Geoff Morley Email and Phone Number
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Direct, task-focused leader that thrives working in fast-paced environments. Pioneer of several internet-focused technologies such as e-commerce, mobile marketing & advertising, and most recently, IoT analytics & managed services. A wealth of international business experience and affinity with many different business cultures, across LATAM, N America, EMEA and APAC.My personality type is DISC Di (Driver). An independent assessment said the following "Geoff tends to speak directly and make decisions quickly. He is likely to take charge in a situation and explore worthwhile, effective solutions. His determination and confidence make him a strong leader."• Pioneer of IoT in food and drink sector for last 5 years as CEO of assets365 and Elstat. As CEO of Elstat I successfully managed an exit for our shareholders through an acquisition deal with our largest customer, Metalfrio Solutions. The same customer than acquired assets365.• Founder & MD of multi-award winning Internet services business Terra Nova Media – the company was sold for £3.4 million in July 2001 after 3 years• MD of MindMatics, then Europe’s largest mobile marketing company - tripled turnover to £3.5m. Launched new mobile content division, securing deal to create and monetise all mobile content for FA during 2006 World Cup, the FA’s first ever mobile content contract.• Founding team member of Blyk - the first ever mobile network to be funded by advertising - achieved monthly ad sales of over £1 per subscriber pcm, the highest level ever seen in the mobile advertising industry Leader of Blyk’s global strategy & partner programme in transforming it from mobile network to MNO’s media service partner. Managed teams and partners for clients in 26 countries across MEA, N America and Asia, including the set-up of offices whilst living in New York and Delhi.
Coolr Group
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Chief Sales Officer (Cso)Coolr Group Aug 2021 - PresentChantilly, Virginia, UsAs Chief Sales Officer, I am accountable for the development and execution of our sales strategy and revenue growth. I manage our Sales and Account Management teams, fostering a culture of success and customer-centricity. Alongside the CEO and CGO, and of course my team colleagues, I guide the company to meet and exceed sales targets and expand our customer base.
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Chief Of StaffCoolr Group Aug 2021 - Jul 2023Chantilly, Virginia, UsAs the Chief of Staff at CoolR, I focused on our most critical organizational priorities, working as a key partner to the CEO and Leadership team across all our functional departments.
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CeoAssets365 Jul 2020 - Sep 2021London, Gbassets365 is an evolution from the now-retired Nexo brand. Our new business helps to deliver the ROI of connected assets within the food & drink industry. We offer unique data and operational models to accelerate the successful integration of your IoT data with your RTM infrastructure and operations. -
CeoNexo Iot Jun 2018 - Jul 2020London, England, GbNexo is a market-leading IoT solution for global food and drink brands such as Coca-Cola, Pepsi, AB InBev and Danone.The solution connects and distributes data from commercial coolers and freezers to the cloud and enables more effective management of Asset Location, Asset Health, Asset Productivity, and Stock Compliance.I am responsible for all aspects of the business - Finance, Sales, Operations and Product Development.Responsibilities• Lead global teams via preparation and execution of strategy. Team is spread across North, Central and South America, and Europe. • All forecasting, management and board reporting • Responsible for all key KPI’s • Drive effective relationships with centralised ‘Global’ management of key accounts such as Coca-Cola, AB InBev, Pepsi, Heineken, Danone and CarlsbergAchievements• Promoted to CEO after success as Commercial Director• Broadened product portfolio to stay ahead of key product trends• Reworked Organisation structure to complete transition from electronics manufacturer to IoT Product company• Introduced and deployed Salesforces and Hubspot into the business • Introduced Client Service division and team • Developed and deployed Customer Comms program • Accelerating growth via partnerships Nexo is an Elstat Brand. -
Global Director Of Sales & MarketingNexo Iot Jan 2016 - Jun 2018London, England, GbNexo is a market-leading IoT solution for global food and drink brands such as Coca-Cola, Pepsi, AB InBev and Danone.The solution connects and distributes data from commercial coolers and freezers to the cloud and enables more effective management of Asset Location, Asset Health, Asset Productivity, and Stock Compliance.Nexo is an Elstat Brand.
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Senior Enterprise ConsultantReading Room Aug 2015 - Oct 2015London, England, GbReading Room is an international award-winning digital consultancy. It acts as an architect of digital transformation, helping its clients create new and effective systems suitable for the challenges of modern business. It delivers user-centric business strategy, communication platforms, content, and designs and builds services for clients around the globe.I led our business development team in the UK and delivered over £800k sales in the time I was there. -
Vp Partnerships & Marketing SolutionsImimobile Apr 2013 - Jun 2015London, GbIMImobile is a global mobile solutions and services provider. My ‘Partnerships’ remit was to form commercial alliances with organisations that outsource the development and management of mobile services. I worked with companies ranging from major creative and media agencies to BPO organisations to provide product leadership and operational excellence within the public and private sectors.My ‘Marketing Solutions’ remit was to provide the global sales team with thought leadership, sales support and a suite of marketing propositions that create value for clients by enabling them to engage with their customers on mobile devices. This horizontal skillset and knowledge base was deployed across multiple sectors and clients, most recently working on loyalty schemes and CRM projects for major organisations such as IKEA (work that was awarded with ‘Most Effective Retail Solution’ at the Effective Mobile Marketing Awards in November 2014), restaurant chains, major utilities and telcos. -
Head Of Strategy & Business DevelopmentBlyk Sep 2006 - Sep 2012Founded by Pekka Ala-Pietila, former President of Nokia in April 2006, Blyk was created as an MVNO for 16-24 year-olds in the UK. Subscribers received a free phone bill in exchange for their permission to be sent advertising & marketing messages. The company changed strategy in 2010 in order to drive more rapid expansion. Blyk then designed and managed loyalty and advertising solutions for mobile operators globally. Responsibilities• Partnership & business case development with mobile operators and media partners• Creation and management of media service programs for operator subscribers• New market assessment and forecasting• Advertising sales strategy & forecasting• Leading sales pitches & presentations towards key brand & agency clients• Forecasts of telco usage & behaviour of Blyk members• Constructing induction programme for staff in new international territories• Ambassador for Blyk at many conferences and seminarsAchievements• I designed and helped to deliver ad sales strategy that achieved monthly sales of over £1 per subscriber pcm, the highest level ever seen in the mobile advertising industry• I signed three successful MNO partnerships – two in the UK with Orange and T-Mobile and another in India with Aircel. • I changed our sales process to work through local partners rather than approach operators direct. This increased our sales pipeline from 5 countries to 21 in only six months; upon my departure Blyk was running trials for the largest operators in USA, Portugal, Argentina, Jordan and Pakistan.
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Managing DirectorMindmatics Dec 2003 - Aug 2006Munich, DeMindMatics used to be Europe’s largest mobile services company. Founded in March 2000, the company employed 120 people in offices in Munich, Cologne, London and Los Angeles. In 2005 the global business had a turnover of c. £26 million. MindMatics offered its clients, messaging and payment services, products and platforms, mobile marketing consultancy and campaign management. Responsibilities • Execution of business strategy agreed at quarterly board meetings• Full P&L responsibility• Build and manage team (27 people) across all divisions• Created and maintain effective relationships with key clients and prospects• Spokesperson and ambassador for MindMatics in the UKAchievements• I tripled turnover from £700k to £3.5million in two years• I built the team from 11 to 21 people• UK became fastest-growing business within group• I launched a new mobile content division– I secured the deal to create and monetise all mobile content for FA during 2006 World Cup, the FA’s first ever mobile deal• UK clients gained within my tenure included Coca-Cola, BBC, ITV, T-Mobile, Vodafone, the FA, Budweiser, Fosters, Boots, MTV, News International, Sony Ericsson and Nivea. -
Managing DirectorTerra Nova Media Nov 1998 - Apr 2002Terra Nova Media was an Internet services company that helped major organisations introduce business efficiencies through the use of web-based technologies. Started by myself with a £50k loan, the company was bought by Adval Group plc in July 2001, in a deal worth c. £3.4 million. At the time, the company employed 21 staff all of whom were then integrated into Adval. Responsibilities• Preparation and implementation of business strategy• Preparation of full UK business plan forecasts and responsible for P&L• Creation and management of effective, incentivised personnel infrastructure• Created and maintained effective relationships with key clients and prospects• Spokesperson and ambassador for Terra Nova Media at key industry eventsAchievements• We sold the ompany after 3 years for £3.4 million• I built the team from scratch to 21 people• I built turnover to £1.2 million before sale• We won major awards for innovationo winner of Site of Show, e-Business Expo, Olympia for Bidabike auctiono winner of Revolution Magazine award for Best B2B service for Farmec, then the world’s largest trading exchange for the agricultural industry• Clients gained by me included Disney (first ever e-commerce site), Unilever (first ever e-procurement solution), Barclays, Railtrack (first ever Intranet) and MTV (first ever Intranet).
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Sales DirectorOrpheus Publications 1995 - 1998
Geoff Morley Skills
Geoff Morley Education Details
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Cranfield School Of ManagementCreating And Executing Business Strategy -
Swansea UniversityEnglish
Frequently Asked Questions about Geoff Morley
What company does Geoff Morley work for?
Geoff Morley works for Coolr Group
What is Geoff Morley's role at the current company?
Geoff Morley's current role is Leader of high/fast-growth technology companies. Deep international experience. Thrives in scale-up's and start-up's.
What is Geoff Morley's email address?
Geoff Morley's email address is ge****@****exo.com
What is Geoff Morley's direct phone number?
Geoff Morley's direct phone number is +4479589*****
What schools did Geoff Morley attend?
Geoff Morley attended Cranfield School Of Management, Swansea University.
What are some of Geoff Morley's interests?
Geoff Morley has interest in Rugby, Environment, Hockey And Love Watching Cricket, Education, Theatre, Love Cinema, Squash, I Play Football, Comedy And Many Different Types Of Music, Animal Welfare.
What skills is Geoff Morley known for?
Geoff Morley has skills like Mobile Devices, Business Development, Mobile Marketing, Strategy, Business Strategy, Mobile Advertising, Strategic Partnerships, Mobile Commerce, Advertising, Management, Mobile Internet, Partnerships.
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