Geoffrey Kosar

Geoffrey Kosar Email and Phone Number

CPG Executive @ Mastronardi Produce
kingsville, ontario, canada
Geoffrey Kosar's Location
Mississauga, Ontario, Canada, Canada
Geoffrey Kosar's Contact Details
About Geoffrey Kosar

Results driven executive with a successful track record of leading marketing, sales, operations, international business development and finance teams. Proven success in developing and executing business strategies to drive performance and consumer engagement while building great teams and cultures. Demonstrated agility in working in both large CPG organizations and entrepreneurial environments.

Geoffrey Kosar's Current Company Details
Mastronardi Produce

Mastronardi Produce

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CPG Executive
kingsville, ontario, canada
Website:
sunsetgrown.com
Employees:
770
Geoffrey Kosar Work Experience Details
  • Mastronardi Produce
    Vice President Marketing
    Mastronardi Produce Sep 2024 - Present
    Kingsville, Ontario, Canada
  • The Barrel Hunter Corporation
    Co-Founder & Investor
    The Barrel Hunter Corporation Jan 2020 - Present
    Concord, Ontario, Canada
    Founded a distillery focused on the development of premium beverage alcohol brands based on insights and addressable gaps in the Canadian market. Led all aspects of the business including federal and provincial licensing, brand creation, liquid development, business development, sales, marketing, operations, production, supply chain, finance and regulatory. https://thebarrelhunter.com/
  • Maricann Inc
    Chief Commercial Officer
    Maricann Inc Dec 2018 - Oct 2019
    Toronto, Canada & Munich, Germany
    Led global commercial strategies through the development of a consumer segmented portfolio of medical & recreational cannabis brands, while establishing Route to Market strategies in Canada & Europe. Part of a cross functional team that was awarded one of three cultivation licenses in Germany with Joint Venture partner Demecan.
  • Maricann Inc
    Vice President Sales & Marketing
    Maricann Inc Feb 2018 - Dec 2018
    Toronto, Canada Area
    Established Maricann as a key supplier in the legal cannabis market. Led the development of a segmented consumer centric portfolio of recreational cannabis brands including: Kiwi, High Tide & Northern Harvest. Established route to market strategies throughout the Canadian market, and secured supply agreements for the sale of recreational Cannabis across Canada. Recruited top talent and created an entrepreneurial culture amongst Sales, Marketing, Innovation, Customer Service and Supply Chain team.
  • Centennial College
    Advisory Board, Advanced Business Management Program
    Centennial College Sep 2015 - Jan 2018
    Toronto, Canada Area
  • Diageo
    Head Of Marketing, Canada
    Diageo Jan 2016 - Dec 2017
    Toronto, Canada Area
    Member of the Canadian Executive Leadership Team and North American Marketing & Innovation Leadership Teams. Led all strategy and marketing activities for the Canadian division of the world’s largest premium drinks company. Responsible for leadership and coaching a team of marketers, while overseeing total portfolio strategy and investment decisions for $550 million business.
  • Diageo
    Marketing Director, Spirits
    Diageo 2013 - 2016
    Toronto, Ontario
    Managed $440MM Spirits business (Smirnoff, Ketel One, CÎROC, Captain Morgan, Baileys, Tanqueray, Don Julio). Led all marketing activities, brand strategy, creative, content, media, digital strategy, sponsorships, public relations, and innovation.
  • Diageo
    Category Director, Beer/Rtd
    Diageo 2011 - 2013
    Toronto, Ontario, Canada
    Managed Beer (Guinness, Harp, Kilkenny, Red Stripe) and RTD businesses. Managed external relationships/partners including Labatt (Guinness Extra Stout), Moosehead (Red Stripe), Kraft (Guinness BBQ Sauce), Heineken (Strongbow, Newcastle Brown Ale) and Sleeman (Québec Distribution). Initiated rebranding of Harp Lager in 2012 resurrecting the brand and resulting in +40% revenue increase.
  • Diageo
    Marketing Director, Wine & Liqueurs
    Diageo 2009 - 2011
    Toronto, Ontario, Canada
    Managed Wine (Sterling, Beaulieu Vineyards) and Grand Marnier businesses. Established and managed several key partnerships/agency brands including Grand Marnier, KWV, Quintessa and Faust.
  • Lcbo
    Business Unit Director & Category Manager - Wines
    Lcbo May 2007 - Nov 2009
    Toronto, Canada Area
    Managed the $740-million New World and Ontario wine businesses for the provincially owned LCBO. Responsible for a team of product managers, as well as leading the purchasing, merchandising, and product assortment strategies for the category while optimizing P&L and GMROI. Appointed Acting Business Unit Director in 2009 and led department through transition period.
  • Cfm Corporation
    Category Manager
    Cfm Corporation 2004 - 2007
    Mississauga, Canada Area
    Led $65MM North American Vermont Castings barbecue business and a team of nine with full P&L responsibility. Led all marketing, innovation and new product development. Established a Joint Venture in China for manufacturing and component sourcing, making regular trips to China to oversee production. Collaborated with U.S. retailers (Home Depot, Lowes, Walmart, Costco and Target) on innovation and product development.
  • Black & Decker
    Marketing Manager
    Black & Decker 1999 - 2004
    Richmond Hill, Canada Area
    Managed a $15-million business with a team of four direct reports and full P&L responsibility. Led new product development of two new product lines and managed all above the line and P.R. for consumer power tool & accessory business growing revenue +$2MM. Collaborated with Canadian Tire buyers on China sourcing trips to develop product exclusives and private label. Transitioned manufacturing and sourcing to Chinese Joint Venture resulting in $0.5MM in cost savings.
  • Robert Bosch Tool Corporation Na
    Regional Sales Manager / Key Account Manager
    Robert Bosch Tool Corporation Na 1995 - 1999
    Mississauga, Canada Area
    Managed sales agencies in Québec and Atlantic Canada for Vermont American, a division of Bosch Tools. Led a team of four key account managers. Managed account relationships of Walmart, Reno Depot, RONA, and Home Hardware. Increased listing base by 45% in 1998 Walmart line review, and established new account relationships throughout Ontario.

Geoffrey Kosar Skills

Marketing Alcoholic Beverages Marketing Strategy Strategy Brand Management Wine Beer Management Retail Marketing Management P&l Management Marketing Communications Fmcg Key Account Development Shopper Marketing Brand Development Consumer Products Sales Management Sales Beverage Industry Retail Category Management Pricing Product Marketing Integrated Marketing People Development Key Account Management Customer Marketing Sales Presentations Ideation Social Media Marketing Social Media Digital Marketing Digital Media Media Relations Public Relations Public Speaking Strategic Planning Culture Change Fast Moving Consumer Goods Account Management

Frequently Asked Questions about Geoffrey Kosar

What company does Geoffrey Kosar work for?

Geoffrey Kosar works for Mastronardi Produce

What is Geoffrey Kosar's role at the current company?

Geoffrey Kosar's current role is CPG Executive.

What is Geoffrey Kosar's email address?

Geoffrey Kosar's email address is ge****@****geo.com

What is Geoffrey Kosar's direct phone number?

Geoffrey Kosar's direct phone number is +141662*****

What skills is Geoffrey Kosar known for?

Geoffrey Kosar has skills like Marketing, Alcoholic Beverages, Marketing Strategy, Strategy, Brand Management, Wine, Beer, Management, Retail, Marketing Management, P&l Management, Marketing Communications.

Who are Geoffrey Kosar's colleagues?

Geoffrey Kosar's colleagues are Terry Edh, Smit Purohit, Jazmine Blue, Madeline Marderosian, Roderick Hill, Marktwain Montgomery, Walter Leonard.

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