Head Of Aiot And Lighting
CurrentArtificial Intelligent Traffic Control SystemSmart Lighting and Control SystemLighting with Natural Circadian Rhythms
Nov 2024 - Present
AeroLeads people directory · profile
Ts. Soo Siang Lim Email & Phone Number
AIoT | Urban Digital Infrastructure | ESG
at
LED VISION SDN. BHD
LinkedIn matched
✓ Verified Jun 2026
3 data sources
Profile completeness 100%
Current company
Role
AIoT | Urban Digital Infrastructure | ESG
Location
Selangor, Malaysia, Malaysia
Who is Ts. Soo Siang Lim? Overview
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Quick answer
Ts. Soo Siang Lim is listed as AIoT | Urban Digital Infrastructure | ESG at LED VISION SDN. BHD, based in Selangor, Malaysia, Malaysia. AeroLeads shows a matched LinkedIn profile for Ts. Soo Siang Lim.
Ts. Soo Siang Lim previously worked as Head of AIoT and Lighting at Led Vision Sdn. Bhd and Head of Commercial at Davis Lighting & Systems. Ts. Soo Siang Lim holds Executive Training Program, International Business/Trade/Commerce from Oxford University Innovation.
Company email context
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LED VISION SDN. BHD
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Profile bio
About Ts. Soo Siang Lim
I am a seasoned Commercial and Marketing Leader with extensive experience in B2B & B2C business & channel/partner development, business & sales strategy, product development & management, stakeholders management, and marketing strategy development in industries relating to cloud based smart lighting system, SaaS, IoT, AIoT, ESG, Solar, Green Mobility, Smart City and E&E. Over the course of my career, I have developed professional experience in Malaysia and Singapore with coverage across Thailand, Brunei, Cambodia, Myanmar, China. I have enjoyed success in growing sales with strategic marketing plans. Additionally, I have an Entrepreneur mindset with an outstanding track record in business development, managing product life cycles and exceptional competence in go-to-market plans and business strategies.My professional experience has taught me to keep learning to enrich my knowledge to stay ahead of the dynamic business landscape and trend, stay agile, be positive, be a team player, be a good listener, and be able to lead and walk the talk, be a leader, not a boss. I believe these values and skills are keys to a successful and fulfilling career.My key functional strengths include Business Development, Channel Marketing, Data Analytics, Marketing Strategy, Product Development, Product Management, Product Marketing, Revenue & Margin Accountability, Stakeholder Relationship Management, Strategic Leadership, Team Supervision & Development, Detail-oriented and Effective Communication.I love meeting new people and learning new things, so please feel free to say hello. For new opportunities, I can be reached through this profile.
Listed skills include Product Marketing, Solid State Lighting, International Business, Research And Development, and 41 others.
Current workplace
Ts. Soo Siang Lim's current company
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13 roles · 31 years
Ts. Soo Siang Lim work experience
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Head Of Commercial
Oversees the entire commercial operations of the country sales team, lighting designers and technical system support engineers, take the pivotal role in generating revenue in assigned segment / territory and lead the all teams in getting key systems and solutions specified, driving revenue & profitability for Davex. I also supervise and provide on-site.
Apr 2023 - Sep 2024
Product Marketing Manager (Professional Projects)
Signify Singapore Pte. Ltd. (F.K.A Philips Lighting Singapore)
- My responsibilities include planning and implementing GTM strategy, account-based marketing, and market activation plan for products NPI.I am responsible for liaising with cross-functional teams to ensure successful.
- Conduct monthly commercial meetings for review, competition, insights, performance, gap analysis and intervention
- Coordinate with stakeholders for engagement events, webinars, product training, demonstration and pilots
- Resolve complex customers' complaints, quality issues, and feedback to ensure positive NPS scores
- Plan MTS, MTO, Sales & OP, QxP to ensure timely billing and manage slow-moving/EOL inventory
- Prepare and submit monthly/quarterly sales and IGM forecast
Apr 2022 - Apr 2023
Product Marketing Manager
Signify Malaysia Sdn Bhd, Malaysia (F.K.A Philips Lighting Commercial Malaysia Sdn. Bhd.)
- My responsibilities include defining, implementing and monitoring the marketing strategy and activation plan. I was responsible for collaborating with cross-functional teams to ensure sales, profitability and NPI.
- Facilitate launching plans and events, dialogue/webinar and product training
- Ensure timely completion of WAVE initiative and improve customer satisfaction NPS
- Define product portfolio, system & services, specifications, pricing, distribution and promotion plan
- Implement policies and strategies to drive sales and achieve growth targets
- Manage slow-moving or outdated inventory and launch promotional sell-in and sell-through program
Jun 2017 - Apr 2023
Senior Director - Product Management & Operation
Set Concept Sdn Bhd
- I was appointed to champion product portfolio, roadmap, design innovation for new products and custom design in SSL.I was responsible for liaising with local and overseas cross-functional teams on new product launches..
- Create product requirements & development programs with ROI analysis and schedule
- Develop product pricing, positioning strategies and competitive intelligence
- Lead strategic supply chains with manufacturers in SEA, Taiwan and China
- Define product positioning and key message and formulate robust marketing collateral
- Run beta and pilot programs with early-stage products and sample
Mar 2016 - Mar 2017
Manager - Product & Business Development
Led Consortium (M) Sdn Bhd
Apr 2014 - Oct 2015
Product Marketing Director
P-Plus Lighting Sdn Bhd
Apr 2012 - Apr 2014
Technical Product Marketing Director
Silq Malaysia Sdn Bhd (A Subsidiary Of Iq Group Sdn Bhd)
May 2009 - Mar 2012
Project Manager - Innovation
Iq Group Sdn Bhd
Sep 2004 - Dec 2009
Business Development & Marketing Manager
Merit Lilin Malaysia Sdn Bhd
2002 - 2004
~2 yrs
E-Security Consultant
Sn Solutions Sdn Bhd
2001 - 2002
~1 yr
Network Engineering Consultant
Inter-Network Multimedia Solutions Sdn Bhd
1996 - 2001
~5 yrs
Software Programmer
Creative Environment, Inc
1995 - 1996
~1 yr
3 education records
Ts. Soo Siang Lim education
Executive Training Program, International Business/Trade/Commerce
Oxford University Innovation
Bsc, Computer Science, 3.54
"O" Level, Pure Science
Outram Secondary School
FAQ
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What company does Ts. Soo Siang Lim work for?
Ts. Soo Siang Lim works for LED VISION SDN. BHD.
What is Ts. Soo Siang Lim's role at LED VISION SDN. BHD?
Ts. Soo Siang Lim is listed as AIoT | Urban Digital Infrastructure | ESG at LED VISION SDN. BHD.
Where is Ts. Soo Siang Lim based?
Ts. Soo Siang Lim is based in Selangor, Malaysia, Malaysia while working with LED VISION SDN. BHD.
What companies has Ts. Soo Siang Lim worked for?
Ts. Soo Siang Lim has worked for Led Vision Sdn. Bhd, Davis Lighting & Systems, Signify Singapore Pte. Ltd. (F.K.A Philips Lighting Singapore), Signify Malaysia Sdn Bhd, Malaysia (F.K.A Philips Lighting Commercial Malaysia Sdn. Bhd.), and Set Concept Sdn Bhd.
How can I contact Ts. Soo Siang Lim?
You can use AeroLeads to view verified contact signals for Ts. Soo Siang Lim at LED VISION SDN. BHD, including work email, phone, and LinkedIn data when available.
What schools did Ts. Soo Siang Lim attend?
Ts. Soo Siang Lim holds Executive Training Program, International Business/Trade/Commerce from Oxford University Innovation.
What skills is Ts. Soo Siang Lim known for?
Ts. Soo Siang Lim is listed with skills including Product Marketing, Solid State Lighting, International Business, Research And Development, Channel, Strategic Partnerships, Brand Development, and Consumer Electronics.
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