Luca Genova

Luca Genova Email and Phone Number

Group CEO at The House Of @ THE HOUSE OF
Luca Genova's Location
Milan, Lombardy, Italy, Italy
Luca Genova's Contact Details

Luca Genova work email

Luca Genova personal email

About Luca Genova

Culture is Everything.

Luca Genova's Current Company Details
THE HOUSE OF

The House Of

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Group CEO at The House Of
Luca Genova Work Experience Details
  • The House Of
    Group Ceo
    The House Of Jan 2021 - Present
    We all have something big and important to express. Each of us has their own intimate need to spread an inspirational and honest message, shake up the culture and experiment with new idioms. This is why we confront the generations and trends that reveal our primal Mediterranean origins, investigating without skepticism the possibilities of depiction and communication presented by the past and the future.
  • Tuorlo Media
    Co-Founder
    Tuorlo Media Nov 2021 - Present
    Milan, Lombardy, Italy
    We want to give voice to our Mother Earth.
  • Holion Holding
    Founder
    Holion Holding Jun 2020 - Present
    Milan, Lombardy, Italy
    Holion Holding opera come catalizzatore di crescita e partner strategico nel settore food and beverage, offrendo servizi specializzati in cambio di equity per sostenere la crescita delle aziende. Attraverso una consulenza mirata, sviluppa e rafforza l'identità dei brand, implementando strategie di marketing e comunicazione efficaci. La Holding investe principalmente in Startup innovative e nell'innovazione di processi e prodotti, portando avanti una costante ricerca dei principali Trend a livello internazionale.
  • House Of Vino
    Founder & Ceo
    House Of Vino Apr 2016 - Dec 2021
    Milan Area, Italy
    Taste. Create. Inspire.We develop projects and experiences able to shape the future in the food&beverage market using creativity and data as a tool for innovation.
  • Dreamers&Makers
    Co-Founder & Ceo
    Dreamers&Makers Oct 2017 - Jan 2021
    Milano
    From 1st january of 2021 part of THE HOUSE OF Group.We are an integrated company, offering a range of expertise in order to provide all-round solutions for the advertising, art, culture, fashion and communication fields. We believe in the perfect balance between creativity and execution, to renew the concept of content with an international vision.Watch Out!https://vimeo.com/dreamersandmakers
  • Independent Ideas
    Head Of Strategy
    Independent Ideas Jul 2015 - Sep 2017
    Milan Area, Italy
    Founded in 2007 by Lapo Elkann and Alberto Fusignani, Independent Ideas is a creative and communication agency built on the values of independence, contamination, cross-mediaand ‘Made in Italy’ design. Independent Ideas cooperates with an international network of creative partners to develop integrated communications projects: branding, design, advertising strategies and campaigns, digital and interactive activities, video productions, events and PR. Independent Ideas is part of Italia Independent Group, listed on AIM Italia since 2013.► AUTOMOTIVE- Ferrari (2016/2017)- Maserati (2016)► FASHION AND LIFESTYLE- Italia Independent (2015/2017)- Garage Italia Custom (2015/2017)- Pinko (2015)► SPORT- FC Juventus (2014/2017)► PUBLIC SERVICES- Alitalia (2015/2017)- Alitalia MilleMiglia Loyalty Program (2015/2017)► FOOD AND BEVERAGE- Lavazza (2016)- Fantinel (2015/2017)- Independent Prosecco (2015/2017)- The Winesider (2015/2016)
  • C+U Factory
    Startup Manager
    C+U Factory Jun 2014 - Jun 2015
    Milan Area, Italy
    From the culture of Carmi e Ubertis, C+U factory is born to give a boost to your new challenges, inspiring creativity and visionary thoughts. Based in Milan, with an eye towards the future, we are a digital native team able to catch global trends to advice you on the best market opportunities providing innovative and effective design oriented solutions, with the same passion that makes Carmi e Ubertis Milano unique since 1986.► FASHION AND LIFESTYLEARCUS Real Estate (Advertising and Strategy)Dainese (Brand Governance and BTL)► GLOBAL ISTITUTIONEXPO Milano 2015Padiglione Italia► SERVICESGenerali Academy
  • Carmi E Ubertis Milano
    Managing Partner
    Carmi E Ubertis Milano Feb 2014 - Jun 2015
    Milan Area, Italy
    Carmi e Ubertis Milan comes from the experience of Elio Carmi and Alessandro Ubertis gained in over twenty years, working with national and international brands. The Carmi e Ubertis approach is driven by the branding designed oriented® method to create and increase the brand's values and identities.We are creative but rational, able to deliver unique and coherent brand's communication systems, distinctive and relevant to the people.
  • Independent Ideas
    Account Director
    Independent Ideas Apr 2011 - Jan 2014
    Milan Area, Italy
    Account Director experienced in building relationship with Clients, responsible for consulting, planning and developing all the clients’ activities.Job description• analysis of markets, company’s portfolio, target and competitors;• definition of strategies and project conception;• coordination of internal and external resources for project development and execution;• oversight of the production process of all deliverables: TV, Print, Radio, BTL materials, events, digital;• budgeting and negotiation.► AUTOMOTIVE- Ferrari > New Ferrari California T (2014)- Ferrari > The new limited edition car "LaFerrari" (2013)- Ferrari > Tailor Made (2011)► SPORT- Juventus > Corporate branding (2013/2014)- Juventus > Uefa Champion League (2012/2013)- Juventus > J-Museum (2012)► LUXURY- Vertu > Constellation Quest Blue / Global Campaign (2012)► PUBLIC UTILITIES- Unicredit > Ambient activation (2013/2014)- Unicredit > Digital and BTL activities (2011/2013)► DESIGN/FASHION- Fratelli Rossetti (2013)- Italia Independent (2010/2013)- Vogue (2011/2013)- Samsung Fashion (2012)► FOOD AND BEVERAGE- I Spirit Vodka (2010/2013)- Campari (2014)
  • Independent Ideas
    Account Manager
    Independent Ideas Oct 2009 - Apr 2011
    Milan Area, Italy
    ► DESIGN/FASHION- Italia Independent - Diane Von Fustemberg- Fiat 500 Design Collection- La Rinascente
  • Mccann Worldgroup
    Account
    Mccann Worldgroup Aug 2009 - Oct 2009
    Milan Area, Italy
    I have been supportive on Vodafone Business.
  • Ogilvy & Mather
    Account Junior
    Ogilvy & Mather Feb 2009 - Jul 2009
    Milan Area, Italy
    A Workshop on successful case histories in Ogilvy & Mather.Speakers during the workshop:Creative Director of Ogilvy Action: Paolo IabichinoCreative Director of Ogilvy & Mather: Roberto GrecoFor Ogilvy 360°: Luca De FinoClient Director of Ogilvy & Mather: Sergio Baratelli
  • Centrico
    Marketing Communication Consultant
    Centrico Feb 2003 - Dec 2007
    Palermo Area, Italy
    - Concept & design of communication tools fo the University of Studies of Palermo- Coordination of internal creative resources- Definition of new media strategies- Web Designer
  • Keywords International
    Game Tester
    Keywords International Jul 2006 - Nov 2006
    Dublin
    - Report localisation and functional issues- Create test scripts

Luca Genova Skills

Advertising Marketing Brand Development Integrated Marketing Marketing Communications Marketing Strategy Team Leadership Creative Strategy Brand Architecture Marketing Communication Management Luxury Digital Marketing Food Automotive Sports Communication Social Media Strategic Visionary Digital Strategy Strategy Online Advertising Digital Media Corporate Branding Social Media Marketing Wine Tasting Wine Lists

Luca Genova Education Details

Frequently Asked Questions about Luca Genova

What company does Luca Genova work for?

Luca Genova works for The House Of

What is Luca Genova's role at the current company?

Luca Genova's current role is Group CEO at The House Of.

What is Luca Genova's email address?

Luca Genova's email address is lu****@****deas.it

What schools did Luca Genova attend?

Luca Genova attended Naba _ Nuova Accademia Di Belle Arti Milano, Università Degli Studi Di Palermo, Sda Bocconi.

What are some of Luca Genova's interests?

Luca Genova has interest in Children, Design, Fashion, Economic Empowerment, Sport, Contemporary Art, Education, Science And Technology, Advertising, Typography.

What skills is Luca Genova known for?

Luca Genova has skills like Advertising, Marketing, Brand Development, Integrated Marketing, Marketing Communications, Marketing Strategy, Team Leadership, Creative Strategy, Brand Architecture, Marketing Communication, Management, Luxury.

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