Nate Gentry Email & Phone Number

Portland, Or, Us

Santa Monica, California, Us

Los Angeles, California, Us

Founded the Growth group as a function of the Product department and quickly established road map and development pipelines with executive and interdepartmental stakeholders. Created automated customer lifecycle campaigns that drove +55% lift in dormant customer revival rate and +112% incremental revenue growth from those users within the first month of deployment. Planned and guided the implementation of Optimizely as the company’s AB testing platform. Established AB testing and feature flag launch best practices and acted as center of excellence within the organization for optimization efforts.

Los Angeles, California, Us

Responsible for identifying and and optimizing key growth opportunities across all Dave funnels including onboarding, user growth, revenue generation, and referrals. Established and fostered a culture of experimentation within Product as well as key stakeholder groups including Marketing, Operations, and Finance. Managed sprint plans with Growth engineering team to enact product roadmap in coordination with executive team and other stakeholders. Quantified and optimized the customer lifecycle, working closely with design and data teams. Drove +18% new user onboarding completions leading to +15% growth in first month user revenue via AB tests and inbound user customizations.

New York, Ny, Us

Established multiplatform AB testing program for the Fox Now, FX Now, and NatGeo streaming apps. Managed all aspects of in-app experimentation from concept ideation and engineering sprint management to data analysis and executive-level results communication. Drove statistically significant growth in key viewership KPIs in collaboration with marketing, content, and core product teams.Acted as chief “data evangelist” for the product team, developed a culture of experimentation through increased awareness around KPI impact of app features. Created efficiencies by driving product development effort towards higher value functionalities and away from high effort/low impact work. Partnered with user research to quantify qualitative data and translate into actionable product roadmap items.

Boston, Massachusetts, Us

Conducted market research and customer analyses for use in product development strategy of the company's BoldChat software. Developed an analytically focused customer retention strategy backed by an in-depth analysis of churn data, enabling sales team to more efficiently identify and retain at-risk clients through high-value targeting.

Newport, Or, Us

Led sweeping change in company-wide approach to sales reporting and analysis by implementing technology and data-centric tactics. Net beer sales to wholesalers saw +10% growth after the employment of my custom interactive models and reporting systems.

Newport, Or, Us

Established production efficiency standards (including statistical analysis and metric development), resulting in improved reporting and decision making in the brewing and packaging processes.

Portland, Or, Us

Performed underwriting analysis for investment properties. Conducted market evaluation and presented market data, which included rental and vacancy rates. Updated and maintained a robust proprietary database, including property, investor, and comparable sale information.

New York, New York, Us

Produced the Portland stop of the Bicycle Film Festival for 2011. My responsibilities included; securing funding through corporate sponsorship, led marketing campaign via street level promotion and local media, and developed and managed a team of volunteers to assist with event promotion and day-of operations.

Analyzed financial and real estate information in the preparation of annual reviews for LIHTC projects. Assisted in the underwriting and evaluation of loan proposals. Ordered third party reports, including Phase I and construction cost and constructability reports.

Master Of Business Administration (Mba), Marketing, Strategy And Innovation, Analytics

Bachelor Of Arts (B.A.), Political Science And Government