A unique background in healthcare marketing and general management, with skills and experience obtained over many years in diverse industries both locally and internationally. Strategic orientation, combined with a “hands-on” approach to the development and tactical implementation of business plans and the skill development of direct reports, has resulted in an enviable record of success.SKILLS:* Strategic Plan Development & Implementation § Marketing Planning* IP Management* International and Local Business Development § Contract Negotiation* Team Development* Key Opinion Leader Development* Collaboration with Research and Academia* Budgeting and ControlBe it the development of launch programmes for major new prescription pharmaceuticals, re- connecting an OTC brand with its consumers, the creation of strategies for protecting the franchise of patent-expiring medicines, bringing Western marking practice and process to a fledgling market economy, or taking Australian-made healthcare innovation to the world, Geoff has demonstrated an ability to analyse, assess and act to achieve outstanding results.Geoff has extensive experience in working with both individuals and teams in organisations to raise performance and achieve results. As a Pharmaceutical Group Product Manager and Marketing Director both locally and internationally, Geoff worked with both experienced and inexperienced marketers to achieve success. Now in his role as a mentor with insium, Geoff continues to work with marketers with varied levels of skills and experience to help them achieve their organisational and personal goals. Always working collaboratively and adapting his role to the needs of the individual, Geoff is committed to organisational achievement through individual success.Should mentoring not be the most appropriate intervention, Geoff is also a trained Organisational Coach. He uses a proven and effective framework that uses a strengths-based approach to unlock the potential of the coaching counterpart to achieve results. As distinct from other forms of coaching, organisational coaching involves working with individuals and teams collaboratively to improve engagement and increase effectiveness, lifting organisational performance. By linking individual concerns and aspirations with the objectives and needs of the organisation, a coaching conversation can be used to improve organisational effectiveness.