Geoff Wilton

Geoff Wilton Email and Phone Number

VP Brand: Vessi ๐Ÿ’ง๐Ÿ‘Ÿ @ Vessi
Canada
Geoff Wilton's Location
Canada, Canada
Geoff Wilton's Contact Details

Geoff Wilton personal email

Geoff Wilton phone numbers

About Geoff Wilton

Geoff Wilton is a VP Brand: Vessi ๐Ÿ’ง๐Ÿ‘Ÿ at Vessi. He possess expertise in strategic communications, marketing, integrated marketing communications planning, creative strategy, marketing strategy and 6 more skills. Colleagues describe him as "Geoff led our account when I was at Virgin Mobile. He was a great asset to the team and worked with us to create great outcomes. I'd gladly work with Geoff again in the future!", "I had the great pleasure to work directly with Geoff on a number of projects over several years at Juniper Park. Within the creative department, we used to refer to Geoff as โ€œOne of the good ones.โ€ Geoff was the type of account director youโ€™d want to share your ideas with as soon as you came up with them. Heโ€™s a champion of the big idea, not just checking off boxes on the brief, and would genuinely get excited over a strong concept. He never got โ€˜worriedโ€™ or โ€˜nervousโ€™ when weโ€™d show him something that challenged what was expected. Instead, you could see the wheels start turning, as heโ€™d immediately begin thinking of ways to amplify it even further. When I look back at the projects Iโ€™m most proud of from Juniper Park, Geoff was an indispensable part of making them happen.", and "Geoff Wilton is exceptional. And frankly that is an understatement. Experience? His resume speaks for itself; varied, deep, and touching multiple communications disciplines. What I would like to convey, I observed first hand. For three years I witnessed his exceptionalism. It is impossible to discount passion. For it is Geoffโ€™s belief and curiosity of challenge that drives him to be great at what he does. He is able to dissect layers of communication, objectively and strategically examine opportunities, and apply insight. Beyond that, he is equally adept at translating thinking and directing advertising and communication to life. The cement is his entrepreneurial spirit; resourceful, inspiring, and confident. Geoff is an amazing team leader. Not to be outdone by the aforementioned attributes he is also excels at both managing up and down. This is paramount in finding success in an agency environment. People love working with and for Geoff. I have the added benefit of perspective. Which I have learned is certainly not coincidence. Geoff Wilton is exceptional."

Geoff Wilton's Current Company Details
Vessi

Vessi

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VP Brand: Vessi ๐Ÿ’ง๐Ÿ‘Ÿ
Canada
Geoff Wilton Work Experience Details
  • Vessi
    Vp Brand: Vessi ๐Ÿ’ง๐Ÿ‘Ÿ
    Vessi
    Canada
  • Vessi
    Vp Brand: Vessi โ˜”๏ธ๐Ÿ‘Ÿ
    Vessi Sep 2022 - Present
    Vancouver, British Columbia, Ca
    Vessi is a waterproof footwear brand thatโ€™s redefining what waterproof looks and feels like - water is magic, let's change the way people experience it. In my role at Vessi, I'm responsible for conceptualizing its brand strategy, storytelling and planning, ensuring our message of redefining waterproof transcends traditional marketing. Blending customer insights, product positioning, creative development, social, PR, and strategic partnerships, my team is growing brand awareness, interest, and customers across North American.
  • Cossette
    Vp Brand: Mcdonald'S ๐ŸŸ
    Cossette Oct 2018 - Sep 2022
    Quebec City, Quebec, Ca
    2019 Cannes Lions Grand Prix. A core business strategy for McDonald's Canada is to win market share with young adults. For +6 years, I was responsible for annual marketing planning, brand strategies, integrated communications, and fame partnerships that resulted in renewed brand affinity and record sales growth.
  • Cossette
    Group Brand Director: Mcdonald'S ๐ŸŸ
    Cossette Jan 2016 - Oct 2018
    Quebec City, Quebec, Ca
  • Juniper Park \ Tbwa
    Brand Director: Virgin Mobile ๐Ÿคณ๐Ÿผ, Miller Lite๐Ÿบ
    Juniper Park \ Tbwa Jan 2013 - Jan 2016
    Toronto, Ontario, Ca
    Juniper Park (now TBWA) is an agency known for creating disruptive brand stories. I was responsible for leading Virgin Mobile (Canada) and Miller Lite (US) through its year-long US rebrand campaign, which is still driving market share gains and brand affinity with Millennial target audience.
  • Ddb Canada
    Global Supervisor: Destination Canada ๐Ÿ‡จ๐Ÿ‡ฆ
    Ddb Canada Feb 2010 - Jan 2013
    Toronto, Ontario, Ca
    Destination Canada is a global brand with core market focus in the US, Europe and Asia. I was responsible for integrated campaign planning and execution, including brand story activations in all core markets. One notable brand story 'Locals Know' drove $450M in tourism revenue and a 59% campaign ROI. I also managed digital content partnerships with National Geographic, Condรฉ Nast, and Alliance Films. During my time working with Destination Canada it climbed from #10 to #1 Country Brand ranking in the world.
  • Ddb Canada
    Global Account Executive: Destination Canada ๐Ÿ‡จ๐Ÿ‡ฆ
    Ddb Canada Jan 2009 - Jan 2010
    Toronto, Ontario, Ca
  • Government Of British Columbia - Transportation & Infrastructure
    Communications Manager โœ๐Ÿป
    Government Of British Columbia - Transportation & Infrastructure Jul 2006 - Dec 2008
    Victoria, Bc, Ca
    โ€ข Developed public consultation programs, provided issues management for transportation projects.โ€ข Crafted media responses and briefing documents for Prime Minister, Premier, Ministers. โ€ข Copywriting for press releases, website content, blog posts, direct mail, and collateral materials.โ€ข Coordinated national media briefings and public consultation events.
  • Government Of British Columbia - Transportation & Infrastructure
    Project Manager ๐Ÿ“Š
    Government Of British Columbia - Transportation & Infrastructure Feb 2004 - Jul 2006
    Victoria, Bc, Ca
    โ€ข Created a zero-based budgeting tool from scratch to forecast and monitor Ministry finances.โ€ข Budget controller and project manager of province-wide publications.
  • Vanoc
    Communications Manager
    Vanoc Mar 2006 - Mar 2007
    Vancouver, British Columbia, Ca
    โ€ข Authored a series of strategic plans for Vancouver 2010 Olympic Games Venue Development Team.โ€ข Created the 2010 Olympic Games Venus Report on Progress for the IOC and 2010 Olympic Games Sponsors.

Geoff Wilton Skills

Strategic Communications Marketing Integrated Marketing Communications Planning Creative Strategy Marketing Strategy Advertising Integrated Marketing Strategy Social Media Marketing Account Management Market Planning

Geoff Wilton Education Details

  • University Of Victoria
    University Of Victoria
    And Related Support Services

Frequently Asked Questions about Geoff Wilton

What company does Geoff Wilton work for?

Geoff Wilton works for Vessi

What is Geoff Wilton's role at the current company?

Geoff Wilton's current role is VP Brand: Vessi ๐Ÿ’ง๐Ÿ‘Ÿ.

What is Geoff Wilton's email address?

Geoff Wilton's email address is ge****@****tte.com

What is Geoff Wilton's direct phone number?

Geoff Wilton's direct phone number is (418) 647*****

What schools did Geoff Wilton attend?

Geoff Wilton attended University Of Victoria.

What are some of Geoff Wilton's interests?

Geoff Wilton has interest in New Technology, Going To Concerts, Building Waterski Pyramids, Consumer Trends, Outer Space.

What skills is Geoff Wilton known for?

Geoff Wilton has skills like Strategic Communications, Marketing, Integrated Marketing Communications Planning, Creative Strategy, Marketing Strategy, Advertising, Integrated Marketing, Strategy, Social Media Marketing, Account Management, Market Planning.

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