships with internal clients~ Reviewing competitors' activity, share best practice and pro-actively come up with solutions to solve problems Show less

Teweksbury

I returned to G4S to project manage and launch an Affinity Marketing scheme and the subsequent marketing strategy for the scheme. It was successfully introduced in October 2012 and ran very smoothly. The role also involved:~ Liaison with PR and marketing agencies to ensure consistent campaign messaging ~ Generation of new business income ~ Establishing and maintaining constructive consortia relationships so to improve G4S Assessment Services’ service proposition~ Liaison… Show more I returned to G4S to project manage and launch an Affinity Marketing scheme and the subsequent marketing strategy for the scheme. It was successfully introduced in October 2012 and ran very smoothly. The role also involved:~ Liaison with PR and marketing agencies to ensure consistent campaign messaging ~ Generation of new business income ~ Establishing and maintaining constructive consortia relationships so to improve G4S Assessment Services’ service proposition~ Liaison with operational colleagues to design and price effective solutions that delivered real benefits to clients~ Development of successful relationships with clients and stakeholders ~ Development of internal communication to ensure consistent messaging throughout the organisation~ Ensuring the collation of meaningful management information~ Maximising Business Development opportunities, to ensure that the company developed engaging tenders Show less

Cheltenham

Silver's a fast paced highly creative digital, brand and marketing communications agency. As a full service agency we provided a range of services to our clients from strategic planning and brand building, to digital marketing, advertising, direct marketing and design. Key responsibilities included; ~ Managing the client relationship and taking briefs from clients for projects and campaigns ~ Overseeing the budgets and costings for clients, ensuring that clients are fully… Show more Silver's a fast paced highly creative digital, brand and marketing communications agency. As a full service agency we provided a range of services to our clients from strategic planning and brand building, to digital marketing, advertising, direct marketing and design. Key responsibilities included; ~ Managing the client relationship and taking briefs from clients for projects and campaigns ~ Overseeing the budgets and costings for clients, ensuring that clients are fully informed at all stages ~ Briefing and liaising with the creative team and external suppliers ~ Ensuring that all projects are delivered smoothly - on time and on budget ~ Ensuring that revenue from allocated accounts is maximised through a proactive approach to account relationship management ~ Developing new business opportunities. Show less

Working within Customer Engagement this six-month maternity contract involved managing the marketing and communications across a variety of product lines, including key brands. Responsibilities included the; ~ Development and execution of annual marketing plans ~ Construction and development of marketing collateral, including adverts, digital media, event collateral, webpages and printed materials ~ Co-ordination and evaluation of marketing campaigns ~… Show more Working within Customer Engagement this six-month maternity contract involved managing the marketing and communications across a variety of product lines, including key brands. Responsibilities included the; ~ Development and execution of annual marketing plans ~ Construction and development of marketing collateral, including adverts, digital media, event collateral, webpages and printed materials ~ Co-ordination and evaluation of marketing campaigns ~ Management and monitoring of marketing costs Show less

The role involved taking responsibility for Marketing within G4S Assessment Services. Working within a busy Business Development team, and with a variety of internal and external stakeholders, the role involved the: ~ Development of company marketing collateral across all operational contracts ~ Delivering B2B and B2C marketing communications using direct mail and e-campaigns ~ Leading the redevelopment of the organisational website, transforming the site from a… Show more The role involved taking responsibility for Marketing within G4S Assessment Services. Working within a busy Business Development team, and with a variety of internal and external stakeholders, the role involved the: ~ Development of company marketing collateral across all operational contracts ~ Delivering B2B and B2C marketing communications using direct mail and e-campaigns ~ Leading the redevelopment of the organisational website, transforming the site from a three-page site to a fifty-page plus site which links to operational databases ~ Designed and production of a range of exhibition equipment ~ Gathering and presenting market research on current and potential markets, products and competitors ~ Completion of tender documentation, in relation to marketing specific questions ~ Organising prestigious events for the company ~ Providing briefings to senior management and operational colleagues ~ Co-ordinating press releases ~ Collation of management reports, including pipeline statistics Show less

This role involved supervising the Sales and Marketing team working within a busy contract to ensure the department ran smoothly. The contract involved the assessment of over 24,000 accommodation establishments therefore the scale of contract demanded a fast-paced efficient service. The role involved;~ Completing recruitment processes and inducting members members of staff in to the company~ Attendance at several contract and internal management meetings to ensure effective… Show more This role involved supervising the Sales and Marketing team working within a busy contract to ensure the department ran smoothly. The contract involved the assessment of over 24,000 accommodation establishments therefore the scale of contract demanded a fast-paced efficient service. The role involved;~ Completing recruitment processes and inducting members members of staff in to the company~ Attendance at several contract and internal management meetings to ensure effective communication~ Supervising and motivating team members; including hosting Performance Reviews, team meetings and delegation of activities~ Liaison with regional contacts and key accounts to develop and maintain good working relationships~ Provision of support to the Industry Relations Manager and Key -Account Manager on a regular basis~ Development of a Quality Manual ~ Provision of support to members of the administration team ~ Ensuring the provision of an efficient and accurate service by the Sales and Marketing team. Show less

This role involved ensuring the Agency and Key Account assessment process was planned, undertaken and completed in accordance with quality standards and contractual requirements. The following were key activities within the role;~ Communicating regularly with Agencies and Assessors to develop and maintain good working relationships ~ Co-ordinating agencies and key accounts assessments from the application phase to monitoring feedback subsequent to the assessment process ~… Show more This role involved ensuring the Agency and Key Account assessment process was planned, undertaken and completed in accordance with quality standards and contractual requirements. The following were key activities within the role;~ Communicating regularly with Agencies and Assessors to develop and maintain good working relationships ~ Co-ordinating agencies and key accounts assessments from the application phase to monitoring feedback subsequent to the assessment process ~ Produce regular and ad hoc reports for agencies and various stakeholders~ Production of a Quality Manual specifically for the Key Account and Agency assessment process~ Hosting client meetings ~ Supervision of a team of nine in the absence of the Office Manager. Show less

Agilepm Practitioner, Project Management, Practitioner Level

2:1, Business Management