George Ng Email & Phone Number

China

Serving as in-house expert and advisor, guiding and mentoring various departments through significant transformation initiatives:* Empowering department leaders and their teams to spearhead and successfully execute their own transformation projects. * Offering strategic insights, actionable frameworks, and targeted coaching, and ensuring every business unit is well-equipped to achieve superior operational efficiency, fostering innovation, and enhancing agility, all while aligning with the company’s strategic objectives.* Helping departments establish metrics and KPIs to measure the effectiveness of transformation initiatives.* Advocating for the advantages of transformation initiatives, aiding in overcoming resistance and promoting an organizational mindset receptive to change and innovation.

Singapore

Driving Customer Obsession as a culture and new way of working across 2000 real estate employees, and upskilling and scaling a common language and approach in customer centric problem solving:* Managed Real Estate Division’s change process for customer-centric culture & practice in 5 markets.* Steered employee adoption of problem solving methodology towards achieving a 57% YoY growth in net promoter score.* Organized Quarterly Customer Satisfaction Governance Meetings attended by top executives.* Leveraged CRM tools for customer feedback and created Business Logic Models.* Introduced frameworks like the Customer Acquisition & Retention Flywheel.* Accelerated Design Thinking Projects through training and real-world application.* Achieved 86% of staff possessing a shared Design Thinking language and approach, 99 staff with applied level skills and 11 live projects in first 2 years of training programme.

Singapore

Equipping 30,000 staff with the skills and knowledge for continuous improvement, and steering them towards delivering a differentiated customer and employee experience:* Directed change methodologies for 30,000 staff across 6 markets.* Maintained high Service Values awareness and drove the adoption of change processes.* Achieved above 85% staff awareness of Service Values. * Implemented Design Thinking and Data-driven Persistent Cross-Functional Teams.* Led Change Governance Business Rituals tracking employee engagement and stakeholder satisfaction.

Driving collaborative and intersectional practices across conventional specializations of design:* Led Collaborative Practice & Development Group.* Delivered projects for established clientele and planned curriculum for design courses.* Achieved and maintained above 85% learners’ satisfaction scores.

Leading a pioneering research team, fostering collaboration and transforming the seamless way business development leveraged design ethnography:* Led a newly set up multi-disciplinary research team.* Identified opportunities for design ethnographic research.

Translating Singapore's priorities into transformative solutions, leading an SGD 10M SME program, upskilling and scaling innovation capabilities, and impacting the country’s economy:* Started up a new national level capability development program.* Obtained senior management’s approval for SGD10 million venture.* Managed multi-disciplinary teams and led Design Ethnography projects in Asia.

Translating client priorities into actionable solutions, driving outcomes for initiatives like Singapore’s National Umbrella Positioning, advising established clientele on qualitative research, providing them insights and leading workshops and training sessions:* Worked on research and brand positioning projects in Singapore & China.* Led research team for Singapore’s National Umbrella Positioning Initiative.

* Supervised research into the cultural meanings of various consumption practices in Singapore and the way such practices featured in personal identity building projects.* Developed curricula for Consumer Lifestyle Research and Brand Management with emphasis on interpretive Marketing practice and research.