Professional with solid experience and successful achievements in the commercial area in a large company, leader in different markets such as industry, infrastructure and energy, such as Siemens.Competence in the commercialization of products and solutions in channels (B2B) Distributor, OEM, Integrator, Panel Builder and (D2C) End customer and skill in managing strategic conflicts with B2B and D2C channels.Experience in engineering and sales management involving diverse and multicultural teams and competence in leadership and engagement of direct and indirect teams to meet goals.Expertise in quick adaptation and development of relationships in the different scenarios and cultures experienced in Brazil, building partnerships at the regional and national levels.Skill in negotiation, implementation of commercial policies and development of new markets.Experience in building and implementing business plans focused on increasing revenue and profitability.Knowledge of planning, incentive and remuneration of the commercial area.High capacity for building internal and external alliances, facilitating necessary accesses.Electrical Engineer with MBA in Business Management.Main achievements:- Led a project, made up of teams in Brazil, the United States and Switzerland, for the feasibility analysis and restructuring of the Building Automation and Fire Alarm Business Unit, performing a deep analysis of market size, players and stakeholders, portfolio, business models business and preparing a strategic, tactical and operational plan. The plan was approved and I delivered a result 4% above the agreed result in the first year and contributed in the second year to exceed the target agreed with the board by 8%.- Created and implemented national service and sales policies via B2B channels (Distributors and integrators) and direct D2C in the restructuring of the Building Products business unit, increasing the participation of distributors from 30% to 60% of the total number without losing absolute volume in the channel of integration.- From 2014 to 2016, I developed the Distribution of Electrical Material in the state of MG with an effective gain in market share and the consolidation of a dedicated distributor in Automation in the state.- Managed the Automation Systems Integrators policy in the MG region, developing partnerships with customers, achieving an 80% growth in this channel from 2008 to 2013.- In 2011, I won the Business Excellence award Brazil 2011 - Regional Sales Office, best regional sales office in Brazil.