George Barbero Email and Phone Number
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• 15+ year as a creative executive at both large global agencies and boutique creative shops, as well as leading in-house creative teams and external consultants to develop projects spanning print, digital, video and presentation design for some of the worlds leading brands. • Development and design of channel-neutral integrated marketing programs, advertising campaigns, public relations collateral, and new business development for the financial services, pharmaceutical, consumer and non-profit sectors. • Leading teams of graphic designers, art directors, project managers, motion graphic artists, digital producers, writers, photographers, illustrators, videographers and presentation specialists. “Finding a solution to a creative challenge is exciting to me. Whether it’s playing off a kernel of an idea with a group of colleagues or waking up in the middle of the night with an ‘aha’ moment, I feel a natural rush as a creative execution begins to take shape and form. I have been fortunate enough to lead and work with highly skilled in-house creative teams, specialists and outside consultants, which resulted in award winning designs and programs that successfully connected brands with audiences.”Clients (past and present) include: American Heart Association, Arm & Hammer, AstraZeneca, Axe, Bausch & Lomb, Bunge, Coppertone, Crestor, Doral Bank, Duke University, eBay, Edelman, GE, Heinz, Johnson & Johnson, Merck, MetLife, Pepsi, Pfizer, Samsung, Time Warner, Unilever, Western Union
Fidelis Care
View- Website:
- fideliscare.org
- Employees:
- 2218
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Director, Advertising And Creative ServicesFidelis Care May 2015 - PresentResponsible for overseeing Fidelis Care's branding initiatives focused on strategy development, creative and production services, and media placement Statewide.Ensure the timely development and execution of advertising campaigns to support the Fidelis Care brand.Identify appropriate corporate sponsorships and partnerships and how best to leverage them in support of the brand.
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Creative Director / Art Director / PrincipalGeob Design Apr 2011 - May 2015Greater New York City AreaUtilizing the agility and cost effectiveness of a boutique consultation business I personally manage all aspects of creative content creation --from the initial brainstorms and creative briefs to scope of work and budgets, as well as design executions and final outputs.Directed all creative development, including advertising and public relations collateral, for a multi-cultural division at Unilever, developing and executing a range of creative materials based on consumer insights for various food and beauty brands (including Dove, Suave, Ponds, Ragu, Knorr and Hellman’s).
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Vp - Ny Design DirectorEdelman Mar 2002 - Apr 2011Greater New York City AreaManaged and led the New York design team at the global public relations firm’s integrated marketing group. This team consisted of art directors, graphic designers, presentation specialists, and project managers (plus several rotating consultants) and worked on a wide variety of projects including integrated marketing campaigns, advertising, corporate communications, experiential marketing, presentation design and various promotional activities.Budgeted, tracked, as well as forecasted expected revenue for projects that included print advertisements, annual reports, brochures, branding, eblasts, experiential marketing events, displays, presentations, and web site design. Led the winning competitive design and rebranding pitch of Unilever’s ViveMejor scale program and became the creative lead in the development and implementation of the 360° public relations and advertising campaign designed to offer lifestyle solutions through print, digital, shopper marketing and video in English and Spanish.Started as a New Business Art Director and Presentation Specialist, designing visually compelling presentations to help account teams win multi-million dollar pitches. -
Avp Internet Marketing GroupJpmorgan Chase Nov 1992 - Oct 20011 Chase Manhattan Plaza, Ny, NyContributed in the design and implementation of Chase.com banking site, mastering the content management tool to make design updates as needed to various sites (such as Auto Loans and Mortgages) Directed and produced cost effective in-house marketing videos that were used to champion the department.Oversaw design and print production of various marketing brochuresSupervised a group of designers (both on-staff and freelance) in the creation of digital media presentations, reports and brochures for various groups in the bank including Syndications and Mergers & Acquisitions.
George Barbero Skills
George Barbero Education Details
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Communication Arts
Frequently Asked Questions about George Barbero
What company does George Barbero work for?
George Barbero works for Fidelis Care
What is George Barbero's role at the current company?
George Barbero's current role is Director, Advertising and Creative Services.
What is George Barbero's email address?
George Barbero's email address is ge****@****att.net
What is George Barbero's direct phone number?
George Barbero's direct phone number is +191784*****
What schools did George Barbero attend?
George Barbero attended Loyola Marymount University.
What are some of George Barbero's interests?
George Barbero has interest in Scriptwriting, Civil Rights And Social Action, Home Renovations, Environment, Scuba Diving, Poverty Alleviation, Science And Technology, Movie Making, Photography, Disaster And Humanitarian Relief.
What skills is George Barbero known for?
George Barbero has skills like Creative Direction, Integrated Marketing, Corporate Communications, Strategic Communications, Brand Development, Art Direction, Creative Strategy, Marketing Communications, Social Media, Concept Development, Copywriting, Graphic Design.
Who are George Barbero's colleagues?
George Barbero's colleagues are Nona Stuchl-Palmer, Jacqueline Chandler, Farhan Rehman, Jael Deveaux, Rachel Totten, Beverlyn Desouza, Debra Friedman.
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