With a storied career that saw George in senior leadership roles across diverse industry sectors,George's expertise especially shines in the tyre domain. His experience spans from working with top tyre manufacturers to collaborating with the industry's largest franchises. George haschannelled his vast knowledge and entrepreneurial spirit to establish GT Tyre Services. His vision was clear: to identify and seize opportunities in the tyre industry that could usher in transformative strategies, all while prioritising the unique needs of each customer over conventional industry norms.Founded in 2019 by the visionary George Van Heerden, GT Tyre Services was born out of passion for innovation and a commitment to adapt to the ever-evolving industry. We are a company that champions change, encourages new ideas, and honours diversity. It's this ethos that equips us to craft inventive solutions tailored to our clients' needs.

Directly responsible for overseeing the fitment centres,team development ,profitability, sales and service as well as financial oversight for the Supa Quick Franchises. Defined and implemented long and short-term objectives; oversaw daily operations, regulatory compliance, policy enforcement, internal auditing,sales,marketing and strategic direction.Recruited, screened, hired, trained and managed team, while ensuring compliance with established policies and government regulations.Set and administered budget; institute cost control to ensure profitability.Established and monitored revenue and productivity goals, based on exceeding the expectations of customers through continuous customer service improvement.Promoted an environment of mutual trust and respect, demanding the highest ethical standards from staff and management to customers.Ensured daily branch operations follow regulatory guidelines and successfully pass annual internal audits.Coordinate with Senior Management in developing strategies in order to maintain and increase persistency through marketing and operational reports.Analysed, reduced and controlled expenses by improving resource allocation.Demonstrated sound judgment in coordinating daily assignments and allocating resources.Empowered and developed employees through one-one coaching and training, while implementing strong performance goals and standards.Manage the performance and productivity of staff on results and conducting quarterly performance evaluation sessions.Maintain discipline at all times and encourage a climate of teamwork.Full accountability on all company assets by ensuring that the staff is trained on all divisions and equipment.Streamlining branch operation policies and procedures, and standardising general policies, branch procedures and policies.