Taken over the business and reconstructed the branding of “The Blue Dragon” - Changed and redirected the business in a new direction that maximized customer loyalty and satisfaction concluding in a successful increase in profitability▪ Business development and remodeling➢ Prior to acquisition of the business an upstream strategic analysis of the local Food & Beverage market in Phnom Penh including a study of the local dynamics encompassing competition, trends and… Show more Taken over the business and reconstructed the branding of “The Blue Dragon” - Changed and redirected the business in a new direction that maximized customer loyalty and satisfaction concluding in a successful increase in profitability▪ Business development and remodeling➢ Prior to acquisition of the business an upstream strategic analysis of the local Food & Beverage market in Phnom Penh including a study of the local dynamics encompassing competition, trends and constraints)➢ Deployment of the new brand strategy and excising any previous non-profit making ideas➢ Reorganization of the visual display both internally and externally including design, layout, works and decoration➢ New orientation on customer loyalty aiming at both higher net worth and tourist segments in order to optimize revenue▪ Sales, Marketing and Business Management➢ In 6 years of operation showed a return to profitability with an increase of 400% on revenue ➢ SEO development: substantial change in visibility and recognition of the establishment. Mentioned in all local and regional guides and blogs. (South East Asia Globe, Trip Advisor, Travel Fish, Urban Flavor, Khmer Times, The Advisor Cambodia Arrivo.ru…). Including significant press releases)➢ Increase brand awareness through the organization of selective events (concerts, professional workshops, private parties) with private and public customers (international and local companies, Go Game Phnom Penh Club, Phnom Penh Ukulele Circle, Confluence Incubator, Club V.I.E Cambodia, French Embassy, Insitor Impact Asia Fund)➢ Establishing and managing pertinent partnerships to the business covering all relevant products. Price to offer ranges in a competitive environment. (Giffard, Clément Rum, Celliers d’Asie, Warehouse Cambodia) Show less

Managing various internal thematic audits in order to optimize stock procedures as well as directing one-off branding missions in order to ensure an increase in across the board (zone and sector) brand visibility)▪ Analysis, creation and deployment of operational decisions ➢ In terms of inventory control, on behalf of management, identified shortcomings through extensive internal audits as well as targeting logistical issues➢ Reduced operational costs and improved… Show more Managing various internal thematic audits in order to optimize stock procedures as well as directing one-off branding missions in order to ensure an increase in across the board (zone and sector) brand visibility)▪ Analysis, creation and deployment of operational decisions ➢ In terms of inventory control, on behalf of management, identified shortcomings through extensive internal audits as well as targeting logistical issues➢ Reduced operational costs and improved productivity by overhauling and streamlining management processes on inventory➢ Entirely managed the seasonal shop from recruitment of staff, merchandising, outlet selection right through to developing a suitable point of sale➢ Developed a suitable media plan to support new brands coming onto the market along with promotional events. (frontal showrooms, sports events, private sales and permanent/ephemeral showrooms) Show less

Coordination role relating to oil production over purchasing of required supplies, their storage and delivery. This included a tight control on stock management on any given project▪ Management of logistics area➢ Centralization and system management of stores and stock: coding material, in and out entries, storage and supply of spare parts➢ Implemented and managed inventory control compatible with the Company’s internal accounting system. (Sun System ). Thereby allowing… Show more Coordination role relating to oil production over purchasing of required supplies, their storage and delivery. This included a tight control on stock management on any given project▪ Management of logistics area➢ Centralization and system management of stores and stock: coding material, in and out entries, storage and supply of spare parts➢ Implemented and managed inventory control compatible with the Company’s internal accounting system. (Sun System ). Thereby allowing more efficient control over supply quotations and thus improving bottom line operational costs. Also identified a 15 million US$ shortfall in undeclared stock as part of an internal audit prior to sale to ENI-Congo➢ Implementing a temporary on-site solution on inventory supply pending project start-up and compatibility with company inventory and accounting software. This included recruitment and training of staff➢ Management of staff and supporting the Logistics Director over on-going business: co-ordination of staff including sub-contractors. Implementation of Hygiene-Safety-Environment (HSE). Directly reporting to Headquarters on the department’s activities➢ Human resource management. Control and responsibility of over 50 permanent internal and external personnel within the department Show less

Internal consultations over customer loyalty on high-end ready-to-wear clothing and in line with expected Head Office profitability targets from corner shop outlets▪ Commercial decisions leading to enhanced profitability➢ Saw a 40% increase in turnover due to appropriate selection of style of clothing compatible with customer taste➢ Implemented a reorganizing of product sales from various company outlets that included recording of customer purchases encompassing a unique… Show more Internal consultations over customer loyalty on high-end ready-to-wear clothing and in line with expected Head Office profitability targets from corner shop outlets▪ Commercial decisions leading to enhanced profitability➢ Saw a 40% increase in turnover due to appropriate selection of style of clothing compatible with customer taste➢ Implemented a reorganizing of product sales from various company outlets that included recording of customer purchases encompassing a unique follow-up system which added value to the brand➢ Temporary management of outlets requiring redirection in their business activities➢ Instigated a monthly reporting system to ensure a ground floor check on cost control and income generation Show less