George Scott Email & Phone Number

Hammonton

Since January 2016, I have served as Executive Vice President at ARH Associates, overseeing our Enterprise leadership team. This team comprises four vice presidents and eight associates across nine distinct business units, each focusing on specific services, regions, and market verticals. My role involves guiding and synergizing their efforts to enhance our collective success.Leadership and Team Oversight: I lead the development and implementation of business, marketing, and development plans for each unit, ensuring coordination on major projects to maximize enterprise efficiency.Client Advocacy: Working closely with our clients, I am committed to protecting their interests and achieving their goals, employing innovative strategies to ensure their success.Operational Innovation: In support of ARH's fundamental commitment to "Be Relentless About Improvement," I spearhead the design and implementation of sophisticated operational systems that enhance our project, client, and business management processes.Marketing/Business Development: I oversee a dynamic team in crafting and executing strategic plans across various sectors, including branding, social media, and public outreach. Our comprehensive approach encompasses proposal development, RFP responses, direct sales, and leading negotiations, which significantly drive revenue. Strategic Partnerships: I actively expand strategic relationships with key stakeholders, including governmental and political leaders, ensuring ARH remains a leader in an evolving market.Recruiting and Team Development: I am proud to be a key part of our team recruiting and development efforts, especially my role in integrating our first female and non-familial partner into the firm.Being a part of ARH’s transformative journey since 2016 has been a highlight of my career. I am proud of the exceptional team we have built and look forward to continuing our journey towards excellence and innovation.

Hammonton, Nj

Responsible for developing and executing marketing and business development strategies in New Jersey including obtaining new business, managing the firm’s governmental and political affairs and maintaining clients.Increased market penetration and nearly tripled the firm’s full time appointments in my first three years.Landed two of the firm’s largest site design projects; the Gloucester County Justice Complex and the Mercer County Court House.

South Jersey

Oversaw all field and in-district operations for high profile Senate race, where total spending exceeded $5 million.Overcame deficit in final weekend to win by 67 votes with massive Election Day operation which included the strict targetting of voters and over 300 election day workers.

Washington Township, Nj

Worked closely with the Assemblyman to raise his profile, increasing his visibility by planning numerous outreach events and launching several legislative initiatives.

Delran, Nj

Managed all press and constituent outreach services for the Assemblymen including writing speeches and press releases, arranging town hall meetings and press conferences and representing the Assemblymen at events.

Trenton, New Jersey, United States

In my role as Director of Marketing and Public Relations for the Trenton Lightning Indoor Football team, I was instrumental in the operational launch and brand establishment of the team during its inaugural season.Key Responsibilities:Oversaw all non-football operations, successfully leading the team in the Indoor Professional Football League (IPFL) in ticket sales and sponsorships during its first season.Developed and executed a comprehensive marketing strategy that maximized fan engagement and community support, significantly exceeding initial revenue expectations.Recruited and negotiated the contract for the team’s first head coach, an NFL Super Bowl champion, which played a pivotal role in shaping the team's competitive stance and public image.Cultivated partnerships with sponsors, media outlets, and community organizations, enhancing the team's visibility and local involvement.My tenure with Trenton Lightning was marked by a dynamic approach to marketing and public relations, driving the team to achieve remarkable success in a highly competitive environment. The experience honed my skills in strategic planning and stakeholder management, laying a strong foundation for future leadership roles in sports marketing.

Philadelphia, Pennsylvania, United States

At Comcast-Spectacor, I had the unique opportunity to immerse myself in the dynamic world of sports and entertainment marketing. This foundational role not only equipped me with essential skills but also shaped my professional trajectory in marketing and management. I am privileged to have had the opportunity to work alongside some of the industry's most creative, innovative, and strategic leaders, all under the direction of industry icons Pat Croce and Ed Snider.Key Responsibilities:Led marketing campaigns for major sporting events, concerts, and family shows across high-profile venues including the First Union Center, First Union Spectrum, The Liacouris Center at Temple University, The Wilmington Showhouse Theater, The Bob Carpenter Center at the University of Delaware, Trump Taj Mahal in Atlantic City, and the Atlantic City Boardwalk Hall.Spearheaded promotions that consistently resulted in sold-out events, significantly boosting revenue and enhancing brand visibility.This role at Comcast-Spectacor was instrumental in developing my expertise in creating impactful marketing strategies that resonate with diverse audiences, setting the stage for a career that spans various sectors and disciplines.