Geoff Fitzgerald is a Head of Research at Tech-Research. He possess expertise in market research, strategy, segmentation, competitive analysis, business strategy and 30 more skills. Colleagues describe him as "I have worked with Geoff on research projects many times while I was at ZD and in my early days at Cisco. He is a pleasure to work with. His extensive market knowledge means that he picks up easily on client requirements and his specialisation and experience in SME, Enterprise and Channels across the region meant that he was able to give us tremendous insights into those markets. His analysis is always very rigourous and he always goes the extra mile to make sure that he delivers useful… Show more" and "I have worked with Geoff on several IT research projects over the last 5-10 years. He is an excellent researcher to work with - delivering high quality insight often working to tough project specifications and timescales. He is also the most experienced and knowledgeable IT researcher that I have worked with."