George R Ferguson work email
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George R Ferguson personal email
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Award-winning, B2B solution marketer with broad IT experience in digital workplace, cybersecurity, IoT, cloud, continuity, and analytics. George has led teams in multiple companies to creatively communicate complex IT solutions through their break-through business impact. With a strong technical background, George has repeatedly driven efforts to develop integrated cross-organization messaging, transform portfolios, influence industry analysts, and increase sales.
Ferguson It Consulting
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PrincipalFerguson It Consulting Mar 2021 - Present• Development of IT services, SaaS, and IT solutions messaging, value proposition, taxonomy, and narrative storytelling• Creation of sales enablement tools and customer collateral including sales battlecards, customer presentations, brochures, and data sheets• Development and delivery of sales training• Subject matter expertise in workplace services, cybersecurity, IoT, cloud and infrastructure, networking, business continuity, data and analytics, and contact center solutions• Expert witness for trials involving IT services, digital transformation, and digital workplace
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Go-To-Market Lead - Workplace And MobilityDxc Technology Apr 2017 - Oct 2020Ashburn, Virginia, Us• Drove $10M+ managed services deals for digital workplace and IoT through strong messaging, easy-to-understand product taxonomy, sales training, and other sales enablement activities • Transformed sales approach for selling digital workplace services through a story telling approach with a combination of vignettes, videos, and a unique, interactive, 3D application• Supported sales of services and solutions involving digital support, modern device management, workplace security, intelligent collaboration, and augmented reality• Directed sales enablement for DXC's initiatives for remote work and for safe return to company facilities• Directed rebranding and go-to-market offering rationalization following company merger• Achieved company’s first “leader” designation in IoT services by driving pan-DXC response to Everest Group, integrating content from workplace, cloud, analytics, security, and applications teams.• Contributed to recognition of DXC by industry analysts Everest and NelsonHall as the #1 market share leader in digital workplace services -
Portfolio Marketing - Employee EmpowermentHewlett Packard Enterprise May 2013 - Mar 2017Houston, Texas, Us• Drove cross-company messaging, collateral, solution launch, and complex solution sales of the "Enable Workplace Productivity" transformation area (one of four transformation areas that made up the company's overall strategy). Of the four transformation areas, Workplace Productivity was acknowledged by many in the company as the best in terms of organization, messaging, and presentation.• Attracted over 2600 visitors to the “Enable Workplace Productivity” zone of the London and Las Vegas HPE Discover conferences. Over 500 of these visitors used our gamified application to spend an average 77 minutes participating in various interactive stations. The zone was widely credited as being the best at the conferences and resulted in HPE being awarded an EX Award for best single business-to-business marketing event of 2016.• Led an international team of 8 product marketing professionals through difficult charter changes and layoffs with high morale, loyalty, and productivity -
Product Marketing Manager - Continuity ServicesHp Sep 2011 - Apr 2013Palo Alto, Ca, Us• Repositioned messaging and relaunched Continuity Services—changing its focus from traditional disaster recovery services to cloud-based continuity services with 90% faster recovery times, 99% less data loss, and highly economical pricing• Helped change organizational image both within the delivery team and the supporting sales force. -
Product Marketing Manager - Security And ComplianceHp 2008 - 2011Palo Alto, Ca, Us• Integrated and rationalized, HP's portfolio of cyber security services across 10 teams located in multiple business units and launched the rationalized portfolio• Achieved HP’s listing as “#1 in Market Presence” among Managed Security Service Providers by industry analyst Forrester (after previously not even being listed as a market player)• Developed integrated framework for security operations, SIEM, identity and access management, data security, end point security, application security, incident prevention, and network security -
Practice Principal - Business Continuity & Recovery ServicesHp 2005 - 2008Palo Alto, Ca, Us• Drove extraordinary margins and profits for HP’s worldwide Business Continuity & Recovery Services line-of-business through a virtual team of finance, R&D, marketing, IT, and regional business leads• Increased pursuit and delivery productivity, lowered operational risk, and better managed capital expenditures through leading the definition, development, and deployment of custom business software• Secured for HP the “leader” status in disaster recovery services for the first time from industry analyst Forrester -
Marketing Manager - Business Recovery ServicesHp 1998 - 2005Palo Alto, Ca, Us• Drove over 300% business growth for HP’s disaster recovery services through a combination of organic and inorganic growth• Guided HP's disaster recovery business through a large-scale transition into being one of the industry's 2 global players• Directed development of HP's 9 business-unit Business Continuity & Availability Solutions—bringing together all of HP's business continuity, high availability, and security hardware, software, and services into a pan-HP solutions program • Led globalization of service definitions, service development, and pricing
George R Ferguson Skills
George R Ferguson Education Details
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Ucla Anderson School Of ManagementMarketing -
Brigham Young UniversityComputer Science
Frequently Asked Questions about George R Ferguson
What company does George R Ferguson work for?
George R Ferguson works for Ferguson It Consulting
What is George R Ferguson's role at the current company?
George R Ferguson's current role is Principal at Ferguson IT Consulting.
What is George R Ferguson's email address?
George R Ferguson's email address is ge****@****hpe.com
What is George R Ferguson's direct phone number?
George R Ferguson's direct phone number is +191652*****
What schools did George R Ferguson attend?
George R Ferguson attended Ucla Anderson School Of Management, Brigham Young University.
What skills is George R Ferguson known for?
George R Ferguson has skills like Go To Market Strategy, Product Marketing, Sales Enablement, Management, Disaster Recovery, Saas, Cloud Computing, Demand Generation, Messaging, Business Alliances, Product Management, Cross Functional Team Leadership.
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