Group Company Marketing & Strategy• Developed and executed on strategies to continue to engage with end users and generate revenue during the covid-19 pandemic • Developed and executed marketing strategy for new B2C offerings • Developed and managed campaigns to focus on customer segment of corporates and govts resulting in a revenue contribution of 30 %• Drove Press Coverage in regional as well as national media with an annual media value of more than 5 Cr.• Team Management : Leading and mentoring a team of 5

Heading Marketing for Schools Business Vertical• Revenue Contribution : Increased the revenue contribution from marketing generated leads by 90 %• Lead Generation • Increased the number of leads by 30 % YoY• Restructured digital marketing efforts and increased the number of leads from digital marketing by 100 %• Designed & executed activation events to generate leads • Sales Support : Supporting over 50 sales managers with B2B sales tools, processes and analyses (Collateral, Pitches, Pricing guidelines and CRM tools)• Co-authoring the Annual Heath Survey - which surveys more than 3,00,000 children and receives mainstream national media coverage

• Developed and implemented strategy to maximize user engagement and installations of the EduSports app• Designed and executed experiential marketing events to increase installations• Achieved 90,000 installations in 6 months

• Business Development : Retaining & Managing 75 plus accounts in the largest region by revenue in the organization• Operations – Collaborating with internal stakeholders such as Marketing, Talent Acquisition and Supply-Chain functions to ensure optimum program execution• Team Management – Heading a team of a team of 8 Delivery Managers & 100 coaches

Business Analyst : India Services Sales Team• Prepared scorecards & dashboards on key performance metrics of Dell Service offerings/products • Developed performance analysis reports for the India Services Sales teamBusiness Analyst : Pilot GTM - Maharashtra• Prepared scorecards & dashboards on key performance metrics on all Dell products for the pilot GTM in Maharashtra• Prepared performance analysis reports for the Maharashtra Sales team

• Studied the merchandising/in-store promotional activities of FMCG companies• Evaluated & rated merchandising agencies on parameters such as store coverage, visibility & merchandiser job satisfaction

• Product Specialist for Larsen & Toubro Mining Equipment with focus towards revenue generation & customer engagement • Developed Mining Fleet Recommendation algorithm based on customer requirements and environment/site conditions• Sales Enablement & generation of marketing collateral & industry reports • Among the top 10 % of Graduate Engineer trainees selected for the Management Trainee Program of Larsen & Toubro